From the description on eBay, with the permission of the seller 'dreamlineboy'
‘LOST HORIZON’ 1937 - TUREEN
This pattern was produced to help promote the film based on the supremely popular James Hilton novel of the same name.
The film was a Hollywood blockbuster, two years in the making, and starring Ronald Colman and Jane Wyman.
The pattern shows Colman and Wyman in the Eden-like surroundings of Shangri-la, near the monastery, and the plane that flew them to Tibet is also featured in a separate motif on each piece of china.