Lecture 2

There is no doubt about it. If you want to run a successful e-commerce business, you have to minimize your logistics costs. But how do you reduce logistics costs without sacrificing service or customer satisfaction?. Read more on this free link
Reducing costs is and always will be a priority of ecommerce businesses. This is to be expected given that ecommerce businesses face logistics costs between 5% and 15% of total costs while ordinary retail stores only face logistics costs under 5%. Read more on this free link
Shipping and logistics costs have been on the rise since the start of the COVID-19 pandemic—and prices will continue to rise across the logistics industry in 2022. These rising costs will have a profound impact on your business. Read more on this free link
Global supply-chain bottlenecks are feeding on one another, with shortages of components and surging prices of critical raw materials squeezing manufacturers around the world. The supply shocks are already showing signs of choking off the recovery in some regions.. Read more on this free link
The global economy remains on a recovery path, although persisting supply bottlenecks, rising commodity prices and the emergence of the Omicron variant of the coronavirus (COVID-19) continue to weigh on the near-term growth prospects.Read more on this free link
What Is Bullwhip Effect?The bullwhip effect is a phenomenon where demand changes at the end of a supply chain lead to inventory fluctuations along the chain. Generally, slight variations in demand at the customer or retailer level reverberate up the chain causing greater discrepancies.Read more on this free link
The Bullwhip Effect in Supply Chains. Distorted information from one end of a supply chain to the other can lead to tremendous inefficiencies: excessive inventory investment, poor customer service, lost revenues, misguided capacity plans, ineffective transportation, and missed production schedules. Read more on this free link
The different players in the supply chain — including customers, suppliers, manufacturers, and retailers — have limited control over the whole process, but their actions influence everyone else. As these different parties try to respond to demand fluctuations, they create ripple effects throughout the chain. One of these is the bullwhip effect. Read more on this free link
Efficiency is a perennial business buzzword. After all, it describes the very best of business practices across the board. Efficient production means making products without wasting materials, natural resources or man hours. Efficient facility management means running your business while reducing your energy costs and minimizing its carbon footprint. Efficient advertising means targeted ad campaigns that make the very most of your marketing dollars. Read more on this free link
Push-Pull Supply Chain Strategy – Dell. There was a time, not too long ago, when Dell dominated the market for personal computers (PCs). It was a time that saw the company spawn a whole new industry of direct buying. Read more on this free link
Pull vs Push Thinking: How Amazon revolutionized its supply chain. Ecommerce operators have a bad habit of falling into "supply-side" thinking. Read more on this free link
We develop a discrete control theory model of a stochastic demand pattern with both Auto Regressive and Moving Average (ARMA) components. We show that the bullwhip effect arises when the myopic Order-Up-To (OUT) policy is used. Read more on this free link


Apparel supply chain and its variants. The way apparel organization embraces superior serviceability in shaping its appropriate supply chain configuration, will determine value of future business. Read more on this free link
The push and pull model is popular for optimizing sales tactics. E-commerce, manufacturing, and branded goods marketers in particular must employ a mix of both push. Push and pull distribution strategy is all about directing your promotional route to market. Either by the product being pushed towards customers or your customers pulling the product through the retail chain towards them. Read more on this free link
What Is Assemble-to-Order (ATO)? Assemble-to-order (ATO) is a business production strategy where products that are ordered by customers are produced quickly and are customizable to a certain extent. Read more on this free link
Can U.S. Auto Industry Make the Switch from Push to Pull? It's been painful - in fact, "a descent into hell" - but the U.S. auto industry is finally undoing generations of bad habits and making a credible effort to switch its fundamental business model from "push" to "pull. Read more on this free link