Alain Lemaire
McCombs School of Business
Assistant Professor in Marketing
Research
Research
I am a quantitative marketing researcher. I work in the areas of Social Media, Crowdfunding, News Media, Recommendation Engines. These areas are rich in data, primarily rich in unstructured data, and are largely unexplored in the marketing field. To study these domains, I used tools from Machine Learning, Bayesian Statistics, and Econometric.
Contact Information
Contact Information
Email: <firstName>.<lastName>@mccombs.utexas.edu