Endavo Media's White Papers
These two white papers were developed for lead generation campaigns. I wrote content for both white papers and laid out and designed Promoting Your Music with User-Generated Contests white paper.
Endavo Media's Blog
At Endavo Media, I am the blog administrator, or what we call the "blog cop." I participated in the development of the blog strategy, design and interface to ensure the best results. My responsibilities include developing editorial time line, looking for relevant content on daily basis, proofreading and making sure that blog content stays fresh, promoting the blog across the social web and monitoring blog traffic. Like other team members, I contribute to the blog on regular basis.
Endavo Media's Website Pages
Our goal was to improve search engine optimization and add content that will help site visitors better understand all the different ways Endavo Media's customers can leverage it's online video platform.
Paradigm Learning's Product Pages
My task was to redesign and develop new content for these web pages in order to decrease bounce rates and bring more traffic to the web site by carefully selecting keywords, improving navigation and finding the optimal layout of the web content.
For this e-newsletter, I was responsible for writing most of the content. Among others, this E-Newsletter was sent out to the top executives of Fortune500 companies.
Search Engine Optimized News Releases
At Paradigm Learning, I also had a chance to work on Search Engine Optimized press releases. My goal was to develop content by carefully selecting keywords to ensure best search results and and a high number of web clippings.
I was also fortunate to work on online campaigns at Paradigm Learning. My responsibilities included developing content for the landing pages, "thank you" pages and emails. These three campaigns generated a total of 769 leads.
Thank you for visiting my page! Please feel free to contact me at TatianaTugbaeva[at]gmail[dot]com