CMSC 191: Computational Social Network Analysis
Diffusion and Contagion
This topic presents the computational foundations of diffusion and contagion modeling within social networks, emphasizing the interplay between topology and transmission dynamics. Path-finding algorithms such as Breadth-First Search (BFS) and Dijkstra’s algorithm are introduced as the algorithmic backbone for tracing information flow and computing latency across unweighted and weighted networks. The role of topology in governing diffusion efficiency is examined, showing how small-world structures accelerate global reach while modular communities impose structural boundaries.
Epidemic models—specifically the SIR and SIS frameworks—are described as agent-based processes simulating the temporal progression of contagion, governed by parameters β (infection rate) and γ (recovery rate). The concept of the epidemic threshold (λc) is discussed as a critical value linking network degree distribution to global diffusion stability. Finally, simulation experiments are detailed for measuring propagation speed, validating stochastic models, and correlating diffusion outcomes with structural metrics such as degree, betweenness, and clustering. The topic concludes that diffusion and contagion are not random but structurally conditioned processes that translate topology into dynamic social behavior.
Simulate diffusion and contagion processes across various network topologies.
Analyze how structure influences the speed and reach of information spread.
Evaluate diffusion models as representations of real social or biological phenomena.
How does network structure shape the dynamics of diffusion?
What parallels exist between epidemic modeling and the spread of ideas or behavior?
Which network attributes enhance or inhibit contagion?
How can diffusion models explain both cooperation and crisis in social systems?
Diffusion and Contagion* (class handout)
Tracing the Currents of Connection
Information Flow and Network Paths
Tracing the Spread: Path-Finding Algorithms
Topology's Role in Information Spread
Epidemic and Rumor Models
Simulating Contagion Dynamics: SIR and SIS
Critical Thresholds and Global Diffusion
Factors Affecting Spread and Influence
Topology's Impact on Propagation Speed
Simulation Validation and Comparative Analysis
When Structure Becomes Motion
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The semester at a glance:
Validity and Reliability . . .
Diffusion & Contagion
Project Development . . .
Implementation . . .
Brandes, Ulrik, and Thomas Erlebach. (Eds.) Network Analysis: Methodological Foundations. Springer, 2005.
Newman, Mark E. J. Networks: An Introduction. Oxford University Press, 2010.
Wasserman, Stanley, and Katherine Faust. Social Network Analysis: Methods and Applications. Cambridge University Press, 1994. (Core Text)
Access Note: Published research articles and books are linked to their respective sources. Some materials are freely accessible within the University network or when logged in with official University credentials. Others will be provided to enrolled students through the class learning management system (LMS).