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July 25 Transcript Cleaning

  
schmediad +1 Products are amazingly sophisticated! RT@brainmates: A cafe creates buzz for Sales; we create an experience around product #prodmgmttalk -5:03 PM Jul 25th, 2011

  
ProdMgmtTalk Subscribe to our newsletter (coming soon!)http://bit.ly/ouZN8J #prodmgmttalk -5:02 PM Jul 25th, 2011

  
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ProdMgmtTalk Global Product Management Talk Speaker Schedulehttp://bit.ly/gV5xsM #prodmgmttalk -5:01 PM Jul 25th, 2011

  
ProdMgmtTalk Join LinkedIn group http://linkd.in/jRmwRx#prodmgmttalk -5:01 PM Jul 25th, 2011

  
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jockbu @brainmates no problem at all :) #prodmgmttalk -5:00 PM Jul 25th, 2011

  
jockbu @clivelam You're very welcome, a pleasure #prodmgmttalk -5:00 PM Jul 25th, 2011

  
brainmates Thanks so much @jockbu for participating in this talk esp. since you stayed up till 1 AM UK time to join us.#prodmgmttalk -5:00 PM Jul 25th, 2011

  
jockbu Thanks for participating everyone, lots of good observations#prodmgmttalk -5:00 PM Jul 25th, 2011

  
ProdMgmtTalk Please blog about your insights to today's talk to be reposted at http://www.prodmgmttalk.com #prodmgmttalk -5:00 PM Jul 25th, 2011

  
clivelam thanks @jockbu for hanging out today #prodmgmttalk -4:59 PM Jul 25th, 2011

  
ProdMgmtTalk Unedited transcript available soon at July 25 Transcript Cleaning http://bit.ly/qEq73y scroll to bottom & read up#prodmgmttalk -4:59 PM Jul 25th, 2011

  
ProdMgmtTalk Join us next week: Gopal Shenoy @gopalshenoy On Owning the Competitive Space #prodmgmttalk -4:59 PM Jul 25th, 2011

  
ProdMgmtTalk Thank you @jockbu for an excellent debate today Thanks for staying awake past midnight! Everyone's participation appreciated! #prodmgmttalk -4:59 PM Jul 25th, 2011

  
jockbu A7: The right sales tools - not just the same old, same old#prodmgmttalk -4:58 PM Jul 25th, 2011

  
jockbu @cindyfsolomon Indeed - clear and consistent direction, whether for saying 'yes' or 'no' to something (think roadmaps)#prodmgmttalk -4:58 PM Jul 25th, 2011

  
clivelam A7: Hahaha, this answer requires a #prodmgr to define the problem :) #prodmgmttalk -4:57 PM Jul 25th, 2011

  
cindyfsolomon A7: Direction. #prodmgmttalk -4:57 PM Jul 25th, 2011

  
ProdMgmtTalk A7: Sales people always want highly qualified hot leads #prodmgmttalk -4:57 PM Jul 25th, 2011

  
jockbu A7: Fundamentally, confidence in the quality of the products and their value in the market #prodmgmttalk -4:57 PM Jul 25th, 2011

  
brainmates A7 What #sales people need & what #sales ask for is very different. #prodmgmttalk -4:56 PM Jul 25th, 2011

  
jockbu Interesting conversation on #blogtalkradio about supporting sales, when no specific #prodmktg role, #prodmgmtfills the gap #prodmgmttalk -4:56 PM Jul 25th, 2011

  
cindyfsolomon Q7 In the end, what is it that sales people really need from product management? #prodmgmttalk -4:55 PM Jul 25th, 2011

  
jockbu A6 - trick is achieving scalability; create the #sales tools / training once, publish to many (with appropriate tweaks)#prodmgmttalk -4:54 PM Jul 25th, 2011

  
ProdMgmtTalk A6: the sales tools are customized for the sales process - whether direct or channel - this is a product marketing effort #prodmgmttalk -4:53 PM Jul 25th, 2011

  
jockbu A6 Definitely a niche question. Key thing is that the PM now has multiple #sales teams, each with diff needs and motivations #prodmgmttalk -4:53 PM Jul 25th, 2011

  
cindyfsolomon Q6 How does your approach change when working with indirect sales teams versus direct? #prodmgmttalk -4:52 PM Jul 25th, 2011

  
jockbu A5: Recognition - announcing and congratulating prominent deals to whole company #prodmgmttalk -4:51 PM Jul 25th, 2011

  
cindyfsolomon RT @brainmates: A cafe creates a buzz for #salespeople - we create an experience around the product.#prodmgmttalk -4:50 PM Jul 25th, 2011

  
jockbu Couple of you encouraging better engagement of #saleswith the product - get them to believe in it #prodmgmttalk -4:50 PM Jul 25th, 2011

  
brainmates We got to go :) RT @clivelam@brainmates what about for the #prodmgr who made such an awesome #product? no trip to Paris? :) #prodmgmttalk -4:50 PM Jul 25th, 2011

  
brainmates A 'cafe' creates a buzz for #sales people - we create an experience around the product. #prodmgmttalk -4:49 PM Jul 25th, 2011

  
ProdMgmtTalk Exactly! RT @clivelam@brainmates what about for the #prodmgr who made such an awesome #product? no trip to Paris? :) #prodmgmttalk -4:49 PM Jul 25th, 2011

  
ProdMgmtTalk RT @jockbu: A5: Leaderboards - which #salesperson or team is doing better than others #prodmgmttalk -4:49 PM Jul 25th, 2011

  
clivelam @brainmates what about for the #prodmgr who made such an awesome #product? no trip to Paris? :) #prodmgmttalk -4:49 PM Jul 25th, 2011

  
jockbu A5: Leaderboards - which #sales person or team is doing better than others #prodmgmttalk -4:49 PM Jul 25th, 2011

  
brainmates RT @clivelam: A5: Show them the feedback from the prototypes & beta users. Good feedback will help #sales see the opportunity #prodmgmttalk -4:48 PM Jul 25th, 2011

  
ProdMgmtTalk A5) Please explain what a "cafe" is for salespeople: another Australian innovation #prodmgmttalk -4:48 PM Jul 25th, 2011

  
brainmates A5: In 2007 we offered a trip to Paris for World Cup as a sales incentive #prodmgmttalk -4:48 PM Jul 25th, 2011

  
wkmyrhang RT @brainmates: A5: Involved #sales in product development process - gathering requirements 2 testing#prototypes so they r engage fr start #prodmgmttalk -4:47 PM Jul 25th, 2011

  
nickcoster A5) Support the product with effective marketing so that the sales persons job is easier for that product. #prodmgmttalk -4:47 PM Jul 25th, 2011

  
clivelam A5: Show them the feedback from the prototypes & beta users. Good feedback will help #sales see the opportunity#prodmgmttalk -4:47 PM Jul 25th, 2011

  
brainmates A5: Have run "cafes" to showcase product. Each 'cafe' is themed offering food, prizes 2 encourage #sales to come#prodmgmttalk -4:47 PM Jul 25th, 2011

  
ProdMgmtTalk RT @jockbu: Side Q: how much control do PMs have over sales incentives - varies a great deal from company to company #prodmgmttalk -4:46 PM Jul 25th, 2011

  
jockbu Side Q: how much control do PMs have over sales incentives - varies a great deal from company to company#prodmgmttalk -4:46 PM Jul 25th, 2011

  
nickcoster A5) Common Buyer Personas. Creates a clear vision of the target customer and creates a feedback look to refine personas. #prodmgmttalk -4:45 PM Jul 25th, 2011

  
jockbu A5: One technique I've used recently is to focus efforts on select champions, then let rest of #sales catch up with envy#prodmgmttalk -4:45 PM Jul 25th, 2011

  
ProdMgmtTalk A5 - Sales incentives and gamification rewards to keep sales focussed #prodmgmttalk -4:45 PM Jul 25th, 2011

  
brainmates A5: Involved #sales in product development process - gathering requirements 2 testing #prototypes so they r engage fr start #prodmgmttalk -4:45 PM Jul 25th, 2011

  
jockbu A5: Bribery - competitions to win shiny gadgets#prodmgmttalk -4:44 PM Jul 25th, 2011

  
jockbu Oops - sorry jumping ahead to next question :)#prodmgmttalk -4:44 PM Jul 25th, 2011

  
nickcoster RT @cindyfsolomon: Q5 What creative methods have you employed to focus the attention of your sales people on your product? #prodmgmttalk -4:44 PM Jul 25th, 2011

  
jockbu A5: bit of a niche question this one, not everyone has a strong indirect channel #prodmgmttalk -4:43 PM Jul 25th, 2011

  
Ycnt_ibdonlyjen @jockbu it was my 1st exp w sales training & an eye opener. found questions, role play & active participation worked best. #prodmgmttalk -4:43 PM Jul 25th, 2011

  
nickcoster RT @jockbu: AGREE! "No room for "one size fits all" approach to buyers and user - segments and understand are both important" #prodmgmttalk -4:43 PM Jul 25th, 2011

  
cindyfsolomon Q5 What creative methods have you employed to focus the attention of your sales people on your product?#prodmgmttalk -4:43 PM Jul 25th, 2011

  
jockbu @brainmates Absolutely - PMs need to understand their market / customer - and their #sales force to solve their problems#prodmgmttalk -4:42 PM Jul 25th, 2011

  
ProdMgmtTalk RT @clivelam: A4: 1. Im glad Im not in #sales, 2. how they can align with customers to get them to open up on their needs #prodmgmttalk -4:42 PM Jul 25th, 2011

  
clivelam A4: 1. I'm glad I'm not in #sales, 2. how they can align with customers to get them to open up on their needs#prodmgmttalk -4:42 PM Jul 25th, 2011

  
jockbu A4: There is a time to stand firm in negotiations and a time to compromise - especially for roadmaps, features #prodmgmttalk -4:42 PM Jul 25th, 2011

  
brainmates A4: Ohhh and having a thick shell! #prodmgmttalk -4:41 PM Jul 25th, 2011

  
ProdMgmtTalk A4) PMs can learn how to be more extroverted and people focused (as opposed to focus on facts & details....)....#prodmgmttalk -4:41 PM Jul 25th, 2011

  
jockbu @nickcoster No room for "one size fits all" approach to buyers and user - segmentation and understanding are both important #prodmgmttalk -4:40 PM Jul 25th, 2011

  
brainmates A4: #Sales is difficult job. Watching sales process and identifying buyer pain paints will help #Prodmgr create better product #prodmgmttalk -4:40 PM Jul 25th, 2011

  
clivelam Myers Briggs? #prodmgmttalk -4:40 PM Jul 25th, 2011

  
jockbu A4: Learn from #sales - don't take rejection personally - try and try again! #prodmgmttalk -4:39 PM Jul 25th, 2011

  
nickcoster A4) Buyer needs and user needs are frustratingly different. Even if they are the same person. #prodmgmttalk -4:39 PM Jul 25th, 2011

  
ProdMgmtTalk A4) Things PMs can learn from sales: Tenacity, drive to be heard & to get a seat at the conference table to present ideas #prodmgmttalk -4:38 PM Jul 25th, 2011

  
jockbu @ProdMgmtTalk @nickcoster Good selling is about helping the customer to understand why they need to buy your product#prodmgmttalk -4:38 PM Jul 25th, 2011

  
Ycnt_ibdonlyjen cool! RT @clivelam: Deck outlined exactly the intricacies of the persona & how to address each scenario, lots of "Aha" moments #prodmgmttalk -4:37 PM Jul 25th, 2011

  
nickcoster RT @cindyfsolomon: Q4 What have you learned from sales that has made you a better product manager?#prodmgmttalk -4:37 PM Jul 25th, 2011

  
nickcoster A3) my perfect sales person would create an invitation to the purchase rather than close a deal. #prodmgmttalk -4:37 PM Jul 25th, 2011

  
cindyfsolomon Q4 What have you learned from sales that has made you a better product manager? #prodmgmttalk -4:37 PM Jul 25th, 2011

  
jockbu @ProdMgmtTalk we're good at listening, though - this often uncovers opps for #sales, giving them good reason to let us speak#prodmgmttalk -4:36 PM Jul 25th, 2011

  
ProdMgmtTalk @nickcoster A3) re: eating dogfood - agree, but shouldn't all company people be sales people on some level#prodmgmttalk -4:36 PM Jul 25th, 2011

  
clivelam A3: someone who is an advocate of what #prodmgmtdoes & who understands the boundaries of the role #prodmgmttalk-4:36 PM Jul 25th, 2011

  
jockbu @ProdMgmtTalk -"why not just let PM talk to customer?" PMs produce, we don't close deals - that why #sales are crucial#prodmgmttalk -4:35 PM Jul 25th, 2011

  
nickcoster A3) re 'eating Dogfood' - this only applies if the sales person (and the #prodmgr) is also represents the target market.#prodmgmttalk -4:35 PM Jul 25th, 2011

  
ProdMgmtTalk Product Managers produce, we don't close, says@jockbu, so we wouldn't steal the sale if speak direct to prospect#prodmgmttalk -4:35 PM Jul 25th, 2011

  
jockbu @clivelam 'Aha' moments are great - you can see #salesmentally filing away the soundbite or factoid to be used later#prodmgmttalk -4:34 PM Jul 25th, 2011

  
ProdMgmtTalk Sending California sunshine to @Ycnt_ibdonlyjen in Melbourne! #prodmgmttalk -4:34 PM Jul 25th, 2011

  
lmckeogh RT @jockbu: A3: Some technical understanding and believes in / is passionate about the products #prodmgmttalk -4:33 PM Jul 25th, 2011

  
jockbu A3: How about this chestnut: lets the product manager speak to the customer without fear of ruining his/her mythical deal#prodmgmttalk -4:33 PM Jul 25th, 2011

  
ProdMgmtTalk A3: verbal point - sales people have to be charming & sell themselves & develop rapport prior to selling value#prodmgmttalk -4:33 PM Jul 25th, 2011

  
brainmates Nice RT @clivelam: Deck outlined exactly the intricacies of the persona & how to address each scenario, lots of "Aha" moments #prodmgmttalk -4:32 PM Jul 25th, 2011

  
Ycnt_ibdonlyjen Another grey rainy cold day in melbourme :( bring on the #prodmgmttalk sunshine -4:32 PM Jul 25th, 2011

  
jockbu A3: Some technical understanding and believes in / is passionate about the products #prodmgmttalk -4:32 PM Jul 25th, 2011

  
brainmates RT @ProdMgmtTalk: The perfect sales person talks the talk, eats the dogfood, gets jiggy and sells value! #prodmgmttalk -4:31 PM Jul 25th, 2011

  
clivelam A2: (cont) the deck outlined exactly the intricacies of the persona & how to address each scenario, lots of "Aha" moments#prodmgmttalk -4:31 PM Jul 25th, 2011

  
cindyfsolomon A sales person never takes no! @nickcoster: A3 A great listener who doesnt get upset or discouraged when the prospect says no. #prodmgmttalk -4:31 PM Jul 25th, 2011

  
ProdMgmtTalk A3: The perfect sales person talks the talk, eats the dogfood, gets jiggy and sells value! #prodmgmttalk -4:30 PM Jul 25th, 2011

  
jockbu A3: Not like a stereotypical #sales person - savvy buyers see them coming a mile off. Has to be a good listener with empathy #prodmgmttalk -4:30 PM Jul 25th, 2011

  
nickcoster A3) A great listener who doesn't get upset or discouraged when the prospect says no. #prodmgmttalk -4:30 PM Jul 25th, 2011

  
clivelam A3: ppl who could mind read a #prodmgr's mind :)#prodmgmttalk -4:29 PM Jul 25th, 2011

  
brainmates A3 Another product manager with sales skills!#prodmgmttalk -4:28 PM Jul 25th, 2011

  
jockbu A3: Like a product manager but with more of a killer closing instinct! #prodmgmttalk -4:28 PM Jul 25th, 2011

  
nickcoster RT @cindyfsolomon: Q3 What would a product managers perfect sales person look like? #prodmgmttalk -4:28 PM Jul 25th, 2011

  
clivelam A2: The #prodmgr helped bridge the gap btwn the prod & the sales experience (it included giving them a deck)#prodmgmttalk -4:28 PM Jul 25th, 2011

  
cindyfsolomon Q3 What would a product manager's perfect sales person look like? #prodmgmttalk -4:28 PM Jul 25th, 2011

  
nickcoster A2) (Cont) additional tech info (ie how it works) is useful but worthless without the other understanding.#prodmgmttalk -4:28 PM Jul 25th, 2011

  
brainmates Happens all time @ryanhunt A1 when they sell solutions which go against the greater product vision. (It's a blessing & curse) #prodmgmttalk -4:27 PM Jul 25th, 2011

  
jockbu Yes, yes and yes RT @ProdMgmtTalk: We must meet in England for the cheeky beers (with sales people!) #prodmgmttalk -4:27 PM Jul 25th, 2011

  
cindyfsolomon More Beer talk over skype we're recording a radio show on tobtr.com/s/2130391 #prodmgmttalk -4:27 PM Jul 25th, 2011

  
jockbu @clivelam Helping #sales to put themselves in the customer's shoes will allow them to connect with their key drivers#prodmgmttalk -4:27 PM Jul 25th, 2011

  
nickcoster A2) Needs to understand target market (buyers and users), the problem the product solves and the benefit of solving it. #prodmgmttalk -4:27 PM Jul 25th, 2011

  
brainmates Tell more RT @clivelam: A2: I recently sat in on a presentation by a PM who showed us how to think like a customer#prodmgmttalk -4:26 PM Jul 25th, 2011

  
ProdMgmtTalk Join us now for #prodmgmttalk TweetChat at:http://tweetchat.com/room/prodmgmttalk #prodmgmttalk -4:26 PM Jul 25th, 2011

  
ProdMgmtTalk We must meet in England for the cheeky beers (with sales people!) #prodmgmttalk -4:25 PM Jul 25th, 2011

  
cindyfsolomon @Ycnt_ibdonlyjen @SalientMgmtComp @clivelamWelcome all our Ausies. Introduce yourself and where your tweeting from #prodmgmttalk -4:25 PM Jul 25th, 2011

  
clivelam A2: I recently sat in on a presentation by a PM who showed us how to think like a customer #prodmgmttalk -4:25 PM Jul 25th, 2011

  
ProdMgmtTalk Discussion questions from each talkhttp://on.fb.me/fFRi7b Today’s questions: http://on.fb.me/pS9bZg#prodmgmttalk -4:24 PM Jul 25th, 2011

  
jockbu @Ycnt_ibdonlyjen #Sales training is interesting: you have to test their knowledge to make sure it's sunk in; eg role playing#prodmgmttalk -4:24 PM Jul 25th, 2011

  
nickcoster RT @cindyfsolomon: Q2 What information does a sales person need to know about your product to sell it? #prodmgmttalk-4:24 PM Jul 25th, 2011

  
ProdMgmtTalk Welcome Aussies! We're cheeky to have you join us!#prodmgmttalk -4:23 PM Jul 25th, 2011

  
lmckeogh A2: Who is the target customer, what do they look like and where/how would they find them #prodmgmttalk -4:23 PM Jul 25th, 2011

  
brainmates @clivelam - Thanks for joining Clive #prodmgmttalk -4:23 PM Jul 25th, 2011

  
brainmates Hey Jen. Welcome to our talk @Ycnt_ibdonlyjen#prodmgmttalk -4:23 PM Jul 25th, 2011

  
clivelam Hi all, late to the party, and stalking more than anything else #prodmgmttalk -4:22 PM Jul 25th, 2011

  
brainmates I thought about that but I have never seen that applied eg: #sales understanding customer problems#prodmgmttalk -4:22 PM Jul 25th, 2011

  
Ycnt_ibdonlyjen A1: @jockbu agree re sales selling what know. I worked w new prod that req new mindset. LOTS o training! Hi all!#prodmgmttalk -4:22 PM Jul 25th, 2011

  
SalientMgmtComp RT @business901: RT @ProdMgmtTalk: Product Managers wnt the same things as sales ppl: ultimately 2 grow revenue - shouldn't we B on same page? #prodmgmttalk -4:22 PM Jul 25th, 2011

  
jockbu A2: Some #sales guys seem to need very little about a product to sell it (this is both a good and bad thing sometimes!)#prodmgmttalk -4:22 PM Jul 25th, 2011

  
brainmates Absolutely! RT @jockbu: Id add to that - if theyre clued-in sales people, theyll attune the benefits to the buyer persona #prodmgmttalk -4:22 PM Jul 25th, 2011

  
lmckeogh A2: Speaking of competition, how does the product stack up against them #prodmgmttalk -4:22 PM Jul 25th, 2011

  
jockbu @brainmates I'd add to that - if they're clued-in sales people, they'll attune the benefits to the buyer persona#prodmgmttalk -4:21 PM Jul 25th, 2011

  
brainmates A2: #Sales people need to also understand financials to some extent so they don't discount away profit #prodmgmttalk -4:21 PM Jul 25th, 2011

  
ProdMgmtTalk A2: Would it help if sales people used the product and loved it as much as Product Managers do? #prodmgmttalk -4:21 PM Jul 25th, 2011

  
lmckeogh A2: What problem is it solving for the customer. Why would they need it vs. competition. #prodmgmttalk -4:21 PM Jul 25th, 2011

  
brainmates A2: Sales people need to understand the benefits of the product #prodmgmttalk -4:20 PM Jul 25th, 2011

  
nickcoster RT @brainmates: Q1 What are your personal top 3 challenges when engaging with your sales force? #prodmgmttalk -4:19 PM Jul 25th, 2011

  
brainmates RT @jockbu: Good article on discounting:http://bit.ly/ySrHK #prodmgmttalk -4:18 PM Jul 25th, 2011

  
cindyfsolomon Q2 What information does a sales person need to know about your product to sell it? #prodmgmttalk -4:18 PM Jul 25th, 2011

  
jockbu Good article on discounting: http://bit.ly/ySrHK#prodmgmttalk -4:18 PM Jul 25th, 2011

  
jockbu @nickcoster Or when they throw in lots of things at a discount to sell something else, not realising they're making a loss#prodmgmttalk -4:17 PM Jul 25th, 2011

  
cindyfsolomon Welcome Nick Coster @nickcoster #prodmgmttalk -4:17 PM Jul 25th, 2011

  
ProdMgmtTalk A1) providing the tools to enable them to identify & engage prospects in the value of the product and not a price war#prodmgmttalk -4:16 PM Jul 25th, 2011

  
cindyfsolomon @business901 Welcome please introduce yourself and where you are tweeting from #prodmgmttalk -4:16 PM Jul 25th, 2011

  
nickcoster a1) (Cont) Particularly when price is generally the one thing in the product they can change. #prodmgmttalk -4:16 PM Jul 25th, 2011

  
brainmates RT @nickcoster: A1) Getting the sales teams to communicate value over price. #prodmgmt #prodmgmttalk -4:16 PM Jul 25th, 2011

  
ProdMgmtTalk RT @nickcoster: A1) Getting the sales teams to communicate value over price. #prodmgmttalk -4:16 PM Jul 25th, 2011

  
nickcoster A1) Getting the sales teams to communicate value over price. #prodmgmttalk -4:15 PM Jul 25th, 2011

  
jockbu @business901 Absolutely agreed, though I would also suggest that #sales are sometimes more concerned with their comm plan #prodmgmttalk -4:15 PM Jul 25th, 2011

  
brainmates A1: Even if #sales & #prodmgmt have same goal we have different approaches to achieving this which may cause conflict #prodmgmttalk -4:15 PM Jul 25th, 2011

  
lmckeogh @ProdMgmtTalk : ahh, but the rub in getting to same goal is the time frame. Sales is more tactically driven than#prodmgmt IMO #prodmgmttalk -4:15 PM Jul 25th, 2011

  
cindyfsolomon Indeed Larry! A1: #sales sell what they know- leaving their comfort zone is an effort. Agreed, but true of other roles as well #prodmgmttalk -4:14 PM Jul 25th, 2011

  
ProdMgmtTalk Welcome @business901 - we're on Q1: What are your personal top 3 challenges when engaging with your sales force? #prodmgmttalk -4:14 PM Jul 25th, 2011

  
business901 RT @ProdMgmtTalk: Product Managers wnt the same things as sales ppl: ultimately 2 grow revenue - shouldn't we B on same page? #prodmgmttalk -4:13 PM Jul 25th, 2011

  
lmckeogh RT @jockbu: A1: #sales sell what they know - leaving their comfort zone is an effort. Agreed, but true of other roles as well #prodmgmttalk -4:13 PM Jul 25th, 2011

  
ProdMgmtTalk Product Managers want the same things as sales people: ultimately to grow revenue - shouldn't we be on the same page? #prodmgmttalk -4:13 PM Jul 25th, 2011

  
ProdMgmtTalk Agreed @jockbu - sales sell what they know and what will give them the quickest close for commission#prodmgmttalk -4:12 PM Jul 25th, 2011

  
brainmates Agree RT @jockbu: A1: #sales sell what they know - leaving their comfort zone is an effort #prodmgmttalk -4:11 PM Jul 25th, 2011

  
jockbu A1: here's my next one - #sales sell what they know - leaving their comfort zone is an effort #prodmgmttalk -4:11 PM Jul 25th, 2011

  
cindyfsolomon Bckgrnd: Discount gambit http://bit.ly/qhUkQ8#prodmgmttalk -4:11 PM Jul 25th, 2011

  
cindyfsolomon Bckgrnd: CEOs Want Better Sales Forces | Forrester Blogs http://bit.ly/o3hO45 #prodmgmttalk -4:11 PM Jul 25th, 2011

  
cindyfsolomon Hello Everyone the new prodmgmttalk robot is up and running or tweeting #prodmgmttalk -4:09 PM Jul 25th, 2011

  
jockbu I'll remember the answer number next time :-)#prodmgmttalk -4:09 PM Jul 25th, 2011

  
ProdMgmtTalk A1: and identifying ideal customer persona#prodmgmttalk -4:08 PM Jul 25th, 2011

  
ProdMgmtTalk A1: Top 3 challenges for winning over sales force- providing appropriate sales tools, staying focused on message#prodmgmttalk -4:08 PM Jul 25th, 2011

  
lmckeogh A1:Getting sales to put me in front of the right customers, not those they want to close on. #prodmgmttalk -4:08 PM Jul 25th, 2011

  
jockbu One challenge I have is that they have lack of focus - too many products they could be selling #prodmgmttalk -4:08 PM Jul 25th, 2011

  
brainmates A1: Sales generally have a multitude of products to sell & ur product needs to offer a significant commission to compete #prodmgmttalk -4:07 PM Jul 25th, 2011

  
jockbu Hey Erika - thanks for joining today! #prodmgmttalk -4:07 PM Jul 25th, 2011

  
jockbu @lmckeogh Agreed - getting #sales to think beyond the next deal is always tricky #prodmgmttalk -4:06 PM Jul 25th, 2011

  
ProdMgmtTalk Today's questions are at http://on.fb.me/pS9bZg#prodmgmttalk -4:05 PM Jul 25th, 2011

  
ProdMgmtTalk Intro speaker @jockbu Jock has over ten years’ experience working for B2B software start-ups and multi-nationals#prodmgmttalk -4:05 PM Jul 25th, 2011

  
ErikaLAndersen Hi all. Checking in from Salt Lake City.#prodmgmttalk -4:05 PM Jul 25th, 2011

  
lmckeogh A1: Getting mindshare beyond what can win them a sale today. Step back from the tactical and let's be strategic for a moment #prodmgmttalk -4:05 PM Jul 25th, 2011

  
ProdMgmtTalk NOTE: Please welcome today's speaker Jock Busuttil, Senior Product Manager, Experian, London (follow him now! @jockbu#prodmgmttalk -4:04 PM Jul 25th, 2011

  
ProdMgmtTalk Our format: we post questions Q1, Q2, Q3 please answer using A1, A2, A3 #prodmgmttalk -4:04 PM Jul 25th, 2011

  
brainmates Q1 What are your personal top 3 challenges when engaging with your sales force? #prodmgmttalk -4:03 PM Jul 25th, 2011

  
ProdMgmtTalk Please follow @jockbu @prodmgmttalk@cindyfsolomon @brainmates and use hashtag #prodmgmttalk#prodmgmttalk -4:03 PM Jul 25th, 2011

  
jockbu Hey Larry - thanks for joining in today #prodmgmttalk -4:03 PM Jul 25th, 2011

  
lmckeogh Larry checking in from Boulder. Hello everyone...#prodmgmttalk -4:02 PM Jul 25th, 2011

  
cindyfsolomon Please follow @jockbu @prodmgmttalk@cindyfsolomon @brainmates and use hashtag #prodmgmttalk#prodmgmttalk -4:01 PM Jul 25th, 2011

  
cindyfsolomon If you're NOT showing up in twitter search, follow these instructions http://bit.ly/kn5C0e #prodmgmttalk -4:01 PM Jul 25th, 2011

  
brainmates Its Adrienne from Sydney. Senior Consultant at brainmates. #prodmgmttalk -4:01 PM Jul 25th, 2011

  
cindyfsolomon This is Cindy, your co-host, tweeting from across the bay from San Francisco #prodmgmttalk -4:01 PM Jul 25th, 2011

  
cindyfsolomon Please introduce yourself: where you're tweeting from, your involvement w/product management when you come in!#prodmgmttalk -4:00 PM Jul 25th, 2011

  
brainmates Looking forward to your chat RT @jockbu: Hi Cindy, Adrienne - good to be here! #prodmgmttalk -3:59 PM Jul 25th, 2011

  
cindyfsolomon We're broadcasting live! Listen in now athttp://tobtr.com/s/2130391. #BlogTalkRadio (refresh your browser after sign in) #prodmgmttalk -3:59 PM Jul 25th, 2011

  
jockbu Hi Cindy, Adrienne - good to be here! #prodmgmttalk -3:57 PM Jul 25th, 2011

  
cindyfsolomon Discussion questions from each talkhttp://on.fb.me/fFRi7b Today’s questions: http://on.fb.me/pS9bZg#prodmgmttalk -3:56 PM Jul 25th, 2011

  
cindyfsolomon Join us at http://tweetchat.com/room/prodmgmttalkautomatically appends hashtag #prodmgmttalk -3:56 PM Jul 25th, 2011

  
cindyfsolomon Welcome @jockbu our speaker coming up today!#prodmgmttalk -3:56 PM Jul 25th, 2011

  
cindyfsolomon See a list of all the twitter chats: 472 and growing! Twitter Chat Schedule http://bit.ly/dJVfHk #prodmgmttalk -3:55 PM Jul 25th, 2011

  
jockbu Just getting ready before the start of the talk - the tech is working so far :) #prodmgmttalk -3:55 PM Jul 25th, 2011

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