What is SEO?
SEO stands for Search Engine Optimization. It is a set of techniques that help webmasters optimize their websites so they rank higher in the search engine results pages. The goal of this process is to make sure your website shows up on the first page of the search results when users type in a search query or phrase related to your business.
Why do you need SEO?
People use search engines all day long, looking for information about products and services. If someone types in a specific product or service name into Google, Yahoo! or Bing, the search engine will try to find out what's available, and then display those results as links at the top of the page. When people click these links, they'll be directed to the website that offers that product or service. For example, if you are selling a new car online, you can get potential buyers to visit your site by using keywords or phrases like "new car" or "car dealer". The more relevant terms you include, the more likely it is that when someone searches for those words, your site will show up in the search results. This means you'll have an increased chance of getting customers to buy from you because your site will appear high in the search results.
How does SEO work?
The basic idea behind SEO is to increase traffic to your website and improve your standing as a result. SEO involves many different aspects of website design and management including keyword selection, meta tags, content optimization, link building, social media marketing, etc. To better understand how SEO works, let's look at some examples of how this process affects your business.
Example #1 - You're trying to market a new product, and you want to boost sales.
You may think that writing articles about your product would be a good way to promote it, but there are several things to consider before going down this route. First of all, articles take time to write, publish, and submit to the search engines. In addition, you must also think of where your article should be published.
If you choose to submit it directly to one of the major search engines, such as Google or Bing, you'll probably receive better rankings than if you submitted it to a blog or other website. Blogs often allow you to include additional links back to your main site, which increases the number of ways people can discover your site. However, blogs are only useful if readers actually read them. If you decide to post your article to a blog, your best bet is to ensure that it contains lots of keywords that relate to your business. Also, make sure that any links included within the article point back to your site.