I'm an Associate Professor at Pontificia Universidad Javeriana in Bogotá and also Head of the Department of Business Administration.


I use experiments to study how different elements in a decision-making environment with salient norms affect our decisions and moral perceptions. I am also interested in biases in information processing.


I enjoy teaching micro courses (specially if game theory or experiments are involved) and Business Analytics (with an emphasis on experiments - A/B testing).