All of us use mass communication everyday. Probably the most common for people our age is the use of social networking. When we are using a form of social networking let it be, facebook, twitter, or any other form, we are connecting with people that we know on another spectrum, in this case the internet.
The thing that I saw that stood out most to me was the "Culture as a Skyscraper". I hated it. I thought that it was extremely wrong in that they put things that are considered art into a "grading scale". How are you supposed to catagorize culture? It is something that should not be done. How do you compare Hamlet to Grand Theft Auto? If you can figure out let me know. In the first place, is the most important part of the building the top? The correct answer to that is no, It would be the strong stable base. So resting atop of professional wrestling, and The Real Houswives of New Jersey, is ballet and the National Gallery of Art. Maybe you should rethink your catagorizing.
What I did like about the chapter is the "culture as a map" it shows that everything is connected in some way, without classical music, hollywood films would not be the same, and so forth. I really like the representation also because it shows everything on one spectrum, one level. Everything is overlaping and intertwining. This representation of culture I thought was much more appropriate than the culture skyscraper.