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Designing to Capture

 Josh Wood

Austin Convention Notes

 

Designing to Capture Fri 2:30 pm Gina Bowden-Pierce, Design/Copy Editor St. Petersburg Times

 

Know the audience

USA Today – short, from everywhere

 

We might need to SHOUT

            But be big only when necessary

 

Utilize tools:  type, color/tint, photos/graphics, white space

 

Each type has its own personality

 

Color in font indicates a feature

 

Art heads need subheadlines because they don’t say enough

ĉ
Taylor Chin,
Dec 11, 2009, 4:01 PM
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