19 Best OTT Platforms in 2024 - Start Your Streaming Service
Last Updated - May 05, 2024
If you're thinking about launching an OTT platform for your business, then chances are you're onto something big. There are over 200 million content creators in the world — like some giant production houses, corporate entities, small and large businesses, and individual content creators.
But less than 0.01% of them can actually afford to build dedicated OTT platforms to expand their video business. And, it’s quite apparent, given the investment, technical expertise, and team management skills needed to build an OTT platform.
To start with, building an OTT platform is not everyone’s cup of tea. It takes a lot of money and time to build, test, launch, and run it successfully — let alone the content creation or the aggregation part.
But, data suggest otherwise. The revenue generated from OTT platforms has been increasing continuously and it will keep increasing at least for the entirety of the next decade.
“Looking at the rate of OTT video consumption rate within top platforms… it is expected to have a media revenue rise reaching over 210 Billion US dollars by the year of 2026 ”, says Statista.
But, why do so many businesses choose to launch their own OTT platforms instead of simply monetizing their videos on YouTube or other monetization platforms?
The reasons are aplenty, but let’s discuss the most obvious ones.
Firstly, it provides businesses have total control over their branding, user experience, and monetization strategies. Plus, platform owners use OTT platforms to deliver tailored content to their users which is a bit difficult with third-party platforms.
“What we feel, especially in the streaming area, especially in the services area, is that you need curation” - Jimmy Lovine
Secondly, OTT platforms offer direct access to valuable viewer data, unlike YouTube or other video monetization platforms (YouTube offers viewers insights & analytics, but that’s quite basic). Companies can use this to arrive at better audience insights and run targeted marketing campaigns.
Additionally, perhaps, most importantly, launching an OTT platform reduces dependency on third-party platforms like YouTube or Vimeo.
But, why and how is this significant? Because there are a large amount of risks associated with algorithm changes or demonetization in these third-party platforms.
And, businesses obviously don’t want to get stuck in this vicious cycle.
So, building and launching an OTT platform is a natural choice for them so that they can have better control over their businesses.
After all, a dedicated OTT platform offers greater flexibility, autonomy, and potential for higher revenue streams compared to relying solely on external monetization platforms.
So, how profitable are mainstream streaming services?
The Leading Best OTT Services
As of 2024, some of the most popular and highest-rated OTT streaming services in the world include the following.
Netflix
Amazon Prime
Disney+
Hulu
Apple TV
HBO Now
Peacock
For example, let’s take Netflix — the largest of these OTT streaming services. Netflix clocked a whopping $14 billion in net profit in the year 2023 alone. That’s more than the net profit of Airbnb, Uber, and Lyft, combined.
If building an OTT platform is lucrative then why aren’t giants like Samsung or Google investing in it?
Well, the equation is not as simple as we may be tempted to think. Let’s try to understand the same.
Why is it difficult to build a OTT platform like Netflix, Amazon Prime, or Disney+ in 2024?
Because these streaming services are unique. From their extensive content libraries, personalized recommendation algorithms, seamless user interfaces, and global reach building such platforms is fraught with inherent complexities.
Why? Because, you need robust infrastructure to handle high-quality video streaming, complex recommendation algorithms, content licensing negotiations, and global distribution networks to distribute your content across the world.
Additionally, ensuring a smooth user experience across various devices and regions requires significant technical expertise and resources.
What should you do now?
You can do two things.
One, you can hire expert engineers, project managers, UI/UX specialists, and solution architects — assemble an in-house team and start building your OTT platform. You can save some resources this way. However, this method has too many complexities.
So, what can you do as an alternative?
Two, you can outsource your OTT platform-building process to an OTT platform provider. This way, you can save a lot of time, but also ensure that your platform is built by technically sound experts.
Let’s understand the best 20 OTT platform providers in the next few minutes.
Did you know, as per the study from Germany-based data research organization, streaming video-on-demand services in India has beaten conventional cable operators of TV in India, taking its 3rd place acquiring 52% in the market after pay content put up in China & Brazil
19+ Best OTT Platforms To Launch Your Streaming Service in 2024
If you’re planning to launch your streaming service in 2024 and beyond, you can get started with these OTT platforms. We curated this list based on user reviews, ratings from product listing sites, the features and functionalities they offer, and long-term sustainability. The list of top OTT platforms for streaming business & providers are VPlayed, Brightcove, Contus Tech, Gudsho, Vimeo OTT, kaltura, ect..
First on our list is VPlayed. And, there’s a reason why VPlayed made it to the top. To start with, VPlayed caters to a niche audience and it is not for everyone who wants to start a video streaming service. This is because VPlayed comes with a unique business model, based on a one-time licensing fee.
It means instead of ‘leasing’ an OTT platform, you can ‘buy’ the OTT platform and make changes as you want. So, the pricing of VPlayed OTT is generally on the higher side than other SaaS-based streaming platforms.
And, understandably, VPlayed’s clients are mostly medium to large-sized businesses — content owners, aggregators, filmmakers, production houses, ed-tech startups, religious institutions (like churches looking to livestream their activities), sports broadcasters, and so on.
What VPlayed Offers that No One Does
On the flip side for the higher pricing, VPlayed offers some of the most unique and exclusive features found on any OTT platform.
100% Customizability: VPlayed is one of the very few, or maybe the only OTT platform that offers complete, platform-level customizations. No other platform offers such levels of extensive customizations.
Access to Platform’s Source Code: You may wonder how is it possible. It is because VPlayed gives you full access to the platform’s source code. With source code in your hand, you can modify the platform at any time and make any number of changes you want.
Lifetime Ownership of the Platform: With normal video streaming platforms like Uscreen, Muvi, or even Brightcove, you can only use the platform so long as you keep paying. Because you don’t own or control the platform yourself. It is centrally hosted. But, with VPlayed, you can use the platform forever as you become the platform owner the moment it is handed over to you.
100% Revenue Retention – Zero Revenue Sharing: Most platform providers either charge every month or levy exorbitant revenue-sharing fees in the name of partner earnings. Whereas VPlayed has neither of them. You can retain whatever you monetize with yourself — no revenue sharing or monthly payments.
10+ Revenue Models with Unlimted Monetization: With VPlayed OTT, platform owners get access to close to 10 distinct monetization models — subscriptions, advertisements, pay per view and several other models like catchup TV, coupons, promotions, and so on.
Besides, the above functionalities, VPlayed offers all the regular features that one would expect from an OTT platform — a white-labeled platform, an easy-to-use video CMS, an HLS player, robust content security features like AES encryption, SSL certifications, and a multi-DRM solution, a built-in video analytics, support for mobile and TV apps, and so on.
VPlayed Pricing
VPlayed’s website has no mention of the product’s pricing anywhere. It appears that they have custom pricing for every customer, depending on the features needed, the level of customization, etc. So, you can better request a demo to know Vplayed’s pricing.
Brightcove is a leading video streaming platform based in Massachusetts, the United States. Brightcove has been a pioneer in the video streaming, and OTT platform-building space for more than two decades now (from the mid-2000s). Hundreds of publishers and broadcasters are using Brightcove to deliver OTT and related content to viewers in various parts of the world.
The Open Television (OTT) version of the Brightcove platform allows for end-to-end video streaming.
Brightcove makes content management so much easier with an easy-to-use content management system, and it also has built-in video analytics. Plus, Brightcove is a scalable, cloud-based solution for video production, distribution, and monetization, and it can be further customized to meet specific client needs. With all its features and integrations, Brightcove's OTT platform is a popular choice for various TV networks and streaming providers.
Notable Brightcove Features Include
Content Management: Manage your video content library efficiently with robust video library management tools.
Built-in Video Analytics: Brightcove gives users access to video analytics to understand video performance and audience behavior.
Multi-channel publishing: Easily share videos on platforms like YouTube and more.
Seamless Embedding: Smooth integration into HTML pages for a polished presentation.
100+ Integrations: Improve platform functionality by easily integrating with other software and tools.
Brightcove Pricing
Brightcove follows a custom pricing model. You can contact their sales team to know the exact pricing.
CONTUS Tech is an OTT platform development company. With over 300+ OTT developers within their fold, they’re one of the leading OTT app providers in the Indian subcontinent and the Asia Pacific.
The company has a fairly distributed and diverse clientele. They sell fully-customized white labeled OTT platforms to companies across the world.
The company specializes in end-to-end OTT services like UI/UX development, multi-cloud deployment, cross-platform app development, mobile and TV app deployment, and so on.
CONTUS Tech collaborates with major content delivery networks like Amazon Cloudfront, Google Cloud CDN, and Akamai Cloud Services for super-smooth content delivery.
Besides, the company’s dedicated OTT app developers specialize in cutting-edge technologies Microsoft PlayReady, FFMPEG, Apple FairPlay, etc.
Notable CONTUS Tech OTT App Development Features Include
Flexible Hiring Model: The company offers scalable OTT solutions. Clients can hire developers only for the duration of their project. A shorter duration means a lesser development cost.
Ready-to-Work Team: CONTUS Tech claims they have a team of skilled developers prepared to start working on your projects immediately. It appears the company has no lengthy, time-consuming hiring processes.
Pay-As-You-Use Model: Clients only pay for the development time they actually use and not for the overall time hired. This way your services will be more adaptable and cost-effective.
Faster Time to Market: CONTUS has a grand OTT app development comprising 300+ engineers. It means clients can launch their OTT platforms by hiring developers in a few days, and not weeks, expediting their overall time to market.
CONTUS Tech Pricing
CONTUS Tech’s website has no mention of the pricing they charge for OTT platform development. It appears the platform is following a custom pricing model. You can contact their sales team to know the exact pricing.
Much like Brightcove, Vimeo is almost like a household in the OTT and video streaming industry. It is particularly known for its high-quality streaming (at a relatively low cost).
On the platform front, like other platforms, Vimeo supports basic services like streaming, video hosting, sharing, and streaming services online.
Vimeo received a head start compared to its rivals. And, understandably, its user base is diverse and vast — it is widely used by creators and businesses of all sizes.
From documentaries, short films, and promotional videos to marketing content of all genres — filmmakers, artists, marketers, educators, and businesses approach Vimeo for monetization.
The platform offers advanced privacy controls like AES encryptions, built-in video analytics, customizable player options, and a marketing toolkit for all its users.
Notable Vimeo OTT Features Include
Clean, Easy-to-Use, and Professional OTT Platform: Enjoy a polished video viewing experience with Vimeo's clean and professional user interface and presentation.
Private Links: Securely share videos using private links for restricted access.
Screen Recording: Capture and record computer screens with ease for various purposes.
Virtual Events: Effortlessly host virtual events, conferences, and meetings for remote participation.
Interactive video: Vimeo supports the creation of interactive video content with engaging elements like quizzes, fan polls, and games during live streams.
Vimeo Pricing
Vimeo starts from $20 per seat/month ($12/month if billed annually) for the first 60 videos. And, if you want to host more videos, you can switch to the standard plan which costs $33 per seat/month. There’s also an advanced plan for those who need advanced features. It costs $120 per seat/month.
GUDSHO is a video membership platform designed particularly to target small to medium-sized scale content creators and video businesses. With GUDSHO by your side, you can host, distribute, market, and monetize your videos across platforms and devices — the web, mobile devices, apps, smart TVs, etc.
GUDSHO’s modeled almost on the same lines as YouTube. Its content library is open to all and it has a collection of exclusive videos covering various genres from fitness to music, filmmaking to education, and even entertainment and animation.
But wait, there's also something more to the platform.
If you're a creator bursting with creativity, you can share your own videos on GUDSHO and even make some cash from it. GUDSHO follows a liberal video monetization policy that promises to give better returns for membership videos than other platforms like YouTube.
Notable GUDSHO Features Include
Diverse Monetization Options: You can select from a variety of revenue models including subscriptions, advertisements, and pay-per-view.
Video Scheduling: Ensure your content stays synced across different time zones with the scheduling feature.
Bulk Content Import: This feature ensures that you can bring in a large amount of video content all at once.
Video Analytics: Users can use the built-in video analytics to analyze and enhance video performance.
Immersive 4K Video Streaming: Experience top-notch 4K video streaming for an unparalleled viewing experience.
GUDSHO Pricing
GUDSHO’s website has no mention of the platform’s pricing. It appears the platform is following a custom pricing model. You can contact their sales team to know the exact pricing.
JW Player is another quality OTT platform or video streaming player for several reasons. Let me list down why you as a content owner should consider JWPlayer for your streaming needs.
First off, it guarantees smooth video playback across various devices. So you can make sure everyone enjoys the content without any hiccups.
Secondly, out of all these platforms, JW Player’s video transcoding ability is unmatched. The platform has a handful of customizable features (although not as customizable as VPlayed), and it lets you create a personalized video player that fits your brand perfectly.
Similar to VPlayed, JW Player also offers strong monetization options, like SSAI, pay-per-view, and the standard subscription models.
So, JW Player can be a fantastic choice for both individuals and small to medium-sized businesses aiming to make money from their video content.
Notable JW Player Features Include
Multi-bitrate HD Encoding: Encode video content in multiple quality levels for optimal viewing experiences across different devices and internet speeds.
Video Gallery: Display video content in an organized and visually appealing manner for easy navigation and presentation.
Priority Email Support: Receive prompt and responsive customer support via email. JW Player is known for addressing user inquiries and issues with priority assistance.
Protect Content with Studio DRM: Safeguard video content using robust digital rights management technology.
24/7 Live Channels and Events: Enable continuous streaming across web, OTT, and CTV platforms. Get uninterrupted access to live channels and events.
JW Player Pricing
JW Player’s pricing used to start at $10/month for the standard plan. But, of late, the platform has moved towards a custom pricing model.
7. Kaltura
Kaltura Inc. is a streaming platform provider based in New York City. The company offers an OTT platform under the same brand name. Kaltura OTT allows users to create, upload, edit, manage, and stream high-quality video to devices. It supports both live and on-demand video streaming.
Kaltura offers video hosting, transcoding, and delivery solutions that can be very easily integrated into various digital media platforms.
Kaltura makes use of adaptive bitrate streaming technology for a seamless viewing experience, to overcome fluctuating connections (regardless of their device or internet connection speed).
Kaltura’s platform offers many eye-pleasing customization options. Users can tweak the look and feel of aspects dashboard, player branding, and other parts of the interface.
Some Notable Features of Kaltura Include
Video Marketing Tools: Access tools to boost video promotion, engagement, and audience growth.
SVOD, AVOD, and TVOD Monetization: Kaltura supports all the standard video monetization models to diversify income streams.
HTML5 Support (Even When Video Is Served on Flash): Ensure videos are compatible across modern browsers, even when served on Flash.
Screen Reader Support: Enable accessibility for visually impaired users through screen reader compatibility.
Accessible Controls: Kaltura provides user-friendly navigation, catering to users with disabilities.
Kaltura Pricing
Kaltura’s pricing starts at $19/month. However, the platform offers numerous pricing plans across functionalities and different use cases. In some instances, the platform also offers 14-day free trials (based on the use case).
Accedo tv is the maker of Accedo One, a SaaS-based video streaming platform that lets you build OTT applications almost instantly across all major platforms. On the platform front, the platform supports migration to Accedo from other cloud-powered video streaming solutions.
Like other platforms, Accedo also offers all the standard features that one would expect from an OTT platform, like analytics, performance testing, and content delivery capabilities. Accedo offers end-to-end solutions, specialist services, and 24/7 global support.
Additionally, Accedo One has integrated with Hoopla Digital®. It allows library cardholders to access extensive collections for unlimited streaming with a single library borrower.
One major advantage of Accedo is that facilitates fast market entry with ready-made, pre-built platform customization options. In that way, Accedo One presents a quick, super-fast platform for video businesses to launch their OTT streaming services.
Notable Accedo One Features Include
All-in-one OTT Content Management System: Accedo One offers one comprehensive solution for managing all aspects of your OTT content.
White label Platform: Customizable platform allowing you to brand it as your own.
OTT app Builder that Helps You Scale (Streamlined OTT Vendor Integration): Compared to other SaaS-based video platforms, Accedo offers a simplified tool to build and expand your OTT presence.
Flexible OTT UI/UX Tailored to Your Brand: Customizable user interface and experience designed to match your brand identity.
Accedo Pricing
Like VPlayed, Accedo One is an enterprise-grade OTT platform. So it has a premium pricing. Its starter pack costs $3000/month with limited features. For customers, looking for more features it also has a Growth pack ($5000/month) and an enterprise pack (custom pricing).
IBM Cloud Video by IBM Watson Media is a cloud-based video delivery and transcoding platform. Businesses use this platform to host, manage, and deliver video content to multiple devices and various apps.
It covers pretty much every feature to build a full-fledged video business — video transcoding, adaptive streaming, live streaming, video analytics, etc. Organizations that have used IBM Cloud have supposedly reported there’s an increase in performance, scalability, and efficiency of their video delivery systems.
As you might have guessed, the IBM Cloud Video platform serves multiple useful purposes for businesses and corporations. These include employee communication, virtual conferences, promotions, entertainment events, government proceedings, and many more.
Notable Accedo One Features Include
Automate with AI: Leverage AI to streamline video processes, enhance analytics, and automate live stream captioning.
Multiple Security Layers: Ensure brand protection and viewer security across iOS, Android, and other devices with multiple layers of encryption.
AI-driven Deep Video Search: Use automated transcription for comprehensive video library search capabilities based on keywords.
Live Chat and Q&A: Engage viewers in real time with chat and Q&A modules featuring user management, moderation, emojis, and upvoting.
5. Customizable Channel Page: Curate a tailored viewing experience with highlights of past broadcasts, upcoming shows, and key information on a branded channel page.
IBM Cloud Video Pricing
IBM Cloud Video platform’s pricing starts at $129/month for the Silver plan. The gold plan is priced at $649/month and the Platinum plan costs $1,299/month. The platform also offers a 30-day free trial to all new users.
10. Wowza
Wowza is an embedded OTT video platform for solution builders. It supports both live and on-demand streaming. Wowza’s biggest strength lies in embedding video into mission-critical applications. And, it is no wonder that the platform mostly caters to startups and enterprises. Its developers provide customizable solutions and developer tools.
This platform is particularly known for its exceptional low latency streaming, interactive live broadcasts, and OTT streaming, alongside other robust monitoring features like, say video analytics.
For the most part, Wowza gives a scalable and reliable platform for seamless growth and brand trust. It is also supported by robust APIs, SDKs, and best-in-class customer support.
Notable Wowza Features Include
1. Easy-to-Use Developer Tools: Wowza provides intuitive tools for developers to streamline the development process like Cloud Streaming APIs and SDKs for seamless integration.
2. Customization Options: Developers can create and host their own video streaming applications and customize them accordingly with Wowza.
3. Extensible Elemental Design: Fine-tune viewer experiences, optimize monetization strategies, and scale operations effortlessly with Wowza's adaptable platform design.
4. Highly Scalable and Reliable: Wowza ensures rock-solid reliability and scalability, maintaining a top-tier reputation for platform quality and performance.
5. Robust APIs, SDKs, and Documentation: Access comprehensive resources including APIs, SDKs, and documentation to simplify video integration and scaling within applications.
Wowza Pricing
Wowza has three pricing models. The first one is the ‘Pay As You Go’ model (priced at $25/month). The second one is the ‘One Month of Streaming’ plan (priced at $149 for a one-time purchase). The third plan is ‘Enterprise’ with custom pricing.
The pricing for Wowza Streaming Engine with private cloud and on-premise streaming starts at $195/month. It also has custom pricing for large-scale requirements.
11.Synamedia
Synamedia offers a cloud-based SaaS OTT video platform known as Synamedia Go. It is an open, flexible, and modular OTT platform that is supposed to improve the agility of your video streaming business and simplify your OTT service management.
As a result, users of this platform can leverage pre-integrated partners or bring their own to launch and evolve their OTT services efficiently. Synamedia Go offers several other modules within its fold like Go.Aggregate, Go.Enrich, Go.Personalise, Go.Recommend, and Go.Time-shift TV to enrich and differentiate streaming services as they evolve.
In addition to all these optimizations, the Synamedia Go platform is fully integrated with Synamedia's content processing, CDN solutions, security suite, business insights, and unified advertising solutions. All of it ensures that businesses using the platform get a complete, streamlined video streaming experience.
Some Notable Synamedia Go Features Include
Go.Aggregate: Simplify video content discovery with unified aggregation from multiple sources, using AI-driven metadata frameworks.
Platform and Client Software Agnostic: Ensure compatibility across various devices by integrating with platforms like Android TV, Apple TV, and WebOS.
Modular Architecture: Enrich streaming services with advanced add-ons like Go.Enrich and Go.Recommend.
Open Design: Flexibility to integrate third-party solutions or develop custom applications.
Bundled Pricing Model: Predictable costs based on subscriber count and add-on packs.
Synemedia Pricing
Synamedia's website has no mention of pricing. They may follow a custom pricing model. You can contact their team to know the pricing.
12. Target Video
Formerly known as Brid TV, Target Video is a premium video solution for digital publishers and video advertisers. It brings video production, monetization, and content management together in one place.
The platform is more like a specialized video distribution and monetization avenue. It provides a one-stop solution for publishers, media houses, brands, and agencies.
Going by user reviews, the platform follows a customer-centric approach. It means there are no contracts, hidden fees, or fine print. Transparency and ease of use are ensured for its users.
Target Video platform's latest update 6.8.0 supposedly added new player setup features to improve the user experience and functionality of the platform.
Notable Target Video Features Include
Video Platform Analytics: The platform offers analytics tools to track user engagement, content performance, and audience behavior.
Brand Overlay: Target Video enables publishers to add brand overlays to their video content, which means they can improve brand visibility and recognition.
Bulk Uploading: The platform supports bulk uploading of video content. So, it is easier for publishers to manage and distribute their content in one go.
Closed Captions: Target Video offers closed captioning support. It is clearly more accessible for viewers with hearing impairments.
Privacy Options: It provides privacy options to protect user data and comply with privacy regulations.
Target Video Pricing
Target Video’s website has no mention of pricing, which implies that it may follow a custom pricing model. You can contact their team to know the pricing.
13. Castr
Castr is a zero-code OTT platform for live video streaming. It offers enterprise-grade live video streaming services across the world which also includes CDN support. Content owners use the platform to host live events, stream videos, and deliver high-quality content to their audiences.
Castr’s big promise is that their OTT app can be developed within 24 hours and released in just 7 days. Their OTT supports low-latency and adaptive streaming on both website and OTT app destinations.
Castr OTT comes with white labeling and gives full customization freedom to the users. The platform supports 100% revenue retention; and takes zero commission on the revenue monetized.
Notable Castr Features Include
Customized Mobile App: Castr offers a white-label OTT app tailored for showcasing live streams and video-on-demand content.
Exclusive Content Showcase: Users can effortlessly offer exclusive videos and premium content through the OTT app
Content Customization: Tailor the OTT app to showcase only the user's live streams and video content.
Faster App Development Process: Users can manage OTT app controls and content releases from Castr's web dashboard, with a test version created within 24 hours and published on app stores in 3-5 working days.
Paywall Feature Shortly: While initially focused on showcasing content without a paywall, Castr is actively developing paywall functionality for the OTT app.
Castr Pricing
Castr OTT has several monthly pricing that starts from $19.99 /month and goes all the way up to $299.99 /month.
14. Vidyard
Vidyard is a video streaming platform designed for businesses to market and sell products and services. Unlike other platforms that we have seen so far, Vidyard is not all about streaming.
Vidyard helps businesses reach the right prospects, tell better stories, and attract customers with the help of AI-powered messaging. So, it’s more of a video marketing platform.
The platform comes with a variety of tools and features to maximize audience reach and engagement. These functionalities in turn help businesses generate qualified leads. It includes features like video hosting, video analytics, and API access for integration with other systems. Vidyard can be a best fit for businesses in various sectors, including marketing, sales, customer engagement, et cetera.
Notable Vidyard Features Include
Video Stitching: Improved video rendering and editing for faster video creation by combining multiple videos seamlessly.
AI-Powered Sales Outreach: Automate lead research and outreach with Vidyard Prospector.
Digital Sales Rooms: Accelerate deals by simplifying buying and collaboration processes.
AI Script Generator: Easily create personalized video scripts with AI assistance.
Ad-Free Video Hosting: Lightning-fast load times and high-quality streaming up to 4k resolution.
Customizable Video Player: Embed videos anywhere, on any device, with Vidyard’s responsive player support
Vidyard Pricing
Vidyard OTT provides multiple pricing plans, with the Starter plan being free and the Enterprise plan requiring prospects to contact the Vidyard OTT sales team for pricing.
15. Streann Media
Streann Media is a Miami-based end-to-end digital media platform provider. The company builds custom OTT platforms that make content distribution, engagement, and monetization easier across various channels.
Much like VPlayed, Streann’s USP lies in its end-to-end OTT streaming solution. This complete has many exclusive, user-centric features that simplify the workflow and reduce the need for multiple vendors. These include branded mobile apps, multiple audio/video channels, event and VOD archives, chat support, news integration, and more.
Streann's disruptive TV 3.0™ technology includes any emerging technologies like AR, sharing content directly to social apps (right from the platform), and many more. Not to mention, Streann is one of the few OTT platforms in our list that supports user-generated content (UGC).
Notable Streann Media Features Include
Branded Mobile Apps: Streann offers customizable apps for content distribution across various channels.
Multiple Audio/Video Channels: it supports multiple audio and video channels for content delivery.
Event and VOD Archives: Enables archiving of events and video-on-demand content.
Chat Support: Provides chat support for real-time interaction between users and content creators.
News Integration: Integrates news content to keep users informed and engaged.
AR and UGC: Incorporates AR (Augmented Reality) and UGC (User-Generated Content) to improve user engagement and experience.
Streann Media Pricing
Streann Media’s pricing is not mentioned clearly on their website. It appears that they’re following a custom pricing model or you will have to request a demo to know the pricing.
16. Shift72
Shift72 is a company that helps other businesses build their own secure video-on-demand platforms. It particularly caters to the needs of filmmakers, production houses, film studios, and independent distributors for events film festival-like events.
At its core, Shift72 offers simple, easy-to-use, customizable video-on-demand/OTT solutions. Content owners can use the platform to host and stream video content, ensuring a secure and tailored experience for users.
As you may have guessed, Shift72 caters to a niche audience and is clearly not meant for everyone. As a result, it also commands higher pricing (which is not mentioned on their website).
Notable Shift72 Features Include
Global VOD Solutions for Events: Shift72 provides flexible platform features designed for audiences and sponsors alike. This means organizations can create a new revenue stream by renting or selling content.
Flexible Access Control: Control access windows and set customized access rules to manage content distribution more effectively.
Targeted Advertising: Shift72's AVOD features enable organizations to leverage targeted ads. This way they can tap into the hidden revenue potential and provide a more engaging viewing experience.
Secure Video Streaming: The platform ensures safe and secure video streaming with features like studio-grade, multi-key DRM, watermarking, geo-blocking, and output protection.
Shift72 Pricing
As mentioned above, there’s no mention of pricing on the Shift72 website. So, you may have to request a demo to know their pricing.
17. Vdocipher
The next OTT platform on our list is VdoCipher. Most video streaming solutions in the market can be classified into major groups. The first type helps you build and launch completely customizable OTT platforms. And, the second one doesn’t build any OTT platforms as such but lets you host your videos and stream them across the internet.
VdoCipher belongs to the second kind. It is a video hosting platform made to help businesses stream their video content. However, the major focus here is to provide security measures against video piracy through fool-proof multi-DRM, AES encryption, screen capture blocking, and dynamic watermarking technologies.
VdoCipher gives smooth video stream even on slow connections — thanks to its optimized encoding for lower resolution videos. This platform can be ideal for businesses and content creators looking for a safe, simple, and reliable video hosting service.
Notable VdoCipher Features Include
API for Integration: VdoCipher provides an API for developers to integrate its video hosting and security features into their own applications and platforms
Access Controls/Permissions: The platform offers access controls and permissions to manage user access to video content securely
Access Expiration Management: VdoCipher allows for the management of access expiration for video content, ensuring that content is only accessible within the specified timeframe
Access Revocation: This platform supports access revocation. Just like Telegram messenger, it allows administrators to revoke access to video content at any time
Activity Dashboard: VdoCipher provides an activity dashboard to track user activity and engagement with video content
Vdocipher Pricing
The pricing for Vdocipher starts at $149 /year (for the starter pack) and it goes all the way up to $4999/year for the premium plan. There’s also a custom plan for enterprise-grade customers with significantly larger needs.
18. Setplex
Setplex OTT is an OTT platform that allows businesses to manage, store, distribute, and monetize film, television, and sports content. What distinguishes Setplex from others is its special focus on end-to-end integration and simplified workflows.
It supports over a million users and thousands of live-streaming channels. It gives content owners, ISPs, and OTT/IPTV companies with interactive streaming services and global content delivery.
Setplex's robust infrastructure is best suited for easy channel management, customers, billing, and more from a centralized dashboard. The platform is widely known for its consistent software updates and 24/7 support for seamless operations.
Notable Setplex Features Include
Multi-Screen Capabilities: Setplex offers multi-screen capabilities to its users. It allows platform owners to give their viewers a chance to access content across devices.
Interactive Services: Setplex supports interactive services to engage users and enhance the viewing experience.
Global Content Delivery: This platform ensures that video content can be streamed anywhere in the world on any device.
On-Premises or Cloud-Based Solutions: Setplex offers flexibility with on-premises or cloud-based delivery options to suit different operational needs.
Satellite Broadcast Support: Users can broadcast video content across satellite networks with Setplex.
Setplex Pricing
Setplex website offers no transparent information about the platform’s pricing. Users may have to fill out the inquiry form and get in touch with the team to know the pricing.
19. Streaming Video Provider
Streaming Video Provider is a platform that offers video monetization, live video streaming services, and content protection features. Users will have to subscribe to a plan (monthly/annual/bi-annual) to get started. Once subscribed, they can stream video content globally, and protect content with encryption, use password protection, watermarking, and custom rules to safeguard their content against piracy. The best part they can use this platform to sell any type of video content and keep 100% of the revenue monetized.
The platform also offers a wide range of unbranded and highly customizable video players and playlists, detailed analytics, and a powerful and easy-to-use video content management system — pretty much anything in one bundle package.
Notable Streaming Video Provider Features Include
Video Monetization: Sell any video content and retain 100% of the revenue.
Global Content Delivery: Instant playback worldwide with the Global Video CDN.
Security Measures: Encryption, password protection, watermarking, and custom rules for content protection.
Customizable Players & Playlists: Unbranded video players and playlists with HTML5 support.
Deep Analytics: Detailed insights on viewer behavior and video performance.
Live Video Encoder: The streaming video provider comes with EzeCaster Pro, a special kind of software, for high-quality live video streaming.
Streaming Video Provider
The plans for streaming video providers start at $39/month for the plus plan. There’s also a pro plan ($99/month) and a premium plan ($399/month) for high-value audiences.
20. Webnexs
Webnexs is a company based in Chennai, India. Among other things, the company provides a customizable OTT solution with more than 100+ high-impact features. This platform caters to diverse industries and use cases like media, production houses, filmmakers, and entertainment companies.
The platform offers on-demand video streaming, live-streaming solutions, online store services, etc cetera for its users. By now you may have noticed this platform in many ways is comparable to VPlayed — it is fully customizable, has multi-DRM, password-protected streams, tailored monetization models, and so forth.
However, unlike the latter, this one also supports audio streaming. On the other side, it also lacks some crucial functionalities like an HLS player, a built-in marketing toolkit, elaborate 10+ monetization models, etc.
So, Webnexs is a decent choice for anyone who wants to launch a fully customized OTT platform, albeit they may have to cut corners on some other aspects.
Notable Webnexs OTT Platform Features Include
Customizable OTT Solution: This platform supports over 100 features for tailored streaming services.
Global Content Delivery: Reach audiences worldwide with the Global Video CDN.
Security Measures: Multi-DRM security, AES encryption, and password protection for content protection.
On-Demand, Live Streaming & Audio Streaming: Webnexs is one of those platforms that supports all three streaming formats.
Customer Support: Dedicated support for seamless operations after purchase.
User-Friendly Interface: Easy-to-use platform for enhanced user experience.
Webnexs Pricing
Like most customizable OTT platforms, Webnexs’ pricing finds no mention on its website. It follows a custom pricing model and you will have to book a demo to know their pricing.
Conclusion
So, we have come to the close of this blog. Are you still struggling to find the best OTT platform to launch your streaming service business? Or, is there even something called the best OTT platform? Honestly, it depends more on your requirements than anything else.
Let’s narrow this down to a simple equation. What are you looking for? Do you want to play it safe?
Choose someone with better brand equity and a proven track record, like say Brightcove or Vimeo OTT.
Do you prioritize video quality over everything else? Choose JW Player or maybe IBM Cloud Video.
Are you tight on budget, but still don’t want to compromise on quality? GUDSHO is worth considering.
Finally, are you looking for a well-rounded platform that checks most of the right boxes?
Are customizations your top priority and don’t want to leak revenue forever on subscriptions?
VPlayed does it all — it is a well-rounded platform that checks most of the right boxes while also costing a premium. But, in terms of quality and customization, it is unmatched and almost incomparable with any other platform. So, understand your needs and choose your OTT platform accordingly.
Ciao for now!
Frequently Asked Question (FAQ)
1. What is an OTT Platform?
Over-the-top video platforms generally use the internet as a primary resource to deliver on demand or live streams instead of relying on conventional cable networks or satellite infrastructure. Considering finest streaming solutions offered through Netflix, Hulu or Disney+ services, OTT content providers can efficiently deliver them at an affordable cost, in contrast to traditional stereotypes.
2. How does OTT Platform Work?
Simply you can work with an OTT platform partner who specializes in creating an OTT platform. It involves integral work that can’t be done without the resource of a solution provider. Majorly, to establish a broadcast network & whitelabelling services is intensive. Additionally, it can take inhouse server systems or cloud-based, video streaming player, video CMS, video monetization platform to monetize content, etc.
3. Difference between Traditional Media & OTT Platform?
Within the integrated system, the two media channels: Traditional & OTT video solution coexisted & complemented each other before we realized it. It all changed after people engaged online more, rather than depending on cable networks. As the demand increased, TV networks like Star, HBO, Sony saw how consumers drifted to platform subscription models & chose to respond by launching their own services.
4. How to Create an OTT Platform For Your Brand?
There's never been a better time to invest in an OTT platform than now. Live streaming and video on demand are becoming increasingly popular, and profit isn't hard to come by. All thanks to our advanced software capacity that has automated the process leading to business success. Some of its significant streaks like customization, premium hosting options, lifetime ownership, has been a turning edge of the solution delivered.
5. What are the Business Benefits of the OTT Platform?
When you build an OTT platform, it provides you with more accessibility, right from entertainment streaming to let customers shop simultaneously. With the digital revolution, OTT media owners can simply proactively cater to audience’s tastes & easily invite as well as retain subscribers. Also streaming flexibilities have widened more with increased content availability in multiple apps, Smart TV App & connected devices.
6. How to generate revenue from the OTT video platform?
The way OTT platforms make money is very dependent on what kind of solutions are furnished to them. This medium's flexibility enables service providers to innovate and get opportunities in how to choose every strategy to best serve their audience, gaining lucrative profitability. However, there are a few common OTT monetization methods such as SVOD, AVOD, Transactional VOD, Catch-Up TV, Coupons & Promotions, SSAI, etc.