B.B.A. I
PAPER I ENGLISH LANGUAGE
Course Objectives The objectives of this course is to inrprove the conipetence of the student in basic language shills and to acquaint the students wath the working of official English language
UNIT 1 LANGUAGE CONTENT
(A) structural ltems: -Sitnple compound and complex entencesco qrdinale dauses (with but or neithernor othe else)
sub ordinate clausesnoun clauses as subjects objects and complement
Relative clauses (resliolive and non rostrictive clausess)
Adverb clauses ( open and trypothetical conditional wlth because though where so that as soon as)
Comparatlve clauses (as + adjectiv adverb+as no sooner..........thet)
(B) Thnse : simple present piogressive and present prefeol
Simple past progressive and past perfect Indication of futurity
(C) The passive ( simple present and to infirdtive strudure)
(D) Reported speech : declaralive sentences
imperatives
Interrogatlve wh-questions
questions
Cxclamatorv sentences
(E) Module ( shall eould ought to have to have got to can could maymight and need)
(F) Verb structures jinfinilive and gerundial
(G) Linking devices
Note: The above language items will be infroduced to express the following communicative functions
(A) Seeking and imparting information
(B) Expressing allitudes inlellectus and tmotional
(C) Persuasion and discussion etc
UNIT II-:- Reading Comprehension Adequale prctice shoald be provided in reading with understanding through graded materlals presoribeb in the text book Attempt should also make to expand the learner s veasbulary.
UNIT III-:- Writing skills Graded ptacliee should be provided in the basis skill of composltlon The following forms of composition should also made to expand the loerncrs Voeabulary
Paragraog tariting
Letter writing
Speaking Conievtualized vocabulary ieashrng and oral should be used to strengthen the learners aoguirement of the soond distinnoffons stress and inlonalion English
PAPER II BUSINESS COMMUNICATION
Course Objectives The educale the students in the skills of communicaton so as to help them to interact
With the society effectively in their career
Course Content
UNIT I Communication definition nature importance to manager communication process and its elements means of communlcation and methods barrlers to communicaten
UNIT II- Oral Communicetion speeches for different occaslons guldelines listening ( Problems and guide lines)
UNIT III Intervlews proass problem guldellnes group discussions conference responsibllity of chalrman and particlpants
UNIT IV W
UNIT V
PAPER III MICRO ECONOMICS
PAPER IV FINANCIAL ACCOUNTING
PAPER V COMPUTER APPLICATION
PAPER VI PRINCIPLES OF MANAGEMENT
PAPER VII BUSINESS STATISTICS
PAPER VIII ORGANIZATIONAL BEHAVIOUR