Chapter 31 Instructor Supplement:
Advocacy
By Patrick “PC” Sweeney
By Patrick “PC” Sweeney
After completing this chapter, readers should have a better understanding of:
the role of political power and influence in the information organization;
how information professionals use power and influence to secure more funding for libraries; and,
the need to engage voters and to identify, cultivate, and empower super supporters in order to secure support for library funding.
Downloadable PowerPoint presentation and PowerPoint notes for course instruction. These files are only accessible to instructors who have adopted Information Services Today: An Introduction (3rd ed) for their course. To request access, please click on the images below or email Sandy Hirsh.
The following questions are included in the textbook.
Think about organizations that rally people to their cause. Discuss a cause you support, and one that you oppose, and think about the kinds of tactics or strategies that you see them engage in that libraries can use themselves.
According to research by Harvard political scientist Erica Chenoweth, success for a movement is inevitable once 3.5 percent of the population participates. Think about your community. How many people is that, and how can you identify, cultivate, and empower them for your library?
The following documents are formatted to share with students as handouts.
The following chapters are referenced in Chapter 30 and may assist in expanding your classroom instruction and discussions.
Chapter 10: Community Anchors for Lifelong Learning: Public Libraries
Chapter 22: Change Management
Chapter 29: Data Management, Analysis, and Visualization
Chapter 30: Communication, Marketing, and Outreach Strategies
Chapter 37: Information Privacy and Cybersecurity