Keynote: In defence of the media arts: critique, creativity, and popular culture

Current approaches to media education and to media literacy are dominated by conceptual frameworks, critical rhetorics and an adult-centric emphasis on information media. These approaches tend to underplay both the creative aspects of media production work, and young people’s actual engagement with the narratives, fantasies, dreams and popular aesthetic of a range of media, in particular videogames. 

This talk will argue for a rebalancing of the cultural, critical and creative elements of media education constituted as media arts, emphasising commonalities with sister art forms. It will use examples of young people’s animation and videogame production work to identity forms of virtual drama, uses of music for affective and narrative purpose, and specific features of moving image and game design, seeing them as multimodal ensembles drawing on popular cultural experience.