Norms


Creating a social norm. 





Prosocial Conformity: Prosocial Norms Generalize Across Behavior and Empathy.
Abstract

"Generosity is contagious: People imitate others' prosocial behaviors. However, research on such prosocial conformity focuses on cases in which people merely reproduce others' positive actions. Hence, we know little about the breadth of prosocial conformity. Can prosocial conformity cross behavior types or even jump from behavior to affect? "


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