With client feedback such as “YOU ROCK!, Femi’s career as a dynamic, insightful and fresh customer service speaker has been featured in interviews with international leading publications such as Wealth Magazine,  the Business Day, Entrepreneur Magazine and on many mainstream radio stations.  His high-energy business talks and TV interviews on the “Good Morning Africa’s” Business Leadership series on Dstv, have been flighted in over 20 countries on the continent.

In his role as Senior Customer Experience Strategist at Baines & Partners, he offers specialist expertise coupled with latest strategies and techniques to help organisations create high-impact customer experiences that makes them distinct and competitive. At Baines & Partners, he is involved in the design and improvement of overall customer experience in organisations and helps businesses implement customer service turnaround strategies.

Femi has also been invited to feature as a panelist at the African Leadership Academy’s Enke Project with past panelists being the likes of Alan Knott Craig Jr, McIntosh Polela and Nathan Roberts.  



Formerly, as divisional head of investment strategy within the Momentum Group, Femi and his team grew client assets under advice from R1 billion to just over R5 billion within 2 years; while quadrupling their client base in the process.  During this period, he consulted on strategy issues to premier clients such as BHP Billiton, Rand Merchant Bank and Discovery.

With over 15 years’ experience in building successful businesses (both within the corporate space and as an entrepreneur), leading diverse teams and working with businesses to unlock their performance potential, Femi now shares his insights with corporates and organizations all over South Africa and abroad, on how to design and develop high-performance customer-focused cultures, motivate their employees to deliver better services experiences and ultimately unleash business greatness! 

Femi holds a Master’s Degree in Financial Economics and a Post-Graduate degree in Economics.