Toolkit One Pager
This doc can be used to understand how the goals and orientation of the campaign inform deliverable toolkit elements.
Video: The Home Depot and Community Building
The video highlights the role of The Home Depot in the opening of a new school. It is intended for landing pages, social media and online advertising campaigns.
Social Media
The Home Depot Opens Their Doors
This template effectively conveys statistics of The Home Depot's economic impact for a general audience. It can be adapted and posted directly to social media for any locality.
What Do Customers Have in Common?
This highlights how The Home Depot's presence in a community has positive effects in employment, tax revenues and in the personal lives of citizens. While it focuses on a single store, one can be used outside of a target market.
Opinion: Our Communities Desperately Need Revitalization. Is Retail the Solution?
Avery Smith
The sample and template are designed to highlight the importance of big-box retail in the development of strong communities. It can be run in any community—thriving or needing revitalization—in local news.
