19 Best OTT Platforms in 2024 - Start Your Streaming Service


Last Updated - May 05, 2024

If you're thinking about launching an OTT platform for your business, then chances are you're onto something big. There are over 200 million content creators in the world — like some giant production houses, corporate entities, small and large businesses, and individual content creators. 


But less than 0.01% of them can actually afford to build dedicated OTT platforms to expand their video business. And, it’s quite apparent, given the investment, technical expertise, and team management skills needed to build an OTT platform.


To start with, building an OTT platform is not everyone’s cup of tea. It takes a lot of money and time to build, test, launch, and run it successfully — let alone the content creation or the aggregation part. 


But, data suggest otherwise. The revenue generated from OTT platforms has been increasing continuously and it will keep increasing at least for the entirety of the next decade. 


“Looking at the rate of OTT video consumption rate within top platforms… it is expected to have a media revenue rise reaching over 210 Billion US dollars by the year of 2026 ”, says Statista. 


But, why do so many businesses choose to launch their own OTT platforms instead of simply monetizing their videos on YouTube or other monetization platforms?


The reasons are aplenty, but let’s discuss the most obvious ones. 

Firstly, it provides businesses have total control over their branding, user experience, and monetization strategies. Plus, platform owners use OTT platforms to deliver tailored content to their users which is a bit difficult with third-party platforms. 


“What we feel, especially in the streaming area, especially in the services area, is that you need curation” - Jimmy Lovine

Secondly, OTT platforms offer direct access to valuable viewer data, unlike YouTube or other video monetization platforms (YouTube offers viewers insights & analytics, but that’s quite basic). Companies can use this to arrive at better audience insights and run targeted marketing campaigns. 

Additionally, perhaps, most importantly, launching an OTT platform reduces dependency on third-party platforms like YouTube or Vimeo. 

But, why and how is this significant? Because there are a large amount of risks associated with algorithm changes or demonetization in these third-party platforms. 

And, businesses obviously don’t want to get stuck in this vicious cycle.

So, building and launching an OTT platform is a natural choice for them so that they can have better control over their businesses. 

After all, a dedicated OTT platform offers greater flexibility, autonomy, and potential for higher revenue streams compared to relying solely on external monetization platforms.

So, how profitable are mainstream streaming services? 

The Leading Best OTT Services

As of 2024, some of the most popular and highest-rated OTT streaming services in the world include the following. 

For example, let’s take Netflix — the largest of these OTT streaming services. Netflix clocked a whopping $14 billion in net profit in the year 2023 alone. That’s more than the net profit of Airbnb, Uber, and Lyft, combined. 

If building an OTT platform is lucrative then why aren’t giants like Samsung or Google investing in it? 

Well, the equation is not as simple as we may be tempted to think. Let’s try to understand the same. 

Why is it difficult to build a OTT platform like Netflix, Amazon Prime, or Disney+ in 2024?

Because these streaming services are unique. From their extensive content libraries, personalized recommendation algorithms, seamless user interfaces, and global reach building such platforms is fraught with inherent complexities. 

Why? Because, you need robust infrastructure to handle high-quality video streaming, complex recommendation algorithms, content licensing negotiations, and global distribution networks to distribute your content across the world. 

Additionally, ensuring a smooth user experience across various devices and regions requires significant technical expertise and resources. 

What should you do now?

You can do two things. 

One, you can hire expert engineers, project managers, UI/UX specialists, and solution architects — assemble an in-house team and start building your OTT platform. You can save some resources this way. However, this method has too many complexities.

So, what can you do as an alternative?

Two, you can outsource your OTT platform-building process to an OTT platform provider. This way, you can save a lot of time, but also ensure that your platform is built by technically sound experts. 

Let’s understand the best 20 OTT platform providers in the next few minutes. 

Did you know, as per the study from Germany-based data research organization, streaming video-on-demand services in India has beaten conventional cable operators of TV in India, taking its 3rd place acquiring 52% in the market after pay content put up in China & Brazil

19+ Best OTT Platforms To Launch Your Streaming Service in 2024

If you’re planning to launch your streaming service in 2024 and beyond, you can get started with these OTT platforms. We curated this list based on user reviews, ratings from product listing sites, the features and functionalities they offer, and long-term sustainability. The list of top OTT platforms for streaming business & providers are VPlayed, Brightcove, Contus Tech, Gudsho, Vimeo OTT, kaltura, ect..

First on our list is VPlayed. And, there’s a reason why VPlayed made it to the top. To start with, VPlayed caters to a niche audience and it is not for everyone who wants to start a video streaming service. This is because VPlayed comes with a unique business model, based on a one-time licensing fee. 

It means instead of ‘leasing’ an OTT platform, you can ‘buy’ the OTT platform and make changes as you want. So, the pricing of VPlayed OTT is generally on the higher side than other SaaS-based streaming platforms. 

And, understandably, VPlayed’s clients are mostly medium to large-sized businesses — content owners, aggregators, filmmakers, production houses, ed-tech startups, religious institutions (like churches looking to livestream their activities), sports broadcasters, and so on. 

What VPlayed Offers that No One Does

On the flip side for the higher pricing, VPlayed offers some of the most unique and exclusive features found on any OTT platform. 

Besides, the above functionalities, VPlayed offers all the regular features that one would expect from an OTT platform — a white-labeled platform, an easy-to-use video CMS, an HLS player, robust content security features like AES encryption, SSL certifications, and a multi-DRM solution, a built-in video analytics, support for mobile and TV apps, and so on. 

VPlayed Pricing

VPlayed’s website has no mention of the product’s pricing anywhere. It appears that they have custom pricing for every customer, depending on the features needed, the level of customization, etc. So, you can better request a demo to know Vplayed’s pricing.

Brightcove is a leading video streaming platform based in Massachusetts, the United States. Brightcove has been a pioneer in the video streaming, and OTT platform-building space for more than two decades now (from the mid-2000s). Hundreds of publishers and broadcasters are using Brightcove to deliver OTT and related content to viewers in various parts of the world. 

The Open Television (OTT) version of the Brightcove platform allows for end-to-end video streaming. 

Brightcove makes content management so much easier with an easy-to-use content management system, and it also has built-in video analytics. Plus, Brightcove is a scalable, cloud-based solution for video production, distribution, and monetization, and it can be further customized to meet specific client needs. With all its features and integrations, Brightcove's OTT platform is a popular choice for various TV networks and streaming providers.

Notable Brightcove Features Include

Brightcove Pricing

Brightcove follows a custom pricing model. You can contact their sales team to know the exact pricing. 

CONTUS Tech is an OTT platform development company. With over 300+ OTT developers within their fold, they’re one of the leading OTT app providers in the Indian subcontinent and the Asia Pacific. 

The company has a fairly distributed and diverse clientele. They sell fully-customized white labeled OTT platforms to companies across the world. 

The company specializes in end-to-end OTT services like UI/UX development, multi-cloud deployment, cross-platform app development, mobile and TV app deployment, and so on. 

CONTUS Tech collaborates with major content delivery networks like Amazon Cloudfront, Google Cloud CDN, and Akamai Cloud Services for super-smooth content delivery. 

Besides, the company’s dedicated OTT app developers specialize in cutting-edge technologies Microsoft PlayReady, FFMPEG, Apple FairPlay, etc. 

Notable CONTUS Tech OTT App Development Features Include

CONTUS Tech Pricing

CONTUS Tech’s website has no mention of the pricing they charge for OTT platform development. It appears the platform is following a custom pricing model. You can contact their sales team to know the exact pricing. 

Much like Brightcove, Vimeo is almost like a household in the OTT and video streaming industry. It is particularly known for its high-quality streaming (at a relatively low cost). 

On the platform front, like other platforms, Vimeo supports basic services like streaming, video hosting, sharing, and streaming services online.

Vimeo received a head start compared to its rivals. And, understandably, its user base is diverse and vast — it is widely used by creators and businesses of all sizes. 

From documentaries, short films, and promotional videos to marketing content of all genres — filmmakers, artists, marketers, educators, and businesses approach Vimeo for monetization. 

The platform offers advanced privacy controls like AES encryptions, built-in video analytics, customizable player options, and a marketing toolkit for all its users. 

Notable Vimeo OTT Features Include

Vimeo Pricing

Vimeo starts from $20 per seat/month ($12/month if billed annually) for the first 60 videos. And, if you want to host more videos, you can switch to the standard plan which costs $33 per seat/month. There’s also an advanced plan for those who need advanced features. It costs $120 per seat/month.

GUDSHO is a video membership platform designed particularly to target small to medium-sized scale content creators and video businesses. With GUDSHO by your side, you can host, distribute, market, and monetize your videos across platforms and devices — the web, mobile devices, apps, smart TVs, etc. 

GUDSHO’s modeled almost on the same lines as YouTube. Its content library is open to all and it has a collection of exclusive videos covering various genres from fitness to music, filmmaking to education, and even entertainment and animation. 

But wait, there's also something more to the platform.
If you're a creator bursting with creativity, you can share your own videos on GUDSHO and even make some cash from it. GUDSHO follows a liberal video monetization policy that promises to give better returns for membership videos than other platforms like YouTube. 

Notable GUDSHO Features Include

GUDSHO Pricing

GUDSHO’s website has no mention of the platform’s pricing. It appears the platform is following a custom pricing model. You can contact their sales team to know the exact pricing. 

6. JW Player

JW Player is another quality OTT platform or video streaming player for several reasons. Let me list down why you as a content owner should consider JWPlayer for your streaming needs. 

First off, it guarantees smooth video playback across various devices. So you can make sure everyone enjoys the content without any hiccups.

Secondly, out of all these platforms, JW Player’s video transcoding ability is unmatched. The platform has a handful of customizable features (although not as customizable as VPlayed), and it lets you create a personalized video player that fits your brand perfectly.

Similar to VPlayed, JW Player also offers strong monetization options, like SSAI, pay-per-view, and the standard subscription models.

So, JW Player can be a fantastic choice for both individuals and small to medium-sized businesses aiming to make money from their video content.

Notable JW Player Features Include

JW Player Pricing

JW Player’s pricing used to start at $10/month for the standard plan. But, of late, the platform has moved towards a custom pricing model. 

7. Kaltura

Kaltura Inc. is a streaming platform provider based in New York City. The company offers an OTT platform under the same brand name. Kaltura OTT allows users to create, upload, edit, manage, and stream high-quality video to devices. It supports both live and on-demand video streaming. 

Kaltura offers video hosting, transcoding, and delivery solutions that can be very easily integrated into various digital media platforms. 

Kaltura makes use of adaptive bitrate streaming technology for a seamless viewing experience, to overcome fluctuating connections (regardless of their device or internet connection speed). 

Kaltura’s platform offers many eye-pleasing customization options. Users can tweak the look and feel of aspects dashboard, player branding, and other parts of the interface.

Some Notable Features of Kaltura Include

Kaltura Pricing

Kaltura’s pricing starts at $19/month. However, the platform offers numerous pricing plans across functionalities and different use cases. In some instances, the platform also offers 14-day free trials (based on the use case).

Accedo tv is the maker of Accedo One, a SaaS-based video streaming platform that lets you build OTT applications almost instantly across all major platforms. On the platform front, the platform supports migration to Accedo from other cloud-powered video streaming solutions. 

Like other platforms, Accedo also offers all the standard features that one would expect from an OTT platform, like analytics, performance testing, and content delivery capabilities. Accedo offers end-to-end solutions, specialist services, and 24/7 global support. 

Additionally, Accedo One has integrated with Hoopla Digital®. It allows library cardholders to access extensive collections for unlimited streaming with a single library borrower.

One major advantage of Accedo is that facilitates fast market entry with ready-made, pre-built platform customization options. In that way, Accedo One presents a quick, super-fast platform for video businesses to launch their OTT streaming services.

Notable Accedo One Features Include

Accedo Pricing

Like VPlayed, Accedo One is an enterprise-grade OTT platform. So it has a premium pricing. Its starter pack costs $3000/month with limited features. For customers, looking for more features it also has a Growth pack ($5000/month) and an enterprise pack (custom pricing).

9. IBM Cloud Video

IBM Cloud Video by IBM Watson Media is a cloud-based video delivery and transcoding platform. Businesses use this platform to host, manage, and deliver video content to multiple devices and various apps. 

It covers pretty much every feature to build a full-fledged video business — video transcoding, adaptive streaming, live streaming, video analytics, etc. Organizations that have used IBM Cloud have supposedly reported there’s an increase in performance, scalability, and efficiency of their video delivery systems.

As you might have guessed, the IBM Cloud Video platform serves multiple useful purposes for businesses and corporations. These include employee communication, virtual conferences, promotions, entertainment events, government proceedings, and many more. 

Notable Accedo One Features Include

5. Customizable Channel Page: Curate a tailored viewing experience with highlights of past broadcasts, upcoming shows, and key information on a branded channel page.

IBM Cloud Video Pricing

IBM Cloud Video platform’s pricing starts at $129/month for the Silver plan. The gold plan is priced at $649/month and the Platinum plan costs $1,299/month. The platform also offers a 30-day free trial to all new users. 

10. Wowza

Wowza is an embedded OTT video platform for solution builders. It supports both live and on-demand streaming. Wowza’s biggest strength lies in embedding video into mission-critical applications. And, it is no wonder that the platform mostly caters to startups and enterprises. Its developers provide customizable solutions and developer tools.

This platform is particularly known for its exceptional low latency streaming, interactive live broadcasts, and OTT streaming, alongside other robust monitoring features like, say video analytics.

For the most part, Wowza gives a scalable and reliable platform for seamless growth and brand trust. It is also supported by robust APIs, SDKs, and best-in-class customer support. 

Notable Wowza Features Include

1. Easy-to-Use Developer Tools: Wowza provides intuitive tools for developers to streamline the development process like Cloud Streaming APIs and SDKs for seamless integration.

2. Customization Options: Developers can create and host their own video streaming applications and customize them accordingly with Wowza.

3. Extensible Elemental Design: Fine-tune viewer experiences, optimize monetization strategies, and scale operations effortlessly with Wowza's adaptable platform design.

4. Highly Scalable and Reliable: Wowza ensures rock-solid reliability and scalability, maintaining a top-tier reputation for platform quality and performance.

5. Robust APIs, SDKs, and Documentation: Access comprehensive resources including APIs, SDKs, and documentation to simplify video integration and scaling within applications.

Wowza Pricing

Wowza has three pricing models. The first one is the ‘Pay As You Go’ model (priced at $25/month). The second one is the ‘One Month of Streaming’ plan (priced at $149 for a one-time purchase). The third plan is ‘Enterprise’ with custom pricing.

The pricing for Wowza Streaming Engine with private cloud and on-premise streaming starts at $195/month. It also has custom pricing for large-scale requirements. 

11.Synamedia

Synamedia offers a cloud-based SaaS OTT video platform known as Synamedia Go. It is an open, flexible, and modular OTT platform that is supposed to improve the agility of your video streaming business and simplify your OTT service management. 

As a result, users of this platform can leverage pre-integrated partners or bring their own to launch and evolve their OTT services efficiently. Synamedia Go offers several other modules within its fold like Go.Aggregate, Go.Enrich, Go.Personalise, Go.Recommend, and Go.Time-shift TV to enrich and differentiate streaming services as they evolve. 

In addition to all these optimizations, the Synamedia Go platform is fully integrated with Synamedia's content processing, CDN solutions, security suite, business insights, and unified advertising solutions. All of it ensures that businesses using the platform get a complete, streamlined video streaming experience.

Some Notable Synamedia Go Features Include

Synemedia Pricing

Synamedia's website has no mention of pricing. They may follow a custom pricing model. You can contact their team to know the pricing. 

12. Target Video 

Formerly known as Brid TV, Target Video is a premium video solution for digital publishers and video advertisers. It brings video production, monetization, and content management together in one place.

The platform is more like a specialized video distribution and monetization avenue. It provides a one-stop solution for publishers, media houses, brands, and agencies. 

Going by user reviews, the platform follows a customer-centric approach. It means there are no contracts, hidden fees, or fine print. Transparency and ease of use are ensured for its users.

Target Video platform's latest update 6.8.0 supposedly added new player setup features to improve the user experience and functionality of the platform.

Notable Target Video Features Include

Target Video Pricing

Target Video’s website has no mention of pricing, which implies that it may follow a custom pricing model. You can contact their team to know the pricing. 

13. Castr

Castr is a zero-code OTT platform for live video streaming. It offers enterprise-grade live video streaming services across the world which also includes CDN support. Content owners use the platform to host live events, stream videos, and deliver high-quality content to their audiences. 

Castr’s big promise is that their OTT app can be developed within 24 hours and released in just 7 days. Their OTT supports low-latency and adaptive streaming on both website and OTT app destinations. 

Castr OTT comes with white labeling and gives full customization freedom to the users. The platform supports 100% revenue retention; and takes zero commission on the revenue monetized. 

Notable Castr Features Include

Castr Pricing

Castr OTT has several monthly pricing that starts from $19.99 /month and goes all the way up to $299.99 /month. 

14. Vidyard 

Vidyard is a video streaming platform designed for businesses to market and sell products and services. Unlike other platforms that we have seen so far, Vidyard is not all about streaming.

 Vidyard helps businesses reach the right prospects, tell better stories, and attract customers with the help of AI-powered messaging. So, it’s more of a video marketing platform.

The platform comes with a variety of tools and features to maximize audience reach and engagement. These functionalities in turn help businesses generate qualified leads. It includes features like video hosting, video analytics, and API access for integration with other systems. Vidyard can be a best fit for businesses in various sectors, including marketing, sales, customer engagement, et cetera. 

Notable Vidyard Features Include

Vidyard Pricing

Vidyard OTT provides multiple pricing plans, with the Starter plan being free and the Enterprise plan requiring prospects to contact the Vidyard OTT sales team for pricing. 

15. Streann Media

Streann Media is a Miami-based end-to-end digital media platform provider. The company builds custom OTT platforms that make content distribution, engagement, and monetization easier across various channels. 

Much like VPlayed, Streann’s USP lies in its end-to-end OTT streaming solution. This complete has many exclusive, user-centric features that simplify the workflow and reduce the need for multiple vendors. These include branded mobile apps, multiple audio/video channels, event and VOD archives, chat support, news integration, and more. 

Streann's disruptive TV 3.0™ technology includes any emerging technologies like AR, sharing content directly to social apps (right from the platform), and many more. Not to mention, Streann is one of the few OTT platforms in our list that supports user-generated content (UGC).

Notable Streann Media Features Include

Streann Media Pricing

Streann Media’s pricing is not mentioned clearly on their website. It appears that they’re following a custom pricing model or you will have to request a demo to know the pricing.

16. Shift72

Shift72 is a company that helps other businesses build their own secure video-on-demand platforms. It particularly caters to the needs of filmmakers, production houses, film studios, and independent distributors for events film festival-like events. 

At its core, Shift72 offers simple, easy-to-use, customizable video-on-demand/OTT solutions. Content owners can use the platform to host and stream video content, ensuring a secure and tailored experience for users. 

As you may have guessed, Shift72 caters to a niche audience and is clearly not meant for everyone. As a result, it also commands higher pricing (which is not mentioned on their website).

Notable Shift72 Features Include

Shift72 Pricing

As mentioned above, there’s no mention of pricing on the Shift72 website. So, you may have to request a demo to know their pricing.

17. Vdocipher

The next OTT platform on our list is VdoCipher. Most video streaming solutions in the market can be classified into major groups. The first type helps you build and launch completely customizable OTT platforms. And, the second one doesn’t build any OTT platforms as such but lets you host your videos and stream them across the internet.

VdoCipher belongs to the second kind. It is a video hosting platform made to help businesses stream their video content. However, the major focus here is to provide security measures against video piracy through fool-proof multi-DRM, AES encryption, screen capture blocking, and dynamic watermarking technologies. 

VdoCipher gives smooth video stream even on slow connections — thanks to its optimized encoding for lower resolution videos. This platform can be ideal for businesses and content creators looking for a safe, simple, and reliable video hosting service. 

Notable VdoCipher Features Include

Vdocipher Pricing

The pricing for Vdocipher starts at $149 /year (for the starter pack) and it goes all the way up to $4999/year for the premium plan. There’s also a custom plan for enterprise-grade customers with significantly larger needs. 

18. Setplex

Setplex OTT is an OTT platform that allows businesses to manage, store, distribute, and monetize film, television, and sports content. What distinguishes Setplex from others is its special focus on end-to-end integration and simplified workflows. 

It supports over a million users and thousands of live-streaming channels. It gives content owners, ISPs, and OTT/IPTV companies with interactive streaming services and global content delivery. 

Setplex's robust infrastructure is best suited for easy channel management, customers, billing, and more from a centralized dashboard. The platform is widely known for its consistent software updates and 24/7 support for seamless operations. 

Notable Setplex Features Include

Setplex Pricing

Setplex website offers no transparent information about the platform’s pricing. Users may have to fill out the inquiry form and get in touch with the team to know the pricing. 

19. Streaming Video Provider 

Streaming Video Provider is a platform that offers video monetization, live video streaming services, and content protection features. Users will have to subscribe to a plan (monthly/annual/bi-annual) to get started. Once subscribed, they can stream video content globally, and protect content with encryption, use password protection, watermarking, and custom rules to safeguard their content against piracy. The best part they can use this platform to sell any type of video content and keep 100% of the revenue monetized.
The platform also offers a wide range of unbranded and highly customizable video players and playlists, detailed analytics, and a powerful and easy-to-use video content management system — pretty much anything in one bundle package. 

Notable Streaming Video Provider Features Include

Streaming Video Provider

The plans for streaming video providers start at $39/month for the plus plan. There’s also a pro plan ($99/month) and a premium plan ($399/month) for high-value audiences. 

20. Webnexs

Webnexs is a company based in Chennai, India. Among other things, the company provides a customizable OTT solution with more than 100+ high-impact features. This platform caters to diverse industries and use cases like media, production houses, filmmakers, and entertainment companies. 

The platform offers on-demand video streaming, live-streaming solutions, online store services, etc cetera for its users. By now you may have noticed this platform in many ways is comparable to VPlayed — it is fully customizable, has multi-DRM, password-protected streams, tailored monetization models, and so forth. 

However, unlike the latter, this one also supports audio streaming. On the other side, it also lacks some crucial functionalities like an HLS player, a built-in marketing toolkit, elaborate 10+ monetization models, etc. 

So, Webnexs is a decent choice for anyone who wants to launch a fully customized OTT platform, albeit they may have to cut corners on some other aspects. 

Notable Webnexs OTT Platform Features Include

Webnexs Pricing

Like most customizable OTT platforms, Webnexs’ pricing finds no mention on its website. It follows a custom pricing model and you will have to book a demo to know their pricing. 

Conclusion

So, we have come to the close of this blog.  Are you still struggling to find the best OTT platform to launch your streaming service business? Or, is there even something called the best OTT platform? Honestly, it depends more on your requirements than anything else. 

Let’s narrow this down to a simple equation. What are you looking for? Do you want to play it safe? 

Choose someone with better brand equity and a proven track record, like say Brightcove or Vimeo OTT. 

Do you prioritize video quality over everything else? Choose JW Player or maybe IBM Cloud Video. 

Are you tight on budget, but still don’t want to compromise on quality? GUDSHO is worth considering.

Finally, are you looking for a well-rounded platform that checks most of the right boxes?

Are customizations your top priority and don’t want to leak revenue forever on subscriptions?

VPlayed does it all — it is a well-rounded platform that checks most of the right boxes while also costing a premium. But, in terms of quality and customization, it is unmatched and almost incomparable with any other platform. So, understand your needs and choose your OTT platform accordingly. 

Ciao for now!

Frequently Asked Question (FAQ)

1. What is an OTT Platform?

Over-the-top video platforms generally use the internet as a primary resource to deliver on demand or live streams instead of relying on conventional cable networks or satellite infrastructure. Considering finest streaming solutions offered through Netflix, Hulu or Disney+ services, OTT content providers can efficiently deliver them at an affordable cost, in contrast to traditional stereotypes.

2. How does OTT Platform Work?

Simply you can work with an OTT platform partner who specializes in creating an OTT platform. It involves integral work that can’t be done without the resource of a solution provider. Majorly, to establish a broadcast network & whitelabelling services is intensive. Additionally, it can take inhouse server systems or cloud-based, video streaming player, video CMS, video monetization platform to monetize content, etc.

3. Difference between Traditional Media & OTT Platform?

Within the integrated system, the two media channels: Traditional & OTT video solution coexisted & complemented each other before we realized it. It all changed after people engaged online more, rather than depending on cable networks. As the demand increased, TV networks like Star, HBO, Sony saw how consumers drifted to platform subscription models & chose to respond by launching their own services. 


4. How to Create an OTT Platform For Your Brand?

There's never been a better time to invest in an OTT platform than now. Live streaming and video on demand are becoming increasingly popular, and profit isn't hard to come by. All thanks to our advanced software capacity that has automated the process leading to business success. Some of its significant streaks like customization, premium hosting options, lifetime ownership, has been a turning edge of the solution delivered.

5. What are the Business Benefits of the OTT Platform?

When you build an OTT platform, it provides you with more accessibility, right from entertainment streaming to let customers shop simultaneously. With the digital revolution, OTT media owners can simply proactively cater to audience’s tastes & easily invite as well as retain subscribers. Also streaming flexibilities have widened more with increased content availability in multiple apps, Smart TV App & connected devices.

6. How to generate revenue from the OTT video platform?

The way OTT platforms make money is very dependent on what kind of solutions are furnished to them. This medium's flexibility enables service providers to innovate and get opportunities in how to choose every strategy to best serve their audience, gaining lucrative profitability. However, there are a few common OTT monetization methods such as SVOD, AVOD, Transactional VOD, Catch-Up TV, Coupons & Promotions, SSAI, etc.