Huaxia Rui

Education

  • PhD, Information Systems, University of Texas at Austin, 2012

  • MS, Economics, University of Texas at Austin, 2011

  • ME, Control Theory and Engineering, Tsinghua University, 2007

  • BE, Control Theory and Engineering, Tsinghua University, 2004

Employment

  • Professor, Simon Business School, University of Rochester, 2020 --Present

  • Xerox Chair of Computer and Information Systems, University of Rochester, 2020 --Present

  • Area Head, Information Systems, Simon Business School, University of Rochester, 2019 --Present

  • Associate Professor, Simon Business School, University of Rochester, 2018 -- 2020

  • Assistant Professor, Simon Business School, University of Rochester, 2012 -- 2018

Contact: huaxia.rui at simon.rochester.edu

Research (Google Citations)

Empirical

  • Does Active Service Intervention Drive More Complaints on Social Media? The Roles of Service Quality and Awareness, with Shujing Sun and Yang Gao, Journal of Management Information Systems, forthcoming

  • Tweet to the Top? Social Media Personal Branding and Career Outcomes, with Yanzhen Chen and Andrew Whinston, MIS Quarterly, 45(2), 499-534, 2021

Theory