No industry, from hospitality to food & beverages manufacturing or entertainment is immune from digital disruption — restaurants especially benefiting greatly from digital solutions that cater for both customer satisfaction as well as provider fulfillment. Given this dynamic digital atmosphere, if your restaurant does not yet offer online free food delivery systems without depending on third-party aggregator partners you could be missing out at one of its most crucial moments!
In this article, we have explored all the advantages that accompany creating online food ordering and delivery applications of your own. However, let’s start at the very basics first.
What is the purpose of an online food delivery system?
Online food delivery systems allow restaurants and food businesses to deliver meals directly to customers’ doorsteps, while restaurants can manage a digital menu, take orders online, accept payments securely online and automate other processes using mobile food ordering apps for lunch delivery services.
An Online Food Delivery System offers restaurants and food businesses numerous advantages, with one key one being reduced reliance on third-party aggregators such as Swiggy, UberEats or Zomato for order fulfillment. By having their own ordering system instead, they are no longer forced to give away profits to third-party services like Swiggy or UberEats; plus creating their own brand image while increasing revenues in the process. Investing in an Online Food Delivery App could bring higher revenues over time!
Benefits of Online Food Delivery Systems for Restaurants
Running a restaurant requires many assets; among them an online food delivery system is unquestionable. When implemented with its own app, these benefits only increase. Here are the top advantages to using one!
#1: Increased Orders
Every restaurant owner who invests in an online office lunch delivery app hopes that doing so will increase sales and attract more orders; 63% of consumers find getting delivery more convenient than dining out with family.
Customers can have their favorite meals delivered safely and hygienically right to their couch, plus take advantage of discounts and special offers to assist their budgets.
Second, images of delicious food items on the menu attract more food orders, giving restaurant owners greater opportunities to increase sales and revenues.
#2: Improved Order Accuracy
Traditional restaurants face difficulty keeping track of daily insights such as customer numbers. An online ordering system gives your kitchen staff access to know how many orders are coming through so they can prepare food efficiently. They have time to do so and double or even triple check to ensure zero delivery fee of high-quality meals to every guest.
#3: Deliver an Outstanding Customer Experience
Your online ordering system provides your customers with an effortless experience that allows them to purchase food online when needed and reorder when necessary. As we discussed, more customers prefer purchasing their meals this way; offering them with an intuitive system will build customer trust and confidence.
Online office food delivery systems provide customers with an easier experience in placing their orders and having it delivered at their convenience, while keeping your restaurant organized so you can service more customers.
#5: Reduced Order Abandonment
Inadvertent order abandonment has long been an issue. With an online ordering system, however, customers can reach your products more directly, providing offers, discounts and quality food products directly. This helps lower order abandonment.
#6: Payment Comes First
With an effective system in place, customers pay online directly prior to placing an order online or cash on delivery services are offered, providing instantaneous benefits from having such a system in place.
#7: Cost Savings
When ordering food through third-party delivery apps, either you or your customers face additional costs of between 30–40%. Third party food delivery charges such as DoorDash fees add extra costs; your in-house food delivery app helps your customers save these costs; furthermore, investing in an online ordering system is less costly and beneficial in the long run.
#8: Improved Customer Data
With third-party corporate lunch delivery apps, the scope and terms of their agreement dictate whether customer insights and data can be shared with you or not. But with an in-house food delivery system, customer insights come at no extra cost; thus enabling informed marketing decisions as well as steps taken to enhance services. Plus, having such a system provides daily, weekly, and monthly insights, which provide an overview of restaurant management as well as customer management!