Longwood Center for the Visual Arts.
The Longwood Center for the Visual Arts is located in the heart of the Farmville Community at 129 North Main Street, located on the corner of 3rd and Main. The location of the center is key to it being a critical institution within the community.
1971: The American Collection was formed
1990: The Campus Loan Collection
1994: The Rowe Collection of Chinese Art
1997: Zigler and Brumfield Collections of African Art
The Collection continues to grow each year
Longwood University began collecting art in the late 19th century, but it wasn’t until 1993 that the institution leased a space large enough to house its collection. The renovations were completed just after 2005 and now boast several galleries within its 27,000 square feet.
Strengths and Special Characteristics
One of the major focuses that the LCVA has is to collect works from Virginia artists. It is the only collecting institution in the state to prioritize the collecting of local work. Although LCVA is committed to sharing local work with the community, it is also committed to present work from all over the world, including extensive African and Chinese collection.
The LCVA is not just a gallery space, but also an activity space for children, families and students and has yearly traffic of over 38,000 visitors that participate in the programs offered. In addition to providing the community with many workshops and programs, the LCVA allows over 600 members of the community to give back by volunteering and interning.
The Miller Gallery
The Longwood Center for the Visual Arts is housed within an old Roses department store building. It is 27,000 square feet of renovated gallery and activity space. The LCVA promotes the philosophy of repurposing buildings that would have otherwise been demolished. There was a time that department stores were an integral part of a small town, and now that an evolution of society has taken place, that time has passed. The Rose’s building not only got a second life as the LCVA, but it was actually an ideal space to house multiple galleries with collections as different as day and night.
The Longwood Center for the Visual Arts website is easy to navigate and holds a great deal of well organized and regularly updated information that applies to both students of the university, and the general public. That being said, there is always room for improvement and the website could potentially benefit from a floor map illustrating where the different galleries are located within the building, and also more images of how the work is exhibited, not just photographs of the pieces alone.
The Longwood Center for the Visual Arts offers many education programs for people of all ages. All of this information is easily accessible on their website.
LCVA Annual Area Youth Art Exhibition
Lisa Gerben & Anna Germano
Longwood Center for the Visual Arts