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Brandon K.

Pepsi Assembly

posted Oct 7, 2011, 6:31 AM by Brandon Kuhl

I always think the Pepsi Assemblies are quite interesting and entertaining.  I enjoy how they incorporate many films and movies of recent times in order to captivate more audiences.  I do not like how depressing the movies are.  They are effective yet completely sad.  It makes me think about how the various people in the film died all day.  I feel really bad for them.  It was effective because it really made me think and I believe that goes for most people who watched the film as well.  The purpose of including those clips was to captivate younger generations.  If I were in charge of the presentation or creating the film, I would have made it less depressing.

Transitions

posted Oct 3, 2011, 7:32 AM by Brandon Kuhl

It would be very difficult to live in a time period before our own.  Technology was not nearly as advanced and it was often difficult to research and communicate.  I believe technology will continue to advance throughout time.  It is constantly changing and will hopefully advance for the better.  I think it is consuming our lives because many are dependent on it.  Ideally, we can live without it, but many would disagree.

Improvement in Education

posted Sep 27, 2011, 7:05 AM by Brandon Kuhl


Reaction to Survey

posted Aug 31, 2011, 6:29 AM by Brandon Kuhl

Upon viewing the results of the survey, I noticed varying responses toward each question.  Some questions have general and given responses, whereas others have surprising results.  I noticed toward the begining of the results that much news is found through the internet.  As I scrolled down, though, I discovered that many people use television as a leading source as well.  My prediction was that most would use the internet.  Due to this, I am slightly surprised that viewers continue to retain the use of televison as a strong source of global and national news.  When it comes to newspapers, because of the local area, most read the State Journal Register; obviously being no surprise.  When I look at the column with content most are interested in, I was slightly surprised that most do not use these sources for entertainment purposes.  I was under the impression that entertainment would have a stronger grasp on audiences from these sources.  I was not surprised by the rest of the survey.  I figured that most would watch television in the evening or night, due to their schedule.  I was not surprised by the amount of people viewing television with others as well.  Besides a few responses, I believe the survey was fairly predictable.  

Response to "Blogging Responsibly"

posted Aug 30, 2011, 9:56 PM by Brandon Kuhl

Within the two passages, I found some clear similarities.  Each depict a scenario in which blogging has negative effects.  Blogging does not only characterize itself with sites such as "Wikispaces" or "Blogger," it is found in very common sites such as "Myspace" and "Facebook."  According to "School's Grapple with Policing Students" by Amanda Paulson, roughly four million members ranging from age 12 and 17 actively participate in online blogging.  Due to this statistic, one could only agree that much safety needs to be initiated in order to protect this particular audience.  

Blogging is not a private form of communication.  Millions of viewers may obtain a particular person's personal thoughts and information.  Within this article, Paulson depicts the varying age groups with their opposing text and common "cyberbullying."  Cyberbullying is a prominent concern among school officials and parents alike.  The subject redefines tradition, displaying the danger of online teasing and verbal communication.  After a young female committed suicide due to this very subject of cyberbullying, school officials began to initiate much recognition into the online communities; in turn creating mass disagreements among students and parents.  

The large concern among schools today involves the topic of cyberbullying.  Many students or parents entirely oppose the idea of supervision in and out of school on these  online communities.  Ones who oppose this believe there is much privacy needed and that schools must respect this; counter arguments disprove this by displaying the lack of privacy truly found on these massive sites.  Due to the common circumstances on this subject, I feel as if this is truly an issue that needs to be looked at.  Although I support the idea of supervision online, I feel as if the responsibility should be found in the parents of these students, rather than the schools and their faculty.  The subject needs attention due to the growing accidents relative toward cyberbullying itself. 

I believe the two sources were adequate representations of privacy and responsible blogging.  I believe one subject not thoroughly covered in these two sources, though, would be chat rooms and the harm surrounding them.  Some abuse this, often taking advantage of minors.  I believe this is a likely issue being covered but just left out of these two sources.  In order to establish a responsible blogging behavior, students should be conscious of the personal information being posted.  Students should not post any personal information (birth date, full name, number, etc.).  I also feel that students should be aware of their audience.  With these couple of steps, a responsible blogging behavior should be established or sustained.       

Mass Communication

posted Aug 29, 2011, 6:43 AM by Brandon Kuhl   [ updated Aug 29, 2011, 7:18 AM ]

Chapter One, "Mass Communication," has information regarding the media and the refined technological era.  In society, much of global news and life are being published through technology and the internet.  In the reading, the author discusses these sources and the varying ways in which one may retain their information.  With the invention of the smartphone, only further expanding the internet's grasp, news began to publish in a more contemporary style.  Within the passage, it is revealed that newspapers and television programming are losing their interests and audiences to the technological era.  Due to this, these sources must refine their approach, appealing to a more narrow audience.  The text also discusses exaggeration within the mass media; some may say yellow journalism in some cases.  I strongly agree with this point, though.  The media is defined by captivation and consistent entertainment.  If it is to lose this captivation, a reduction in a source's audience will inevitably correlate.  A strong example of this motive or behavior would undoubtedly be the Fox Network.  This network is composed of deception, stifling behavior, and biased actions.  Because of this, Fox Network can find themselves in a continuous critique, often being humiliated for their exaggeration. 

The text also depicts mass media.  Mass media is defined in the reading as "the channels of communication."  Any source who provides content such as music, movies, television, and gaming can be these channels.  Mass communication, defined as the "process of designing cultural messages and stories and delivering them to large and diverse audiences through media channels as old...and new."  "Old" would simply refer to any printed pieces, whereas "new" would depict the technological era and the internet.  Mass communication is a tool for the audience to obtain their information.  The reasoning for discussing this thoroughly is due to the altering society and ways in which information is truly obtained.  In the contemporary era, much of the global information is being published through the internet and devices such as smartphones, laptops, and ipads.  Unlike the "old" media, the rate at which an audience retains their news is much faster.  This lifestyle opposes tradition, much like varying other ideals within the contemporary society.  This new media option has a direct correlation with employment, due to the reduction in traditional occupations.  

Due to the reading in this passage, I have retained much knowledge on the subject of mass media and communication.  I also strongly agree with the idea that yellow journalism and exaggeration within media are prominent in modern society.  Without this exaggeration, captivation and viewing for a particular network or program will reduce.  After reading this chapter, I believe that communication and the media have significantly altered to the point where refinement needs to be made.  This refinement may contain the extinction of tradition all together.  

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