I think It's very appropriate that Exadata's signature advertising was with Iron Man and the Avengers. There are cameos across multiple movies from Larry Ellison Popping up in Iron man 2 to the Exadata systems in Iron man 3 , to the Oracle Cloud crunching global gamma activity in The Avengers and the servers sitting in the Avengers base when Loki comes to call. Why ? Because you don't get more extreme than Earth's mightiest heroes and you don't get more extreme than Exadata :).

This was also speculated to be possibly the most outrageous product placement in a movie every by Computerworld. I guess the Exadata in the TV Van in Iron Man 3 ( which can weight upto 1.5 tons by the way) must be powered by one of Tony Starks Arc reactors I assume :) and the Van must use repulsorlift technology :)

https://www.computerworld.com/article/2475340/is-this-the-most-outrageous-it-product-placement-ever-.html

I assume the product tie up is over since I haven't seen any Oracle technology in Marvel phase 3