Privacy Policy

This Privacy Policy explains how Personal Data is collected, used, and disclosed when you use the BookSnap mobile application, website, and related services (the“Services”).

 

By using the Services, you agree to this Privacy Policy and confirm that you are over 18 years of age (or have had your parent or guardian read and agree to this Privacy Policy for you). If you do not agree or are unable to make this promise, you must not use the Services. In such cases, you must delete your account, cancel any subscriptions, and delete the App from your device

 

Please read the Privacy Policy below to learn more about what we do with your data, your data privacy rights, who will be the data controller, and how to influence personalized advertising. If you have any questions, please contact us at 【support@bookwisebetterme.com】.

 

“GDPR” means the General Data Protection Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data.

 

“EEA” includes all current member states to the European Union and the European Economic Area. For the purpose of this policy EEA shall include the United Kingdom of Great Britain and Northern Ireland.

 

“Process”, in respect of personal data, includes to collect, store, and disclose to others.

 

1.Categories of Personal Data We Collect

We collect data you voluntarily provide (such as when you enter your reading preferences, name, email). We may also receive data about you from third parties (for example, when you sign in via Google). We collect data automatically (such as your IP address) and use third-party service providers for such collection.

 

We respect your privacy and are committed to being transparent about the categories of personal data we collect. This section outlines the various types of data we gather:

 

1.1 Data You Provide

 

When you register for and use our Services, you provide us with personal information voluntarily. This may include details such as your reading preferences, name, and email address.

 

1.2 Data Provided by Third Parties

 

If you choose to sign in using a third-party service like Google or Facebook, we receive certain personal data from your third-party account. This information may encompass your email, name, profile image, and unique ID associated with that service. You have the option to manage the access granted to us on the Apps Permissions page. For a comprehensive understanding of how your data is handled by Google or Facebook, we recommend referring to its Privacy Policy.

 

1.3 Data We Collect Automatically

 

a. Data About How You Found Us

 

We collect data concerning the referring app or URL, which is the app or web location from which you accessed our content, such as an advertisement.

 

b. Device Data

 

Information collected from your device includes language settings, IP address, time zone, device type, model, settings, operating system version, Internet service provider, mobile carrier, hardware ID, and Facebook ID.

 

c. Usage Data

 

Information collected from your device includes language settings, device type, model, settings, operating system version, Internet service provider, mobile carrier, hardware ID, and Facebook ID.

 

d. Advertising IDs

 

We gather your Google Advertising ID (AAID), depending on your device's operating system. You can typically reset these identifiers through your device's OS settings, although we do not have control over this function.

 

e. Transaction Data

 

For payment transactions within the Services, you must provide financial account data, such as credit card information, to our third-party service providers. We do not store complete credit card numbers, but we may receive transaction-related data, including the date, time, and amount of the transaction, as well as the payment method used.

 

We take your privacy seriously and ensure that your data is collected and processed in accordance with these categories, maintaining your privacy and security.

 

2.For what purposes we process your personal data

We process your personal data:

 

2.1 To provide our Services

 

This includes enabling you to use the Services in a seamless manner and preventing or addressing Services errors or technical issues.

 

We use Firebase Performance Monitoring, Firebase Crash Reporting and Crashlytics, which are monitoring services provided by Google. To learn more, please visit Google’s Privacy Policy, Privacy and Security in Firebase and Crashlytics’ Data Collection Policy.

 

2.2 To customize your experience

 

We process your personal data, such as reading preferences, to adjust the content of the Services and make offers tailored to your personal preferences. As a result of such processing, you will see more books from, for example, the "Self-Growth" category in the App.

 

2.3 To manage your account

 

We process your personal data to secure your access to your personal account and send you technical notifications or emails about the performance of our Services, security, payment transactions, notices regarding our Terms and Conditions of Use or this Privacy Policy.

 

 

2.4 To provide you with customer support

 

We process your personal data to respond to your requests for technical support.

 

The services that we use for these purposes may collect data concerning the date and time when the message was viewed by our App’s users, as well as when they interacted with it, such as by clicking on links included in the message.

 

To communicate with you we use Firebase Cloud Messaging, which is message sending service provided by Google. Firebase Cloud Messaging allows us to send messages and notifications to users of our App across platforms such as Android and iOS. We integrate Firebase Cloud Messaging with Firebase Analytics to create analytics-based audiences and track opening and conversion events. As a result, we can, for example, send encouraging messages to users who have recently installed App. Please check Google's Privacy Policy.

 

2.5 To research and analyze your use of the Services

 

This helps us to better understand our business, analyze our operations, maintain, improve, innovate, plan, design, and develop the Services and our new products. We also use such data for statistical analysis purposes, to test and improve our offers. This enables us to better understand what features and categories of books our users like more, what categories of users use our Services. As a consequence, we often decide how to improve the Services based on the results obtained from this processing. For example, if we discover that users more often read book summaries from “Productivity” category, we may create and introduce more of book summaries into this category.

 

 

To perform research and analysis about how users interact with our Services we use Appsflyer. Appsflyer enables us to understand, in particular, how users find us (for example, who was the advertiser that delivered an ad to users, which led you to our Services). Appsflyer also provides us with different analytics tools that enable us to research and analyze use of the Services – Privacy Policy, Opt Out.

 

We use Facebook Analytics, which is a service provided by Facebook that allows us to use different analytical tools. On Facebook Analytics we get, in particular, aggregated demographics and insights on how many people access the Services, how often users make purchases, and other users’ interactions within the Services – Privacy Policy.

 

To analyse how visitors use our Services and to measure effectiveness of some ads we use Google Analytics, a web analysis program of Google. In order to provide us with analytics, Google Analytics places cookies on your device. On Google Analytics we get, in particular, aggregated information on the data you enter on our Services and users’ interactions within the Services. Google allows you to influence the collection and processing of information generated by the Google, in particular, by installing a browser plug-in, available here.

 

To track and analyze behavior of our Services’ users (in particular, how they react to changes of App’s or Website’s structure, text or any other component), we use Firebase Remote Config. Firebase Remote Config is an A/B testing and configuration service provided by Google – Privacy Policy and Privacy and Security in Firebase.

 

We also use Firebase Analytics, which is an analytics service provided by Google. In order to understand Google's use of data, consult Google's Partner Policy (see also, Firebase Privacy information and Google's Privacy Policy).

 

2.6 To send you marketing communications

 

We process your personal data for our marketing campaigns. We may add your email address to our marketing list. As a result, you will receive information about our products, such as for example, special offers. If you do not want to receive marketing emails from us, you can unsubscribe following instructions in the footer of the marketing emails.

 

We may send you push notifications for marketing purposes. To opt out of receiving push notifications, you need to change the settings on your device.

 

 

2.7 To process your payments

 

We provide paid products and/or services within the Services. For this purpose, we use third-party services for payment processing (for example, payment processors). As a result of this processing, you will be able to make a payment for a subscription, and we will be notified that the payment has been made.

 

We will not store or collect your payment card details ourselves. This information will be provided directly to our third-party payment processors.

 

 

2.8 To enforce our Terms and Conditions of Use and to prevent and combat fraud

 

We use persona l data to enforce our agreements and contractual commitments, to detect, prevent, and combat fraud. As a result of such processing, we may share your information with others, including law enforcement agencies (in particular, if a dispute arises in connection with our Terms and Conditions of Use).

 

2.9 To comply with legal obligations

 

We may process, use, or share your data when the law requires it, in particular, if a law enforcement agency requests your data by available legal means.

 

Under what legal bases we process your personal data (applies only to EEA-based users)

In this section, we are letting you know what legal basis we use for each particular purpose of processing. For more information on a particular purpose, please refer to Section 2. This section applies only to EEA-based users.

 

3.We process your personal data under the following legal bases.

 

3.1 Your Explicit Consent

 

We may use your data for sending marketing emails under this legal basis. Your consent is crucial, and you have the right to revoke it at any time. To do so, simply click on the unsubscribe link located in the footer of our marketing emails.

 

3.2 Fulfilling our Contractual Obligations

 

We process your data under this legal basis to:

 

Provide our Services, as outlined in our Terms and Conditions of Use.

Personalize your experience with our Services.

Manage your account and offer you dedicated customer support.

Maintain open communication with you regarding your use of our Services.

Process your payments efficiently.

We take your privacy seriously and ensure that your data is processed in a manner consistent with these stated legal bases.

 

3.3 Legitimate interests, unless those interests are overridden by your interests or fundamental rights and freedoms that require protection of personal data

 

We rely on legitimate interests:

 

to communicate with you regarding your use of our Services

 

This includes, for example, sending you push notifications proposing you to read a new book summary. The legitimate interest we rely on for this purpose is our interest to encourage you to use our Services more often. We also take into account the potential benefits to you of reading more of book summaries, which may help you to advance in life and career.

 

to research and analyze your use of the Services

 

Our legitimate interest for this purpose is our interest in improving our Services so that we understand users' preferences and are able to provide you with a better experience (for example, to make the use of App or the Website easier and more enjoyable, or to introduce and test new features).

 

to enforce our Terms and Conditions of Use and to prevent and combat fraud

 

Our legitimate interests for this purpose are enforcing our legal rights, preventing and addressing fraud and unauthorized use of the Services, non-compliance with our Terms and Conditions of Use.

 

3.4 Compliance with legal obligations

 

4. Sharing of Your Personal Data

We value your privacy and are committed to safeguarding your personal data. This section outlines with whom we may share your information and the purposes for which it is shared.

 

4.1 Service Providers

We collaborate with trusted service providers who assist us in the operation, enhancement, integration, customization, support, and promotion of our Services. We may share specific sets of personal data with these service providers, as specified in Section 2 of this Privacy Policy. These third-party service providers include:

 

Cloud storage providers, such as AWS.

Data analytics providers, including Facebook, Google, Appsflyer, and Firebase.

Marketing partners, encompassing social media networks, marketing agencies, Facebook, Google, Twitter, and TikTok.

Payment processing providers, like Stripe and PayPal.

Rest assured, we share personal data with these service providers strictly in accordance with our instructions to ensure the protection of your information.

 

4.2 Compliance with Legal Authorities

In certain situations, we may be required to use and disclose personal data to uphold our Terms and Conditions of Use, safeguard our rights, privacy, safety, or property, as well as those of our affiliates, you, or other individuals. This includes responding to requests from courts, law enforcement agencies, regulatory bodies, and other public and government authorities, as well as situations mandated by law.

 

4.3 In Corporate Transactions

As our business evolves, we may engage in asset transactions, such as acquisitions or sales. It's important to note that customer information is typically one of the assets transferred during such transactions. We may also share this information with affiliated entities, such as parent companies or subsidiaries. Furthermore, in the course of corporate transactions, such as the sale of our business, divestitures, mergers, consolidations, asset sales, or, in rare instances, bankruptcy, your information may be transferred.

 

We take your privacy seriously and ensure that any sharing of personal data is conducted in a manner consistent with the principles outlined in this Privacy Policy.

 

5.How you can exercise your privacy rights

To be in control of your personal data, you have the following rights:

 

Accessing/reviewing/updating/correcting your personal data. You may review, edit, or change the personal data that you had previously provided on the Services.

 

Deleting your personal data. You can request erasure of your personal data as permitted by law.

 

When you request deletion of your personal data, we will use reasonable efforts to honor your request. In some cases, we may be legally required to keep some of the data for a certain time; in such event, we will fulfill your request after we have complied with our obligations.

 

Objecting to or restricting the use of your personal data. You can ask us to stop using all or some of your personal data or limit our use thereof.

 

Additional information for EEA-based users:

 

If you are based in the EEA, you have the following rights in addition to the above:

 

The right to lodge a complaint with a supervisory authority. We would love you to contact us directly, so we could address your concerns. Nevertheless, you have the right to lodge a complaint with a competent data protection supervisory authority, in particular in the EU Member State where you reside, work or where the alleged infringement has taken place.

 

The right to data portability. If you wish to receive your personal data in a machine-readable format, you can send the respective request to us as described below.

 

To exercise any of your privacy rights, please send a request to 【support@bookwisebetterme.com】.

 

6.Age limitation

We do not knowingly process personal data from persons under 18 years of age. If you learn that anyone younger than 16 has provided us with personal data, please contact us at 【support@bookwisebetterme.com】

 

7.International data transfers

We do business globally. We may transfer personal data to countries other than the country in which the data was originally collected in order to provide the Services set forth in the Terms and Conditions of Use and for purposes indicated in this Privacy Policy. If these countries do not have the same data protection laws as the country in which you initially provided the information, we deploy special safeguards.

 

8.Changes to this Privacy Policy

We may update this privacy policy from time to time to reflect changes in our privacy practices or legal requirements. We will notify you of any significant changes by email or through our Services. We encourage you to review this privacy policy regularly for the latest information on our privacy practices.

 

9.Data retention

We will store your personal data for as long as it is reasonably necessary for achieving the purposes set forth in this Privacy Policy (including providing the Services to you), which includes (but is not limited to) the period during which you have an account with the Services. We will also retain and use your personal data as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.

 

 

10.Contact us

If you have any questions or concerns about this privacy policy or our handling of your information, please contact us at 【support@bookwisebetterme.com】 or via our Contact Us form on the Website. We will respond to your inquiry within a reasonable timeframe.