2008 - 2009 MAJORETTE SAS Group - Dagneux (01)

Toy Industry. 100 M€, 1.000 people.

Vice-President – International Sales & Marketing Operations, Member of the Executive Committee
Managing the international pole (around 100 countries in the 5 continents): 200 people, budget: 65 Millions €, 12 subsidiaries and 50 distributors.

§ Establishment and management of a new team fully linked to the international: 4 managers of international zones, 4 commercial assistants, 1 trade marketer & 1 Management controllers.

§ Set-up of the Hong Kong office & showroom.

§ International development of the group through the establishment of a new business and marketing strategy.

§ Strengthening relations with the subsidiaries (Chile, Mexico, China, Russia in particular) and distributors through the introduction of monthly balances have contributed to the improved results. 

§ Review :

- Successful integration of all the external acquisitions (BAO).