Make Your Products and Services More Valuable


There is no substitute for the creation of real value--the kind that gives customers a reason for purchasing your products and services over the competition.

Our tools detect product & service development opportunities that harness untapped value. When we're done, your products and services will be more valuable to customers (they'll pay more) and it will cost you less to deliver the solutions. 

Some people call it innovation, we call it detecting and harnessing value.


How We're Different


We partner with managers to create and execute plans to harness value all the way around the enterprise innovation cycle.


The tools we use can help any enterprise, regardless of its maturity.



The Goal: Grow Net Product Value



Growing Net Product (Service) Value focuses the enterprise on those tasks that improve customer satisfaction, revenue and profitability.

The Result: A Stronger Enterprise Model


Innovation Opportunities Identified

Feasible Innovation Plans

Optimized Product & Service Performance

Improved Customer Satisfaction and Product Reviews

Improved Market Performance

Improved Margins

Value Based Pricing

Business-to-Business Value Capture