Green Giants

 

By Devika V. Rao

 

If you’ve noticed the canvas totes available at grocery stores nowadays, you’ve picked up on one of the most popular ways big businesses are working to “go green.” While these reusable bags alone aren’t enough to completely “greenify” large corporations, and they certainly won’t save the planet on their own, they are a prime example of corporate America’s efforts to become more environmentally friendly.

No one can miss the giant semi-trailers on the highways going to and from their delivery destinations, but the harmful pollutants that these gas guzzlers emit into the environment should not be ignored either. Coca-Cola Enterprises took notice and, as of the end of February, planned to buy approximately 120 new hybrid delivery trucks this year. Through Eaton Corp.’s hybrid technology, Coke’s newest environmentally conscious fleet will deliver 37 percent more fuel efficiency, according to Portfolio.com, and will not idle while at stop lights—one of many ways that harmful pollutants get emitted into the air.

Many smaller businesses are promoting green approaches through their services. Atlanta’s Green & Clean maid service provides in-home cleaning with environmentally friendly products that clean just as well as petroleum-based cleaning materials available grocery stores. By using products manufactured by environmentally friendly companies such as Seventh Generation and Ecover—products that biodegrade at a faster rate than less eco-friendly cleaning products—Green & Clean maintains low toxin levels in the homes it cleans.

As the green trend spreads its wings, more and more businesses are latching onto the idea that consumers are looking to become more earth-friendly. By adapting their approaches to the satisfy consumers’ wishes for a healthy environment, many companies are going green and making an even bigger impact on the planet.