Austin Convention Notes
(“The Gift of Seeing,” “Design & Photography,” “Image Correction,” “Organizing the Photography Staff,” and “Better Photos”)
Defining the Role of Photography in the Quaker Campus:
· Communicates the story through visuals
· Creates the tone of the story
· Visuals are the first to grab attention, not words
· Photos as the main design element
Suggestions to Improve Photos:
· Shoot everyday as a form of training
=>Eyes develop style by exploring different compositions, subjects, and conditions
=> Possible assignment: staff photographers to photograph daily
· Identify opportunities
=> Often the best photographs are “mistakes” or unexpected
=> Mastery in timing allows the photographer to be ready for unexpected opportunities
· Keep a log of photo and story ideas => People on campus doing interesting things, good deeds (Ex. Senior spotlight, feature stories)
· Consider how design can help tell the story
· Rule of Thirds
· Utilize white space
· Ask yourself:
· Is the image newsworthy?
· Does it relate to the story?
· Is the image interesting?
· What will be the dominant photo? And why?
· Captures emotion, the winning goal, vibrant colors, etc.
· Is there variety? Do all the photos look similar?
· Photo drop off—Only eliminate unusable images
Ex. Blurry, no image, empty, inappropriate, etc.
· Highlight preferred images when dropping off images
à Communicate with the editors to express design ideas
· Delineate jobs and responsibilities
· Who reports to whom?
· Specify job/assignment descriptions; what is expected
· An assignment is a “contract” to attend meetings, research information, shoot quality photos, contact necessary people (editors, other photographers, writers, subjects, school leaders, etc.) and turn in photos on time
· Rewards for being a staff photographer:
· Access to gear
· Paycheck (ex. Work study)
· Photo or Staff of the Week à Starbucks gift card
· Name and work in print
· Access to games, performances, and other campus events
· Food on Wednesday nights
· Build relationships and contacts
Goals for the Quaker Campus Photography Section:
· Fluency in digital SLR photography
· Basic editing abilities on Adobe Photoshop for all staff photographers
· Strong communication between photographers, editors, and writers
· Publish color photos on quakercampus.org and Facebook
· Photoblog to display photos without the space restrictions of print
· Purchase access to a stock image site to avoid using Internet images, which often have copyrights = illegal