Anil Bilgihan, Ph.D. is an Associate Professor at Florida Atlantic University, College of Business. His research interests include user experience, digital marketing, and online social interactions. His work has appeared in the Tourism Management, Information & Management, Computers in Human Behavior, International Journal of Information Management, Electronic Research Commerce and Applications, and IJCHM, among others. He is the recipient of several awards, including the Cisco Extensive Research Award, the Warren Lloyd Holtzman Excellence in Research Award, the Emerald Citations of Excellence Award. He is the Associate Editor of Psychology & Marketing.