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The Ultimate Unicorn Craft Kit

ABOUT THE ULTIMATE UNICORN CRAFT KIT PROJECT:

What's even better than glitter? Lights! Crafters learn about circuits as they build their own customizable, light-up unicorn headband and accessories. We’re giving girls a reason to love working with electronics with this trendy crafting experience. The Ultimate Unicorn Craft Kit is a set of four light-up projects: the Unique Unicorn Headband, Marvelous Magic Wand, Twinkling Tutu, and Sparkling Satchel. With all four combined, this Ultimate Unicorn costume will make any crafter the talk of the party while they learn to incorporate electronics into their creations. The kits will ship in September - perfect timing to create a costume for Halloween, or to gift the kit to a unicorn-lover for the December holidays.


ABOUT OUR MISSION:

Express your Unique Self, Explore New Skills, Embrace The Future

Electronics aren't just for robots! TechnoChic is making learning electronics fun and accessible to everyone, with no prior experience necessary. We want to change the social perception that's been handed down to girls that robotics and engineering are "for boys." Let’s help create a generation that sees unlimited opportunities and takes pride in being true to themselves. The Ultimate Unicorn Craft Kit provides an educational crafting experience that can serve as a new, fun entry into STEAM skills. Kids will build creative confidence and show off their distinctive sense of style with the Ultimate Unicorn Craft Kit!


KICKSTART THIS PROJECT:

TechnoChic has launched a Kickstarter campaign to produce The Ultimate Unicorn Craft Kits. The Kickstarter will run from July 31 through August 21st 2018, offering early bird discounts and will ship before Halloween. Don’t miss out on the magic; back this project today!


Project Link: www.bit.ly/UltimateUnicorn

Media, including images, gifs, and video here: https://sites.google.com/technochic.net/technochic-press-kit/Images/ultimate-unicorn-craft-kits



ABOUT THE ULTIMATE UNICORN CRAFT KIT:

The Ultimate Unicorn Craft Kit lets you create these four projects:

  • Unique Unicorn Headband
  • Marvelous Magic Wand
  • Twinkling Tutu
  • Sparkling Satchel


The kit comes with hand-selected quality craft supplies, pre-cut paper shapes, and electronic components. TechnoChic provides online instructions with detailed videos, photo illustrations, tips, and explanations of the skills learned. Build simple circuitry, paper engineering, and a sewable soft circuit as you transform into the unicorn of your dreams! The headband and tutu are highly customizable, because every Ultimate Unicorn costume should be as unique as the person who makes it! The headband, tutu, and satchel are also available as single-project kits.


ABOUT TECHNOCHIC:

TechnoChic makes DIY tech-craft kits that bring the awesome world of DIY electronics into arts & crafts. These stylish, fun and easy craft projects have been featured on ABC's "The Toy Box," have won the Craft Business Awards "Best Education Product 2018" and have won ribbons at Maker Faires across the country.

Images

Stories

Girls in STEM / STEAM

Example headlines:

  • Girls will fall in love with electronics through this unicorn craft kit
  • New unicorn craft kit aims to get more girls building STEM skills
  • This craft kit is the perfect (educational) gift for the unicorn lover in your life

One of the goals of the Ultimate Unicorn Craft Kit is to introduce more girls to STEM and STEAM skills.

... On introducing girls to STEAM (Science, Technology, Engineering, Art and Math)

"One of the problems that girls face when identifying their interests is that today's adults (with the best intentions of giving kids experiences they will like) don't offer electronics, engineering and science projects to girls as often as boys. It's a subtle yet powerful message to girls that "I shouldn't like those things," even if they are initially interested in them. The Ultimate Unicorn Craft Kit not only presents girls with a strong, real life reason to build tech projects, but it unapologetically shows girls that there is a super relevant use for these skills. " - Natasha

Girls respond best to lessons that are project based and that have a specific outcome, which was a key focus when designing this kit, along with the very trendy topic of Unicorns. Besides being engaging, the kit needs to be relevant, and Unicorns are huge - especially for young crafters. From Natasha - “I’ve noticed a lot of girls have this visceral reaction to unicorns; they love them, they adore the bright colors and shimmer and magic. This Ultimate Unicorn Craft Kit taps into that love as a path into DIY electronics. Then, when kids have had a positive experience with electronics at home, they will be more likely to pursue STEM subjects in school.”

Unicorn Crafts Go High-Tech

Example headlines:

  • 4 unicorn projects to get anyone excited about electronics
  • Girls will fall in love with electronics through this unicorn craft kit
  • 4 unicorn projects to get you and your students excited about electronics (for educators / homeschoolers)

Adding off-the-shelf electronics like LED candles to your crafts is gaining popularity, but learning how electronics work will let you create with unlimited possibilities. Here's 4 projects that will get you started with building circuits, and they just happen to combine to create the Ultimate Unicorn Costume!

... On adding circuits to your crafts

The Ultimate Unicorn Craft Kit is a set of four light-up projects: The Unique Unicorn Headband, Marvelous Magic Wand, Twinkling Tutu, and Sparkling Satchel. What makes this different than buying an off-the-shelf unicorn costume? Each project lets you build or incorporate a real electronic circuit in a new way. Plus, crafters are encouraged to "hack" their projects to design new style expressions and also to discover more ways to craft with electronics. For example, right out of the box the wand can be built in several ways to provide different levels of learning, offering the opportunity to challenge yourself. Girls will express both creative and intellectual confidence by showing off their unique sense of style and new technical capabilities. It's true to the essence of unicorns - smart, beautiful, and unique!

High-Tech DIY Halloween

Example Headlines:

  • Wearable tech made simple: Check out this light-up unicorn costume you can make!
  • Be a magical unicorn this Halloween with a DIY light-up costume kit

Making your own halloween costume is a fun activity, but why not make it epic? This craft kit will make it easy to create the Ultimate Unicorn Costume with hand picked, high-quality materials ready to be customized into a unique unicorn costume that's totally you!

... On making a costume that will keep the neighborhood talking long after Halloween

Don't wake up on October 31st with nothing to wear. With the Ultimate Unicorn Craft Kit, you'll have all the pieces you need to make a trendy unicorn costume that will turn heads - because it lights up! The kit comes with everything you need to assemble the DIY electronics and costume pieces from scratch, so you can have the experience of making your own costume without the planning of making patterns and buying materials. You'll even have a sparkling trick-or-treat bag ready to go! TechnoChic also offers party kits so you can build the light-up unicorn headbands with all your friends to create a very cool unicorn army to take over Halloween in style!

We would love to tell you more.

Please reach out to natasha@technochic.net with interview questions or to set up a time to chat. :)