new york noise

MTV Sucks

by Grant Moser

October 2003

freewilliamsburg.com

* Link to original article

When was the last time you saw a video on MTV? I mean, really. I think I gave up on it about 10 years ago, and from my present cursory knowledge, the best thing about it nowadays is MTV2 - which has some issues of its own. While some friends point to "Subterranean" as worthy, there's still not a whole lot of "different" videos being played anywhere.

Well, luckily enough for the Big Apple, video shows are available that are well worth your time - if you only even have a passing interest in music.

New York Noise

The old city cable network, Crosswalks, has been re-christened NYC TV and features a raft of new, original programming, including New York Noise. The hour-long program will play clips from very well-known artists (Flaming Lips, Sonic Youth) to emerging bands (Radio 4, Liars, Ted Leo, New Pornographers, Northern State).

"This is New York-centric: from the city or extremely closely related. These are videos that aren't getting a lot of play anywhere else," said Shirley Braha, producer. "We hope this show will help stimulate the NYC music industry."

"This is what New York is producing now, and while new bands will be the focus, older music will be worked in," explained Seth Unger, executive director of creative development for NYC TV. Hopefully, Unger said, this will let people that aren't heavily wrapped up in current music to find the new energy, see what's out there, and get out to clubs and participate in the scene. Right now, it will be strictly videos, but New York Noise hopes to add live shows and interviews in the future.

New York Noise will air every Saturday night at 11pm on NYC TV 74, then repeat Sunday at 10pm and Friday at midnight. The premiere show is October 11.