MARK M HERD is a native of Los Angeles and a descendant of one of the founding families of Encino. He has both a Jewish mom and Daniel Boone in his family tree. In particular, he has a stake in the 5th District, its prestige and its quality of life. He has lived most of his life in Westwood and has a background in political solutions spanning twelve years and twenty states. Mark was a congressional candidate for the 33rd District in California in 2014 and the founder of what became the leading Neighborhood Council (Westwood) in Los Angeles in 2010.
Mark has extensive experience in sales and marketing in the electronics, automobile, and security industries. He is a frequent speaker at sales meetings, conventions, political events, city council and town hall meetings.
Mark speaks passionately for many causes and has run for office. In 2013 he ran for the Los Angeles City Council winning 26% of the vote. He has been elected to both the Westwood Neighborhood Council and the Westwood Homeowners Association board of directors. Mark created MARK HERD POLITICAL SOLUTIONS in 2012 assisting candidates and causes in over 20 states. He is the founder and Co-Chairman of the Venice Beach Libertarian Club and founder of the USC and UCLA Libertarian Clubs.
L.A. City Council District 5 Native
Grew up in Westwood
Attended Fairburn Elementary, Emerson Jr. High, Harvard-Westlake School and University High School.
Hold a Bachelor's degree from the University of Arizona in Economics
Westwood Neighborhood Council - Founder (#1 Neighborhood Council first year, 2010)
Westwood Neighborhood Council Boardmember 2010 - 2014
Westwood Neighborhood Council Land Use Committee Member 2010 - 2014
Westwood Homeowners Association
Park Ashton Homeowners Association
President 2004 - 2008 - 2010 - 2012
(Above) On May 15th, 2016 Herd sponsored and co produced the only ALL Candidate US Senate debate from Monterey CA.
In 2008 Herd started organizing the Westwood Neighborhood Council after 5 other groups tried and failed. Herd chaired the first seven formation meetings, wrote the first set of bylaws and gathered the first 150 signatures to start what turned out to be the #1 Neighborhood Council in Los Angeles out of 93!) The Westwood Neighborhood Council (www.WWNC.org) was approved by the Board of Neighborhood Commissioners on Jan 19th, 2010 Herd was elected as a founding member in 2010 and re-elected to the council in 2012.
Los Angeles Times (2/14/13) Both Koretz and his challenger, campaign consultant Mark Matthew Herd, are well versed on the issues that matter to residents of the district, which stretches from Westwood to Beverly Hills and across to the Hollywood Hills, and from Encino to just south of the Santa Monica Freeway. Each has a sensible vision for dealing with local development, arguing for limited growth that balances the economic interests of neighborhoods — i.e., keeping and creating jobs — with the need to control traffic.
Our biggest concern with Koretz is his lackluster leadership on fiscal issues. He's been an honest voice on the council but not always a fiscally prudent one. For instance, he supports Proposition A, a measure on the March ballot that would raise the city's sales tax by half a cent, which may sound like a responsible way to balance the budget but is problematic given that new contract negotiations are coming up with the city's unions. Filling the budget hole with new taxes now would make it less likely that the council would seek or receive the concessions on pay and benefits it needs.
(Above - Mark Herd speaking at the Congressional 33rd (CA) debate 2014. Also pictured Ted Lieu, Marianne Williamson and Elan Carr)
Paul Koretz takes credit for the EXPO LINE but what Paul has delivered is the WORST section of the Expo Line. Koretz' section has a mile-long gap in the bike path. Koretz' section has kids walking in the street because of a missing sidewalk between the Palms Station and Lycee Francais High School. Koretz' section has an at grade crossing at Overland Avenue that is worsening gridlock and leading to crashes that prompted neighbors to create a "STOP THE WRECKS ON OVERLAND" Facebook page. Koretz takes no responsibility for the Expo's flaws - flaws that were clear when he was a member of the Expo Board. At last night's Cheviot Hills Homeowners Association meeting, he said "we kind of knew this would be a disaster." (Read Article)
The current City Council continues to find new ways of taxing us and that hurts the business environment in Los Angeles. We need to lower taxes and be fiscally prudent with the precious revenue streams we have. Angelenos deserve more for their tax dollars, like better sidewalks and roads, better water quality, safer streets and affordable and abundant public transportation. As a city we need to do more to help the homeless off the streets like keeping our shelters open year round with services that connect the homeless with jobs, job training and housing opportunities. Prefabbed homes cost about 10 thousand per unit but the LA City Council including my opponent Paul Koretz want to use the crisis to raise our property taxes and waste those tax dollars on overpriced housing schemes. We need to continue to reduce pollution and strive to become the cleanest city in the world. A cleaner city brings more businesses and tourists to it than a dirty one. Traffic and parking need to be addressed. Traffic flow could be much better if there was more manual control of signals on major streets like Wilshire Blvd., Santa Monica Blvd., Ventura Blvd, Pico, Olympic etc. Parking shortages also contribute to traffic congestion as folks drive around endlessly looking for inexpensive parking spots that far too often don't exist. Los Angeles needs an abundant supply of extremely inexpensive parking to help solve the traffic challenge we face in Los Angeles. Abundant and inexpensive parking not only helps keep traffic down, it helps businesses too. Our current City Councilman, Paul Koretz and the L.A. City Council have mismanaged the City's General Fund and betrayed the public trust. They tried to sell off our parking structures, failed, but still managed to waste 1.75 million trying to do so. Our current City Councilman Paul Koretz also advocated for the City to lease our Encino Fire Station (now no longer in use) for 1 dollar a year for 30 years. Paul Koretz did this to garner votes from a specific sector of the community but as a result the City is out millions of desperately needed revenue to help fix our city streets, sidewalks and other infrastructure projects long overdue. And what of the neighboring school, don't they have a say? Paul seemed to have left them out of the discussions but of course that didn't work, even made matters worse. Neighborhood Council funding also decreased while Paul was in office. Our Neighborhood Council's could do so much more if adequately funded and I intend to push for increases. Paul Koretz has left CD5 in worse shape than when he found it and issues like billboard blight, traffic, wreckless over development, parking and homelessness go unresolved. Our City needs new leadership that puts the residents first and knows how to help the city run more efficiently. Our City Council sits by while costs go up on Angelenos in the form of higher taxes, higher housing costs and higher energy costs. Los Angeles now ranks as one of the 20 most expensive cities in which to do business in the Western United States. That's not to mention school bonds and parcel taxes, which are also paid by businesses.
Our campaign is principled and we do not accept special interest money or money from outside the district like Jesse Creed who has ZERO experience and Paul Koretz who ALWAYS accepts donations from developers and their family members. Both Paul and Jesse are collecting MASSIVE AMOUNTS of MONEY from SPECIAL INTEREST GROUPS outside the district. Do you want special interest groups from OUTSIDE the district representing you? 100% of our donations come from individuals who live in cd5. If you want money out of politics, don't let it in. Vote Herd on March 7th, 2017.
(Above - Mark Herd and Alex Appleby, 2016 Libertarian candidates at U.S. Senate Debate in Stockton)
Herd was endorsed by the Libertarian Party twice, as a candidate for Congress 33rd district in 2014 and as a candidate for US Senate in 2016 (Above). He has been an active member in the party not only as a delegate to the National Convention in 2016 but as the organizer of the Venice Beach, UCLA and USC Libertarian Clubs.
Mark Herd opposes the Caruso project (above and below) and supports Measure S. Herd believes this project will add more traffic to an already gridlocked intersection near the Beverly Center. Paul Koretz and the L.A. City Council have accepted over $400K in donations from Mr. Caruso and continue to grease the wheels to get this project approved! Herd is the only candidate in this race to openly support Measure S.
DO YOR HOMEWORK!
Mark Herd has two opponents:
Paul Koretz and Jesse Creed
Paul Koretz tried to:
- raise the sales tax!
- raise the residential property tax!
- raise the commercial property tax!
- lease the Encino Fire Station to a voter group for $1/yr. for 30 yrs.
Jesse Creed NO experience in the art of getting things done politically. Jesse is mostly funded by 3 special interest groups from outside the district. Do we want law firm, entertainment and media interests calling the shots in the 5th District?
"This campaign is dedicated to the memory of Dr. Mark Allan Feldman and the principled campaign he ran for POTUS. He was a good friend and dedicated Libertarian. He taught me to fight money in politics at every corner and to teach others to do the same by example, not just words alone. " mmh