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When you search your site or the web, use these tools (copy and paste them into the above Google search box and press the back key to try more):
link:www.yoursite.com - this shows who is linking to your site.
site:www.yoursite.com - shows what pages from your site have been indexed.
info:www.yoursite.com - gives interesting information about what is saved for your site and related links.
related:www.yoursite.com - shows sites similar to your homepage. This gives you a good idea what the search engine understands about your page. You can also quicky ask these related sites for links to you.
cache:www.yoursite.com - gives you the cached (saved) version of your site. Handy if your site is not at the moment accessible. Also gives the date your page was last crawled.
allintitle:my sites keywords - returns a list of the keywords found only in the title of web pages or documents.
intitle:my keywords - similar to the above but returns keywords found in any document title and text.
allinurl:my keywords - returns a list of the keywords found only in the url name.
inurl: my keywords - returns a list of the keywords found in any document title and text.
define:myword - returns a definition of your word or phrase (results come from many sources).
~keyword - returns the synonym (different words with similar or identical meanings) for the word you are searching (that funny squiggle is the ~tilda).
keyword OR keyword - (add an uppercase OR between the terms) returns pages that include either of two search terms.
keyword +common word - (add the plus sign) forces results of commonly ignored words such as how and where. Example, to force results on "How to get page rank", type in, "page rank +how".
A helpful web-site which puts all these tools together is /whonu.com/ (beta). Whonu brings the resources of many different search engines together using tools like the ones above but also places them in an easy-to-use fashion. It is really a good tool and will help you with your search engine optimization.
|| Related: Optimized gadgets (just for fun) >>