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Public Relations

Public Relations Officer's Report 2016

As was mentioned at the July 2015 meeting, it's important that the PRO role isn't vacant, however, I still don't have time to push the role forward and would welcome other candidates to step forward.

That having been said, we have successfully fielded enquiries from the media on a few occasions this year - one roving reporter interview with Phil Bailey and co-ordination with BBC local radio for music day on 3rd June. In that sense, the 'minimal provision' for the role is still being met.

Again, the main message is to think about raising the profile of ringing to the public in general and also (somewhat separately) for recruitment. There are also internal events which benefit from PR assistance. Whilst my input into these this year has been minimal, I'm always interested to hear of events which might need help.

David Richards

Public Relations Officer’s Report 2015

It is with regret that the main tone of this report is that I have not had time to really take charge of this position. As was mentioned at the July 2015 meeting, it is an important position which must not go vacant, however, if there are other candidates with time and enthusiasm to take it on, I will more than happily surrender the role.

Handover: A handover of materials and digital documentation was organised with Peter Binns before his departure in August. The current stock level appears to be about 70 A4-sized posters (in two designs - Bellringing for all ages / Arrange an introductory lesson), and about 400 general Ely DA leaflets (A4 folded to AS size). If anyone has need of these leaflets, please let me know such that delivery can be arranged.

Digital copies of design files plus other publicity resources were also transferred — if modifications are required for existing publicity documents, that should be quite straightforward to handle.

Mobile bell: The mobile bell has been used once since July. I'm grateful to Barbara for sorting out the details of the logistics on that occasion. There is currently one forward booking for April this year.

Publicity opportunities: In my view there are two major facets to publicity activities: to raise the profile of ringing in the public view, along with a degree of education about the exercise, and to encourage recruitment

I would be grateful if people could contact me with details of events which could be used to promote either of these aims.

David Richards

Public Relations Officer’s Report 2014

Opportunities to generate publicity in the media were fewer during the second half of 2014. However, interest was shown by the  BBC in the Landbeach Open Day in May and Peter Binns was interviewed by Look East presenter Waseem Mirza before the event, and some extracts were carried in Radio Cambridgeshire’s  ‘What’s On’ spots.

Press releases about the RATS fundraising concerts in September and December produced some coverage in local newspapers.

An article appeared in The Ringing World at the beginning of January 2015 about the commemorative quarter peals rung for Rosemary Palmer and Colin Johnson in 2014, including a nice photo of all our young ringers playing their part at Lolworth.

The Association Mobile Bell was loaned out on 6 occasions last year, compared with 11 in 2013. The display stand was slightly more popular with 7 uses.

Peter Binns    

Public Relations Officer’s Report 2013

Following last year’s appeal to District Secretaries and individual towers to feed back information on ringing, recruitment or fundraising events, 2013 saw a greater number of opportunities to generate media coverage and exposure of our activities to a wider public audience. These included two Young Ringers’ Events and the Ely District’s Open Day at St Mary's, Ely which attracted media interest from local newspapers and resulted in two live interviews on BBC Radio Cambridgeshire’s Breakfast programme. 

Although preaching to the converted somewhat, we have been particularly successful in raising the profile of the Ely Diocesan Association and its activities in The Ringing World. A total of 6 articles have appeared during the year covering a range of events from long service presentations to reports on our Open Days and Young Ringers’ Days.

The Association’s Mobile Demonstration Bell and the improved display stand saw increased use around the Diocese in 2013 appearing at 11 events, not only making more people aware of the attraction of ringing but also contributing to Association income. In the last quarter of 2013, a new purpose-made all-weather cover for the mobile bell was provided by kind donation, affording greater protection and making towing safer.

Peter Binns

Public Relations Officer's Report 2012

A media relations campaign was launched in July capitalising on the 'All The Bells' event marking the start of the London 2012 Olympic and Paralympic Games with the objective of raising wider public awareness of bell ringing in the Diocese and to aid recruitment. Coverage achieved included three interviews on successive days with BBC Radio Cambridgeshire totalling over 8 minutes' airtime and articles in six local newspapers totalling 74 column centimetres.

The Association's Mobile Bell has been overhauled, although no bookings were received in the latter part of the year. However, some bookings for 2013 have already been made and the Mobile Bell will be promoted more vigorously. The Association's Display Stand has been re-designed for greater impact and durability and will also be available for District or individual tower recruitment events.

In an effort to generate more regular coverage of bell ringing activities in the media an appeal for information and stories from individual towers that could be turned into press releases has been sent out via District Secretaries. The communication set out guidelines on the sorts of stories that are most likely to be published.

Peter Binns

Public Relations Officer’s Report 2011

The six months since I took on this postion have been quiet ones. I have been considering how I may best serve the Association in this capacity. The role has several functions:
  • Gathering news and disseminating the same to members. This function is in general well supplied by the various district initiatives.
  • Disseminating news about the Diocesan ringing activities to public media. This aspect will demand more of my time as ringing events related to the Queen's Jubilee and the Olympics take place.
  • Reporting on such major events for our web pages and the Ringing World.
To an extent, whatever the job description, the incumbent defines the role. The reporter in me enjoys the opportunity to write about our triumphs and our concerns. Pressure of time tends to limit my participation in events. As an eye-witness desription is almost certain to be more exciting to read than any re-packaging of the facts, I have not offered to report on events I have not taken part in.

If there is a particular event that you would like me to attend and cover, please make sure I am aware of it well in advance. Similarly, while local ringers will normally ensure that events receive appropriate local media coverage, please bring to my attention any events that you would like me to handle.
Marj Winter

Public Relations Officer’s Report 2010

The mobile bell was booked out on four occasions, Brampton and Swavesey in June and in July, Bourn and Histon.
At the time of writing my report the mobile bell is only booked twice for 2011 for events at Balsham and Litlington, both in July.
I haven't had any remarks about the Display boards being untidy so must thank all of you for keeping them dry and in good order. I will ask that when the boards are being loaded and unloaded that you take very good care of the promotional material on the boards.
Can I also add a reminder that there is no charge for the use of the bell so a donation to the Bell Fund would be greatly appreciated.
This will be my last report as PRO. Thank you.
Susan Williams
 

Public Relations Officer’s Report 2009

The mobile bell was booked out on eight occasions: Ramsey, Wooditton, Cottenham, Ely Bell Ringers’ Fete, in June, Godmanchester, Histon, Great Shelford and Landbeach in July.
I haven’t had any remarks about the Display boards being untidy so must thank all of you for keeping them dry and in good order. I will ask that when the boards are being loaded and unloaded that you take very good care of the promotional material on the boards.
The mobile bell is only booked three times for 2010. Burwell in March, Swavesey in June and Histon in July.
Can I also add a reminder that there is no charge for the use of the bell so a donation to the Bell Fund would be greatly appreciated.
Susan Williams
Mobile Bell Functions 2009: 6   June Ramsey - Church Fete
13   June Woodditton - Village Fete
20/21   June Cottenham - Fen Edge Festival
27   June Ely - Bell Ringers’ Fete
4   July Godmanchester - Gala Day
11   July Histon - Village Feast
12   July Great Shelford - Feast weekend
18   July Landbeach - Village Fete
 

Public Relations Officer’s Report 2008

The mobile bell was booked out on five occasions, Swavesey in June, Histon, Orwell, Great Shelford and Ely in July.

I haven’t had any remarks about the Display boards being untidy so must thank all of you for keeping them dry and in good order. I will ask that when the boards are being loaded and unloaded that you take very good care of the promotional material on the boards.

As this is the 900th anniversary of the Diocese please encourage as many towers as possible to borrow the mobile bell. It does make a great asset to your fetes and events. Dates that have been booked are: 27th June at the bell ringers fete in Ely, 4th July at Godmanchester and 11th July in Histon.

Susan Williams
 

Public Relations Officer’s Report 2007

The booking of the Mobile bell has slowed down this year, it seems to have lost its attraction, it only went out on four occasions even then two of which were cancelled because of the appalling weather we had during last summer. It had been booked to go to Burwell and Histon in June, Pampisford and Kimbolton Castle in July and to the St Ives River Festival in August.
Thank you for heeding my warning re keeping the boards dry and clean, nobody has told me that they are in a bad way so will hope that they are alright, thanks again to Andrew and Caroline Stevens for all their help.

Susan Williams