Hi! I am a marketing & consumer researcher and Associate Professor of Markets, Innovation, and Design at the Freeman College of Management at Bucknell University. 

My research examines sustainable consumption practices. My work has been published in top academic journals including the Journal of Consumer Research and the International Journal for Research in Marketing and has received extensive coverage in media outlets including The New York Times, The Washington Post, The Atlantic, and NPR. 

I have been named one of 50 Best Undergraduate Professors by Poets & Quants, and was awarded the Sidney J. Levy Award for best culturally-oriented dissertation article published. I have been a visiting scholar at Aalto University in Finland, the University of Southern Denmark, and Kellogg School of Management at Northwestern University.