-People struggling to get into habit of exercising
Solution:
-Make the behaviors easy to do (not just
physically, but also mentally...even simple behaviors are hard to do if you’re
not motivated)
How: - Create a process starting off users with small
goals; important to have a series of small achievements to build up the habit - Important to make the application accessible and
addicting enough for people to come back repeatedly
Product Descriptions
Proposed
Product:
an application combining web calendar + game
Product Features:
- Combine
time/task management with elements of RPG games (ie. personal levels, stats,
skills earned, etc) to engage users’ in progressing toward their goals - Use game mechanics (people just love games...there are strong
psychological research behind the effectiveness of games) as an incentive
system for motivating people achieve goals
***********Project Parts***********
Vivek: (b-plan) marketing and finances
Eva: (b-plan) product description and executive summary
Michelle: (b-plan) company description & organization/management
Charles: product prototype
and video presentation
*********Project Deadline********
Finish b-plan and prototype by Sunday night! (Feb 27)
Finish executive summary and video presentation before Tuesday's class (Mar 1)
******Project Requirements*****
b-plan: 10-12 pages double-spaced (so about 3-4 pages per person)
presentation: ~15 min (vivek will introduce product, but we'll mostly play a video)
*******Product Description******
Problem it solves: helping people build habit of exercising (primarily solving the psychological difficulty of creating a habit)
How it works: user starts off with small exercise goals (which can level up into more challenging, desired exercise level)...for each daily goal achieved, user is rewarded with his/her future-self avatar looking healthier and fitter...for any goal missed, user's future-self avatar looks unhealthier (maybe we could make them look like zombies? lol) and unfit.