Effective Tips on how to reach

Tip: The Evolution of Messaging: Where Do We Go from Here?
    First, there was the letter. Then the email. Then the text. Throughout the years, messaging has become simpler, sleeker and more efficient. 
      Why? At the most basic level, there’s a beautiful juxtaposition that exists within the average consumer, and it’s one that has only been amplified with the progression of time and the expansion of possibilities: the desire to be instantaneously efficient at odds with the will to be inherently lazy. 

Venture Capital Investments Rebound for Tech Startups

posted Oct 15, 2009, 1:24 AM by ELENA NEGOTEI   [ updated Aug 4, 2016, 9:41 AM ]

Venture capital investments in startups rebounded in the second quarter, as a general stock market recovery helped restore confidence, according to a new report published on Friday.

You Have Permission to Lead

posted Oct 13, 2009, 12:58 AM by ELENA NEGOTEI   [ updated Aug 4, 2016, 10:39 AM ]

  You don’t have to be the CEO, a C-Level Executive, or run a business unit to be a leader.  Take for example Kevin Nussbaum. A military veteran who has worked his way into the corporate world, now manning his post as a IT professional at a mid size company. He saw a culture that needed help and a people that needed excitement. That’s when a 21 day, 10,000 step challenge was born. 

         The excitement and health benefits this challenge provided was incredible (The group collectively walked a ¼ of the way around the earth!) Who knew a small idea like this could create such a great impact.  Kevin didn’t need permission to lead.  He chose to lead.


How to Build Your Experiment Plan

posted Oct 13, 2009, 12:58 AM by ELENA NEGOTEI   [ updated Aug 4, 2016, 9:58 AM ]

Planning is a good thing. Clients, customers, or circumstances can occasionally put you in situations that are unplanned, but 90% of marketing growth can be tactical and thought out. Ad testing and conversion rate optimization is no different. Here are some tactics that you can use to approach your experiment plan for Q3. 

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