"An important and valuable book." R. Roosevelt Thomas, Jr., D.B.A., Diversity Consultant   
                             "Susan Reed debunks the prevailing wisdom..." Barbara Reskin, Sociologist 

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   About the Author

  Susan E. Reed is an Emmy Award winning reporter whose work has appeared in The New York Times,  The Washington Post, and several other publications. 
     She is a frequent speaker at business, educational and diversity conferences.
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Contact her:          TheDiversityIndex
 [at] gmail.com

Resilience, Truth Telling and Profits...

Fifty years after President John F. Kennedy launched an ambitious effort to integrate the workplace, the white male bastion has practically disappeared from the corporate suite.  Guess which companies made the most progress? The ones that were unafraid to grapple with the issues of race and gender.
Much is made of the business case for diversity today. But the CEOs that achieved the most progress accepted diversity as an ethical challenge to their businesses. Merck's Ray Gilmartin and PepsiCo's Steve Reinemund wanted to create meritocracies where employees could rise based on training, hard work and intellectual horsepower. Unanticipated dividends--resilience and truth telling--followed, in addition to some impressive profits.
While these outliers led the Fortune 100, other companies spun their wheels. One third of the corporations made scant progress since 1995; they employed only white male and female executive officers. They created a new white ceiling.

Published by AMACOM, 978-0-8144-1649-5. 
Copyright 2011-2014 Susan E. Reed
2012 Axiom Business Book Awards
Gold Medal Winner, 2012 Axiom Business Book Awards

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