Privacy Policy

Last updated: May 21, 2026

This Privacy Policy describes Our policies and procedures on the collection, use and disclosure of Your information when You use the Service and tells You about Your privacy rights and how the law protects You.

We use Your Personal Data to provide and improve the Service. By using the Service, You agree to the collection and use of information in accordance with this Privacy Policy. This Privacy Policy has been created with the help of the Privacy Policy Generator.

Interpretation and Definitions

Interpretation

The words whose initial letters are capitalized have meanings defined under the following conditions. The following definitions shall have the same meaning regardless of whether they appear in singular or in plural.

Definitions

For the purposes of this Privacy Policy:

Account means a unique account created for You to access our Service or parts of our Service.

Affiliate means an entity that controls, is controlled by, or is under common control with a party, where "control" means ownership of 50% or more of the shares, equity interest or other securities entitled to vote for election of directors or other managing authority.

Application refers to 48 kitsch, the software program provided by the Company.

Company (referred to as either "the Company", "We", "Us" or "Our" in this Privacy Policy) refers to 48 kitsch.

Country refers to: New York, United States

Device means any device that can access the Service such as a computer, a cell phone or a digital tablet.

Personal Data (or "Personal Information") is any information that relates to an identified or identifiable individual.

We use "Personal Data" and "Personal Information" interchangeably unless a law uses a specific term.

Service refers to the Application.

Service Provider means any natural or legal person who processes the data on behalf of the Company. It refers to third-party companies or individuals employed by the Company to facilitate the Service, to provide the Service on behalf of the Company, to perform services related to the Service or to assist the Company in analyzing how the Service is used.

Usage Data refers to data collected automatically, either generated by the use of the Service or from the Service infrastructure itself (for example, the duration of a page visit).

You means the individual accessing or using the Service, or the company, or other legal entity on behalf of which such individual is accessing or using the Service, as applicable.

Collecting and Using Your Personal Data

Types of Data Collected

Personal Data

While using Our Service, We may ask You to provide Us with certain personally identifiable information that can be used to contact or identify You. Personally identifiable information may include, but is not limited to:

Usage Data

Usage Data is collected automatically when using the Service.

Usage Data may include information such as Your Device's Internet Protocol address (e.g. IP address), browser type, browser version, the pages of our Service that You visit, the time and date of Your visit, the time spent on those pages, unique device identifiers and other diagnostic data.

When You access the Service by or through a mobile device, We may collect certain information automatically, including, but not limited to, the type of mobile device You use, Your mobile device's unique ID, the IP address of Your mobile device, Your mobile operating system, the type of mobile Internet browser You use, unique device identifiers and other diagnostic data.

We may also collect information that Your browser sends whenever You visit Our Service or when You access the Service by or through a mobile device.

Use of Your Personal Data

The Company may use Personal Data for the following purposes:

To provide and maintain our Service, including to monitor the usage of our Service.

To manage Your Account: to manage Your registration as a user of the Service. The Personal Data You provide can give You access to different functionalities of the Service that are available to You as a registered user.

For the performance of a contract: the development, compliance and undertaking of the purchase contract for the products, items or services You have purchased or of any other contract with Us through the Service.

To contact You: To contact You by email, telephone calls, SMS, or other equivalent forms of electronic communication, such as a mobile application's push notifications regarding updates or informative communications related to the functionalities, products or contracted services, including the security updates, when necessary or reasonable for their implementation.

To provide You with news, special offers, and general information about other goods, services and events which We offer that are similar to those that you have already purchased or inquired about unless You have opted not to receive such information.

To manage Your requests: To attend and manage Your requests to Us.

For business transfers: We may use Your Personal Data to evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of Our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which Personal Data held by Us about our Service users is among the assets transferred.

For other purposes: We may use Your information for other purposes, such as data analysis, identifying usage trends, determining the effectiveness of our promotional campaigns and to evaluate and improve our Service, products, services, marketing and your experience.

We may share Your Personal Data in the following situations:

• With Service Providers: We may share Your Personal Data with Service Providers to monitor and analyze the use of our Service, to contact You.

• For business transfers: We may share or transfer Your Personal Data in connection with, or during negotiations of, any merger, sale of Company assets, financing, or acquisition of all or a portion of Our business to another company.

• With Affiliates: We may share Your Personal Data with Our affiliates, in which case we will require those affiliates to honor this Privacy Policy. Affiliates include Our parent company and any other subsidiaries, joint venture partners or other companies that We control or that are under common control with Us.

• With business partners: We may share Your Personal Data with Our business partners to offer You certain products, services or promotions.

• With other users: If Our Service offers public areas, when You share Personal Data or otherwise interact in the public areas with other users, such information may be viewed by all users and may be publicly distributed outside.

• With Your consent: We may disclose Your Personal Data for any other purpose with Your consent.

Retention of Your Personal Data

The Company will retain Your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use Your Personal Data to the extent necessary to comply with our legal obligations (for example, if We are required to retain Your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.

Where possible, We apply shorter retention periods and/or reduce identifiability by deleting, aggregating, or anonymizing data. Unless otherwise stated, the retention periods below are maximum periods ("up to") and We may delete or anonymize data sooner when it is no longer needed for the relevant purpose. We apply different retention periods to different categories of Personal Data based on the purpose of processing and legal obligations:

Account Information

• User Accounts: retained for the duration of your account relationship plus up to 24 months after account closure to handle any post-termination issues or resolve disputes.

Usage Data

Application usage statistics: up to 24 months to understand feature adoption and service improvements.

Server logs (IP addresses, access times): up to 24 months for security monitoring and troubleshooting purposes.

Usage Data is retained in accordance with the retention periods described above, and may be retained longer only where necessary for security, fraud prevention, or legal compliance.

We may retain Personal Data beyond the periods stated above for different reasons:

• Legal obligation: We are required by law to retain specific data (e.g., financial records for tax authorities).

• Legal claims: Data is necessary to establish, exercise, or defend legal claims.

• Your explicit request: You ask Us to retain specific information.

• Technical limitations: Data exists in backup systems that are scheduled for routine deletion.

You may request information about how long We will retain Your Personal Data by contacting Us.

When retention periods expire, We securely delete or anonymize Personal Data according to the following procedures:

• Deletion: Personal Data is removed from Our systems and no longer actively processed.

• Backup retention: Residual copies may remain in encrypted backups for a limited period consistent with our backup retention schedule and are not restored except where necessary for security, disaster recovery, or legal compliance.

• Anonymization: In some cases, We convert Personal Data into anonymous statistical data that cannot be linked back to You. This anonymized data may be retained indefinitely for research and analytics.

Transfer of Your Personal Data

Your information, including Personal Data, is processed at the Company's operating offices and in any other places where the parties involved in the processing are located. It means that this information may be transferred to — and maintained on — computers located outside of Your state, province, country or other governmental jurisdiction where the data protection laws may differ from those from Your jurisdiction.

Where required by applicable law, We will ensure that international transfers of Your Personal Data are subject to appropriate safeguards and supplementary measures where appropriate. The Company will take all steps reasonably necessary to ensure that Your data is treated securely and in accordance with this Privacy Policy and no transfer of Your Personal Data will take place to an organization or a country unless there are adequate controls in place including the security of Your data and other personal information.

Delete Your Personal Data

You have the right to delete or request that We assist in deleting the Personal Data that We have collected about You.

Our Service may give You the ability to delete certain information about You from within the Service.

You may update, amend, or delete Your information at any time by signing in to Your Account, if you have one, and visiting the account settings section that allows you to manage Your personal information. You may also contact Us to request access to, correct, or delete any Personal Data that You have provided to Us.

Please note, however, that We may need to retain certain information when we have a legal obligation or lawful basis to do so.

Disclosure of Your Personal Data

Business Transactions

If the Company is involved in a merger, acquisition or asset sale, Your Personal Data may be transferred. We will provide notice before Your Personal Data is transferred and becomes subject to a different Privacy Policy.

Law enforcement

Under certain circumstances, the Company may be required to disclose Your Personal Data if required to do so by law or in response to valid requests by public authorities (e.g. a court or a government agency).

Other legal requirements

The Company may disclose Your Personal Data in the good faith belief that such action is necessary to:

• Comply with a legal obligation

• Protect and defend the rights or property of the Company

• Prevent or investigate possible wrongdoing in connection with the Service

• Protect the personal safety of Users of the Service or the public

• Protect against legal liability

Security of Your Personal Data

The security of Your Personal Data is important to Us, but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While We strive to use commercially reasonable means to protect Your Personal Data, We cannot guarantee its absolute security.

Children's Privacy

Our Service does not address anyone under the age of 16. We do not knowingly collect personally identifiable information from anyone under the age of 16. If You are a parent or guardian and You are aware that Your child has provided Us with Personal Data, please contact Us. If We become aware that We have collected Personal Data from anyone under the age of 16 without verification of parental consent, We take steps to remove that information from Our servers.

If We need to rely on consent as a legal basis for processing Your information and Your country requires consent from a parent, We may require Your parent's consent before We collect and use that information.

Links to Other Websites

Our Service may contain links to other websites that are not operated by Us. If You click on a third party link, You will be directed to that third party's site. We strongly advise You to review the Privacy Policy of every site You visit.

We have no control over and assume no responsibility for the content, privacy policies or practices of any third party sites or services.

Changes to this Privacy Policy

We may update Our Privacy Policy from time to time. We will notify You of any changes by posting the new Privacy Policy on this page.

We will let You know via email and/or a prominent notice on Our Service, prior to the change becoming effective and update the "Last updated" date at the top of this Privacy Policy.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

Contact Us

If you have any questions about this Privacy Policy, You can contact us:

• By visiting this page on our website: [https://sites.google.com/view/ 48kitschhelpcenter](https://sites.google.com/view/ 48kitschhelpcenter)

Because this app operates entirely locally to capture and process your photos, it requires permission to access your device’s hardware and local storage. If you accidentally denied these permissions when opening the app for the first time, you may experience a completely black camera screen or find that your images aren't saving.

Issue: The camera preview is completely black

If you open the app and see a black screen instead of a live camera feed, iOS is blocking the app from accessing your camera hardware.

• The Quick Fix: 1. Open your device's main Settings app. 2. Scroll down until you see the list of all your installed apps, and tap on Half. 3. Locate the Camera toggle and switch it ON (green). 4. Force-close the app and reopen it; your live camera feed will now appear.

Issue: Photos are not saving to the local gallery or device

If you take a photo but it fails to compile or appear in your photo library, the app doesn't have permission to write files to your device storage.

• The Quick Fix:

  1. Open your device's main Settings app.

  2. Scroll down and tap on Half.

  3. Tap on Photos.

  4. Change the setting from None to Full Access (or Limit Access if you only want to select specific folders, though Full Access is recommended for seamless saving).

The interface is designed to be completely minimal, letting you focus entirely on your composition. Instead of numerical counters, the app uses visual indicators to help you track your progress through each two-exposure diptych layout.

Issue: The shutter button isn't responding or taking a picture

If tapping the shutter doesn't capture an image, the app is likely finalizing a process or waiting for standard device hardware initialization.

• The Quick Fix: 1. Ensure you have granted full camera permissions (see Section 1). 2. If you just opened the app, give the camera sensor a split second to initialize before pressing the shutter. 3. If the button remains completely unresponsive, quickly force-close the app and reopen it to reset the camera session.

Issue: How do the two frame outlines above the shutter work?

If you are wondering why your photo hasn't appeared in your gallery immediately after pressing the shutter, this is by design.

• The Quick Fix: * The two outlines above the shutter button represent your current vertical diptych pair.

  • When you take your first shot, the first frame outline will shade in. The app is now holding that frame in its memory, waiting for your next composition.

  • When you take your second shot, the second frame will shade in, and the app will instantly stitch the two consecutive moments together into your final diptych layout before clearing the indicators for your next pair.

Issue: The interface elements look stretched or off-center

Because the app is built to run cleanly in full-screen mode across different iOS devices, unexpected display layouts can occasionally happen if switching views or rotation settings rapidly.

• The Quick Fix: * The app is optimized for a fixed, intentional vertical layout to match the classic orientation of half-frame photography.

  • If buttons look misaligned, simply swipe up to close the app, clear it from your background app switcher, and relaunch it while holding your phone vertically.

Ready to move on to Section 3: Creating Diptychs to explain what happens to that single "held" frame if someone accidentally closes the app mid-shoot?

Issue: The app freezes or locks up immediately upon opening

On rare occasions, the camera interface might freeze right when you launch the app, leaving the controls unresponsive.

• The Quick Fix: You can manually kickstart the camera session without needing to restart the app:

  1. Tap the Gallery icon to switch over to your photo library view.

  2. Tap the Camera icon to toggle right back to the shooting screen.

  3. This quick view-switch forces the camera hardware to refresh and unlock the interface immediately.

The app automatically pairs consecutive moments into a single, vertical diptych. Because the magic happens across a two-exposure cycle, understanding how the app manages these frames ensures your visual stories match your creative intent.

Issue: I closed the app after taking only one shot. Did I lose it?

If you take your first photo (shading in the first frame indicator) and then close the app, lock your phone, or take a phone call, you might wonder if your progress is wiped.

• The Quick Fix: * Your shot is safe. The app is designed to remember where you left off.

  • When you reopen the app, you will see that the first frame indicator is still shaded.

  • Your next shot will automatically pair with that saved first frame, no matter how much time has passed between exposures.

Issue: I want to discard my first shot and start a fresh diptych layout

If you take a first shot but change your mind and don't want it paired with your next photo, you need a way to clear the active slot.

• The Quick Fix: * Because the app embraces a minimalist, intentional workflow, there is no manual "delete draft" button on the shooting screen.

  • To start fresh, simply snap a quick throwaway shot to complete the current pair.

  • Once the diptych is generated, tap into the Gallery, select that unwanted diptych, and delete it. Your frame indicators will reset, giving you a clean slate.

Issue: My two images don't line up perfectly in the final diptych

If your finalized visual story looks slightly misaligned or cut off at the center border, it is usually a result of shifting your phone's physical angle between shots.

• The Quick Fix: * The app splits the frame vertically with a precise, clean layout.

  • For perfectly balanced diptychs, try to maintain the same physical orientation (keeping your phone strictly vertical) for both exposures.

  • If you are intentionally going for a mismatched, abstract look, feel free to tilt or shift your angle for the second shot to experiment with creative composition!

Every finalized diptych is processed and stored safely inside your app’s built-in local gallery. Because the app respects your privacy and stores nothing on external servers, managing your library happens entirely on your physical device.

Issue: I can't find my diptychs in my iPhone's main Photos app

If you open your device's native Apple Photos app and don't see your creations, it means they are currently sitting securely inside the app's internal storage and haven't been exported yet.

• The Quick Fix: 1. Open the app and tap the Gallery icon. 2. Tap on the specific diptych you want to save to expand it. 3. Tap the Share/Export button (usually an arrow icon) and select Save Image. 4. The diptych will instantly copy over to your main iPhone camera roll, ready to share with friends and family.

Issue: The in-app gallery is blank or photos are taking a moment to load

If you jump into your gallery and see empty placeholders or a slight delay before your images pop up, the local database is likely just refreshing.

• The Quick Fix: * Give the app a second to render the high-resolution images. Because diptychs combine two high-quality photos, loading them simultaneously takes a little device processing power.

  • If the screen stays blank, ensure you haven't revoked full media access in your iOS device settings (see Section 1).

  • A quick toggle back to the camera view and back to the gallery will instantly force the database to reload your library.

Issue: How do I delete an unwanted diptych permanently?

If a composition didn't turn out quite right and you want to clean up your in-app library, you can delete it directly from your view.

• The Quick Fix: 1. Tap into the Gallery and select the diptych you want to remove. 2. Tap the Delete (trash can) icon. 3. Confirm the deletion. Note: Because everything is local, deleting an image from the in-app gallery is permanent and cannot be undone unless you already exported a copy to your main iPhone camera roll.

The app features custom-tuned emulation engines designed to mimic the distinct visual personalities of classic analog film stocks. Because these profiles handle color, grain, and contrast differently, choosing the right simulation can completely transform your composition.

Issue: The colors look different depending on which look I choose

If you notice dramatic shifts in warmth, contrast, or skin tones between your shots, the simulation engine is working exactly as intended to replicate vintage chemistry.

• The Quick Fix: * Gold 200: Gives you rich, classic warmth with vibrant golden undertones. It’s perfect for daylight, outdoor snapshots, and nostalgic everyday moments.

  • Tri-X 400: Converts your scene into high-contrast, deeply expressive black and white with a timeless, gritty grain structure. Ideal for street photography, dramatic lighting, and deep shadows.

  • Chrome 64: Delivers a vivid, saturated slide-film look with high contrast and deep, rich blues and greens. It shines brightest in well-lit architectural spaces or lush landscapes.

Issue: My photos look too dark or grainy in low-light settings

Analog film stocks naturally require a lot of light to produce clear images. If you are shooting indoors at night or in a dimly lit room, your photos might look heavily textured or dark.

• The Quick Fix: * Embrace the grain! Vintage film stocks like Tri-X 400 look incredibly artistic when the grain pushed in low-light environments.

  • If you want a cleaner look, tap the Flash icon on the main interface to illuminate your subject, or move your composition closer to a natural light source like a window or lamp.

Issue: Can I change the film look after I've taken the photo?

If you took a photo using one simulation but want to see how it looks in black and white or slide film, you might look for a filter button in the gallery.

• The Quick Fix: * To stay true to the authentic, deliberate workflow of traditional half-frame photography, the film simulation is locked in at the exact moment you press the shutter.

  • Think of it like loading a physical roll of film into a camera—once it’s exposed, the chemistry is set! If you want to experiment with a different look, toggle your simulation choice on the camera screen before snapping your next diptych pair.