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Get To Know Type C Personality


A sizable segment of successful project managers thrive on resolving chaos, solving problems, accepting the high fives, and moving on to the next threat that guarantees more thrills. Their approach is future-centered; they have a clear vision of the completed project, and how to go about getting there. They’re Type Cs.

Type A Personality

This type of behavior involves traits such as impatience, a sense of urgency, and the desire to achieve recognition and advancement. Type A people have an extreme awareness of time and there of walk, eat, and perform most tasks quickly. They also tend to have traits such as facial tension, rapid speech and tongue and teeth clicking.

Type B Personality

These people — and they’re less common than Type As — are good at relaxing. Not surprisingly, they can work hard but not get anxious or agitated. They’re often lax about time (being late is no big deal to them), and they’re slow to anger.

Type C Personality


They are deep, thoughtful and usually very sensitive. They enjoy know how and why things are the way they are rather than taking anything at face value. They often make good customer service people and sales people, especially if the product to support or sell is something "technical" or involves numbers. They are loyal and patient and can leave customers with a good feeling that they're somebody that really cares.

Job Profile

They are introverted as represented by such people as accountants, programmers, and engineers. They may have trouble communicating to other people, but are a whirlwind when it comes to crunching numbers or writing program code. They tend to be very cautious and reserved, and will not venture into something until after all the facts have been checked out.

Food Habits

Type C Personality is consumer of a diet high in sugar, high in saturated/trans-fats, and high in processed and refined foods. Type C people are overweight, overworked, and overstressed. They tend to suppress their emotions, put everyone else’s feelings before their own, and quietly stew about it.

Major Characteristics

Psychologist Perry W. Buffington, who now goes under the name of Dr. Buff, first defined type C behavior. Dr. Buff outlines the following traits of Type C personalities.

Mess finding: This one’s simple. You realize you’ve got a mess on your hands (often, it’s one you’ve inherited), and you try to see just how big the problem is.

Data finding: You can’t begin to clean up a mess until you know what the dilemma is; hence, the data-finding trait, in which you gather all the information surrounding the state of the mess.

Problem finding: As you sift and sort the data, you’ll begin to find the problems and rank them in order of priority.

Idea finding: Type Cs rarely settles for a single idea. They brainstorm and come up with several, even dozens for a given project.

Solution finding: Ideas in hand, Type Cs review and rank them. Often two or three become viable solutions to the problem at hand.

Acceptance finding: Once they’ve zeroed in on the best solution, Type Cs get other people involved. They market and sell their solution just like a product.

Comparison of Personality Types:


Type A

Type B

Type C







Only with self

Have to be right

Workplace Persona


Relaxed concentration


Attitude toward change




Team Leader/Member




Emotional Expression

Guard is up



Handling criticism

Critical of it

Open to it

Sensitive to it

Typical jobs

"The Boss"

Sales, Marketing


Attitude toward others








Impulse control




Time management

Everything's urgent

Appropriate to task

As much as needed


            Type C persons tend to have either an "everybody must win" attitude to life with "Live and Let Live" as their credo, or they have a more flaccid and submissive slant to their personality.

Personality Opposites:

Where personalities may clash is where opposites are working with each other or one working for another in a business environment. However, opposites often attract on a personal level.





Opposite Corners are Opposite Personalities. The "A" and "D" personalities are opposite of each other. The "A" likes change, is impatient and a risk-taker. The "D" dislikes changes, is very patient and thinks the "A" is crazy for taking so many risks preferring instead to be very steady and seek the security of knowing what you have and what you can count on.

The "B" and "C" personalities are opposites as well. The "B" loves the glamour and the hype, the "C" insists on knowing if there is any "substance" behind it all. Where the "B" can be messy, the "C" is neat and orderly and doesn't thing "by the book". The "B" is Extroverted, the "C" is Introverted



Project managers tend to thrive in this type of arena. It’s common for a project manager to inherit a project that’s already been “driven into the ditch on a dirt road.” The car (that is, the project) just sits there in the mud, while all the passengers (the project team) stand around and half-heartedly think about how to get the car back on the road. Every now and then one of them will get in the car, crank it up and spin the tires in the mud, and then give up in a few minutes’ time. Then and only then does the newly appointed project manager arrives on her white horse and proceed to truly analyze the situation. With the help of his trusty steed, he quickly hauls the car up from the ditch and puts it firmly on the road. Using her superior communication and organizational skills, she brings the group together as a team and they zoom off to successfully complete their mission.
Arun Rajesh
I MBA , Jansons School of Business.