Driving traffic to your site
 

Home

Creating a Site

Generating content

Generating More content

Building pages with others content

Creating and publishing a site

Driving Traffic

Driving traffic to your site

Some other ways

Optimizing the site

Ways of making money

Making money with Affiliate programs

Making Money with CPC

Before Applying to AdSense

Understanding AdSense

Adsense Adsettings

Usage Of Colours

Making people to click

Controlling the Ads

Statistics

Getting sense out of adsense

More Tools

Adsense arbitrage

Free tools to increase earnings

Driving traffic to your site

You can spend a quite sum of money to attract traffic to your site using advertising programs such as Google's AdWords program, But there are also many no-cost ways to draw site visitors, many of which may be more effective, and get traffic that is more highly targeted, than using paid advertising. the different steps and ways are

Creating a plan

The two most important aspects of a plan are:

  • Understanding your target audience
  • Creating a story

Use your plan and story to create a summary of your site, a list of keywords related to your site content, and one or more press releases The site summary and keyword list can be also be used to create meta information for your site.

Working with Directories

It's a back door getting search engine listings using directories. Two important directories are Project (ODP) and the Yahoo! Directory The Open Directory Project (ODP), http://dmoz.org is the most important taxonomic directory on the Web. Information from the ODP is used to form the Google Directory, http://directory.google.com . Yahoo directories works in pretty much the same way as the ODP, except that it is privately maintained. Sites added to the Yahoo! Directory tend to end up in the Yahoo! index, as well as other important search indices.

Submitting Your Sites to Search Engines

Google and most other search engines use several separate mechanisms:

  • A program that crawls the Web to find sites, also called a crawler or a spider. Once found , sites are placed in the search engine's index.
  • Software that ranks sites in the search engine's index to determine their order when someone uses to search for a particular keyword So the first task is getting your site into the systems of Google and other search engines.

Important Search Engines for Submission
Ask Jeeves / Teoma (registration required) https://sitesubmit.ask.com/Main/login.jsp


Google http://www.google.com/addurl/


MSN Search http://search.msn.co.in/docs/submit.aspx


Yahoo! (registration required) http://submit.search.yahoo.com/free/request


If you Google with a phrase like "Search Engine Submit," you'll find many free services that submit to a group of search sites for you. these free submission sites try to up-sell you on a product or service. take advantage of the free service. The two best-known examples of this kind of site are http://www.submitexpress.com, which will submit your URL to 40 sites for free and http://www.netmechanic.com, which also does the same

Making your website popular.

A significant measure of popularity on the Web is how many inbound links .links from other sites to your site. Inbound links are an important component of Google’s Page Rank system, which is a way to order the sites returned from a search. drive traffic inbound links come from: Sites that publish content that is complementary and related to the content on your site. Community site for a particular interest group example, http://www.slashdot.org can drive huge amounts of traffic to sites related to technology. Comments, Track backs, and Discussion Threads A way to get inbound links is to post them yourself, using a blog comment, a blog track back, or a discussion thread. These links do not have the permanence or credibility of a link from a stable site, but can draw considerable short-term traffic if posted on a popular site.

Press releases

There are several online services that exist to distribute press releases, including 24-7PressRelease.com (http://www.24-7pressrelease.com), FreePressRelease.com (http://www.free-press-release.com/submit/), and PRWeb (http://www.prweb.com). These sites all work in essentially the same way: an online form is provided for your press release submission, and the service submits your release to wire services, web search engines, and anyone who subscribes to the service's feeds. Free submission is available from all of the press release services, but to get the distribution your press release deserves, you need to buy a premium membership in the service. PRWeb is probably the best known of these services. To get started with PRWeb, you need to create a free account. Once you have created an account , you have access to a management console, which lets you create, edit, and submit press releases and also check to see how many times each of your releases was viewed.(this is recommended)

RSS FEEDS

it is very hard to create syndication feeds manually. there are also a great many tools available to help you construct your own feeds. Some tools use a Wizard interface, so you don't need to know anything about coding in XML to create a syndication feed.
You'll find links to these tools and to syndication resources in general on the RSS Compendium , online a http://allrss.com/, and on O'Reilly's Xml.com site , http://www.xml.com/pub/rg/RSS_Software .a web site, in the long run this requires constant addition of fresh content. You probably should no a syndication feed until you have a minimum of a 10-15 entry items and can expect to add at least one item a week. You can (and should) mark your web site with a graphic that is linked to your syndication feed. To create the graphic, you can create a button using free RSS Graphics Tool , http://www.feedforall.com/public/rss-graphic-tool.htm, or you can grab a pre made button from RSS website , http://www.rss-specifications.com/rss-graphics.htm. You also need to add code into the head section of your HTML pages to let syndication viewers and aggregators automatically know about your feed. For more information please Google for RSS feeds

Submitting RSS feeds


to submit your syndication feed to syndication aggregators and search engines. The RSS Compendium provides a list of sites for submitting feeds for inclusion at http://allrss.com/rsssubmission.html. The RSS Specifications site also has an extensive list of sites that maintain syndication feed databases at http://www.rss-specifications.com/rss-submission.htm. RSS Submit is a tool that Submits feeds is available for download at http://www.dummysoftware.com/rsssubmit.html in an evaluation version

 

Using Newsletters 

A great newsletter is another way to capitalize on AdSense. Newsletters are fantastic tools to drive repeat visitors to your pages! Here's one way to use them: Instead of mailing the entire newsletter, save a few juicy tid-bits for your website and provide a link for your visitors to click. When subscribers click-through to get the full story, they're likely to click your ads. And send you another AdSense bonanza! For example, Prizepot (http://www.prizepot.com) is a contest and sweepstakes site with a new item each day.  Their free weekly newsletter is sent with a teaser for all the new items posted that week.  In order to find the entry form, you must click the link in the newsletter. Of course, when you arrive at the destination page, not only do you receive information about the contest, but you are greeted by AdSense ads

summarizing

 

·         Understand who is the ideal visitor to your site.

·         Discover some interesting stories to tell about your web site.

·         Make a checklist and plan for publicizing your site.

·         Submit your site to search engines.

·         Resubmit your site to search engines as necessary over time.

·         Get your site listed in the ODP and Yahoo! taxonomic directories.

·         Work to encourage appropriate inbound linking to your site.

·         Publish a press release.

·         Continue to publish press releases as stories related to your site come up.

·         Create and distribute syndication feeds.

  • consider creating and maintaining an email newsletter to support your site marketing campaign