Agenda 2010

Empowering the Israeli Telecom Industry. As people. As business.
February 7, 2010        I     Microsoft Israel R&D Center,    13 Shenkar st., Gav Yam 5 building, Herzelia

The second annual TSAV 8 to BCN conference will bring together executives from the israeli telecom sector and it's ecosystem, in Israel and abroad, with the aim to provide an efficient, relevant toolkit addressing three main challenges: business, branding communication and diplomacy.

15:30-16:00      Registration
16:00-16:15      Greetings
                          Rami Kalish        | Managing General Partner  & Co Founder,  Pitango Venture Capital, Founder of TSAV 8
                          Moshe Lichtman | Microsoft, Corporate VP and President of the Israel R&D Center
16:15-16:45      Leveraging the Israeli High Tech Brand 
                         Ido Aharoni | Head of Israel Branding Project, Ministry of Foreign Affairs
16:45-17:30      Global Trends and Opportunities in the Mobile Space   
                          Roseline Kalifa    | International specific missions, Israel Scouting, Orange, France Telecom
                          Mario Cavestany  I IBM VP Telecommunications and Media  Industries, IBM,   
                                                      GBS Telecommunications Industry Leader.
                          Gil Sharon          | President & CEO Pelephone
                          Yoram Yaacovi    | CTO, Microsoft Israel Development Center (ILDC) and General Manager for technologies at ILDC
                          Rina Shainski     | General Partner, Carmel Ventures,  GSMA Mobile Innovation Awards judge
                          Ehud Levy          I Managing Partner, Vertex Venture Capital
                          Panel moderator: Yael Shany I Branding strategist & founder of TSAV 8

17:30-17:50      Coffee break

17:50-18:00      Drawing Positive Attention at MWC
                          Will Sturgeon I Bell Pottinger PR Group (Englands'  leading PR  firm)
18:00-18:30      CEO Panel: Sharing Case Studies of International Success 
                          Gigi Levy     | 888                  Avichai Levi   | MOBIXELL            Eyal Zagagi | Surf            
                          Boaz Maoz  | Cisco               Zvi Schrieber | Ghost                
                          Panel moderator: Yifat Adoram | Israeli Hi-Tech Industries Association
18:30-18:50      Effective Business Diplomacy  & Communication: What to Say and How to Say It     
                          Alon Pinkas  I   Israeli diplomat, soon to be appointed as the Israeli ambassador to the UN. Former Consul 
                          General of Israel to New York and Washington. A foreign affairs analyst for Fox Television, and columnist at 
                          YNET . 
18:50 - 19:30     A toast & open conversation with with Mr.Juan G. Barba, Vice Ambassador of Spain to Israel

NEW! Mobile Catalog - A designated mobile application enabling access to all Israeli telecom companies attending MWC. 

Participation in the conference is free, registration is required by RSVP.