Case Study Food and Beverage at Southwestern University Football Games Zip

Case Study Food and Beverage at Southwestern University Football Games Zip

  This article is based on the case study presented in the book Quantitative Analysis for Management by Barry Render, Ralph M. Stair Jr., and Michael E. Hanna. The case study involves the analysis of the profitability of the food service at the Southwestern University (SWU) football games. The food service is one of the ancillary activities that the university president, Dr. Marty Starr, wants to handle as a profit center. The article will use the data provided in the case study and apply the break-even analysis to determine the break-even point and margin of safety for each of the five products sold at the food service: soft drink, coffee, hot dogs, hamburgers, and misc. snacks.




Case Study Food And Beverage At Southwestern University Football Games Zip