Merchant Coupon Program - text page
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Get immediate INCOME, New Bowlers and year round promotion
Quick link - www.mcp.bmamkt.com
Rebelanes (MS) ...
"We have received over 14,800 Merchant Coupon Programs coupons generating sales in excess of $148,000! The average sale is $9.68 per coupon. We find that generally each coupon generates 3 games of bowling (which would be the 1st free and then they pay for 2) and 1 shoe rental sale. This was the most successful thing we have done in years. It was FANTASTIC.The market went nuts. It made our Summer. It was gangbusters here."
- Kevin H., Owner
Merchant Coupon Program - Overview...
Do you have empty lanes that I can fill with New Bowlers?
Our New Bowler development program is delivering $6,000 to $24,000 from Open Play traffic within 90 days.
BMA's Merchant Coupon Program partners you with 24 high-image high-traffic merchants including national fast-food (ex: McDonalds) chains to present a total of 120,000 bowling coupons to their customers.
Try our FREE Market Test...
Read on to learn more about our program's benefits, then call, email or use the "Free Market Test" request form below.
Benefits - immediate...
- can generate $6,000 to $24,000 right away from shoe rental, paid games, food+drink
- create a hot list of new bowlers who are interested in joining your Fall leagues
- build an email list that invites new bowlers back every month
- promote open play, birthday parties, KidsBowlFree.com sign-ups and other offers
- Advertise your center name and offer 24,000 times PER DAY
- get your center advertised on the counters of the busiest retail merchants
- promote your center to the 95% of the population that does not think about bowling
- fill your empty lanes
Benefits - short term...
- Send us your redeemed merchant coupons and let BMA handle your data entry chores to build a hot list of new bowlers who can fill Fall Leagues. Included.
- We can send monthly follow-up email coupons that invite your new bowlers back each month...again, again, again. Included.
Promote Off-line AND On-line...
Plus, if you are thinking about participating in online based programs like KidsBowlFree.com or you have your own online program or web site to promote, we can place a trackable custom web address (ex: www.103.KBF2.com ) on your 120,000 coupons that links to your online offer (ex: a KidsBowlFree sign-up page or a hot offer on your own web site).
Ad views...
With or without an online element like a KidsBowlFree.com or web site tie-in, this coupon program delivers quickly and produces results for months. 24 merchants with 5000 coupons each is over 2 million ad view impressions...promoting your center's name and sales offers...
1000 daily visitors see your coupon X 24 merchants X 90 days = 2.1 million impressions
Merchant partners...
We will research your market at no cost and send you a list of the high-image high-traffic merchants who we can contact and sell on the benefits of presenting your coupons to their customers. We can fine-tune your merchant candidate list to the exact areas (by zip or town or even street) you prefer.
Tracking responses...
In addition to the ROI tracking each redeemed coupon provides, we can put a unique toll-free number on the coupon so you can track and measure every phone call that comes in asking about lane availability and birthday party bookings. No extra cost for this.
Results...
Centers that use our coupon program repeatedly tell us that on average a coupon visit generates a $10 sale with 16% interested in leagues and 20% providing email addresses...making this the most affordable and effective marketing they do all year. Examples...
Perry Lanes (NY)... 1101 coupons =
$11k sales,127 interested in Leagues, 232 new email addresses
Rebelanes (MS)... 14,800 coupons =
$148k sales, 2368 league interest, 2960 email addresses
Rainbow Lanes (NC)... 3,288 coupons =
$23k sales, 526 league interest, 657 email addresses
Get an inside look at one of our programs here: www.mcp4.BMAmkt.com
Your next step - a no cost Merchant Test...
I produced a program for Daffodil Bowl in WA state. The wife co-owner was skeptical, so I offered to make calls and sign-up 5 high-image high-traffic merchants at no cost to confirm that we could create an effective set of merchants.
Once I gave the co-owner the list of her new merchant partners (Blockbuster, McDonalds, Hardees, Jack in The Box) from our complimentary test calls, she decided to buy.
I would gladly do this kind of market test for you.
Let my team: research your market, pull a list of local high-traffic merchants, make some calls and setup a few high caliber merchants - at no cost to you. If your management team decides to not go after the $6,000 to $24,000 short term cash from the new bowler visits that my coupons can deliver, then at least I got a chance to work with your center and you are closer to using me in the future.
If your marketing plan owners love the 5 merchants we find and decide to fill-up empty lanes now, I can produce your program quickly and get coupons to your market in about 2 weeks where they can immediately boost new bowler open-play income $6,000 to $24,000 over the next 90 days.
Try our FREE Market Test...
The Free Market Test offer is available to US bowling centers in the lower 48 states. Centers must have 20 or more lanes. Only authorized decision makers (center Owner, Manager, Marketing Director, etc.) may request the Free Market Test. No purchase of any kind required.
Request your FREE Market Test...
- Call Chris Swanson at 800-603-3985 Ext 42
- or email me...
- or fill out the form below
...to have us test your market over the next few days at no cost to you. We will send you the list of the 5 merchants who said YES to partnering with you and then call you to discuss the other merchants you would like us to go after.
When you decide to use our coupon program, we can customize the coupon offer for your center. I look forward to developing new bowlers and income with you, so please call me at the number below day or evening, or email or fill out the form above.
Chris Swanson 800-603-3985 Ext 42
Centers report results...
Rebelanes (MS) "We have received over 14,800 Merchant Coupons generating sales in excess of $148,000. The average sale is $9.68 per coupon. We find that generally each coupon generates 3 games of bowling which would be the 1st free and then they pay for 2, and 1 shoe rental sale. This was the most successful thing we have done in years. It was FANTASTIC.The market went nuts. It made our Summer. It was gangbusters here." - Kevin Hartigan, Owner
Seneca Bowl (KS) "I am really very impressed with your company's (Merchant Coupon Program) professionalism. There's not very many people you can deal with anymore that conduct business like you do. It's been fun dealing with you and we will be back." - Derek Frazier, Owner
Hi Way Lanes (IN) "We have 918 Merchant Coupon Program coupons redeemed (program is 60 days old)...Here are the leaders: Wendy's 110, Bob Evans 107, El Nino 87, Burger King 87, Quiznos 74, Pizza King 65, Long John 59, Papa Johns 52, Blockbuster 51, Canary Creek 51, Trafalgar Grocery 41, DQ 38. Coupons work! Please set us up with a new coupon program every 90 days." - Tom Funk, Owner
Rainbow Lanes (NC) "Update...we hit 3,288 (Merchant Coupon Program) coupons with the average spend around $7 per visit for a total of $23,000 directly from the coupons. We are very pleased and believe in couponing." - Pondra Byrd, Owner
Info Sheet...
Download info sheet PDF
Alert - Click to download a MP3 voice mail from a national chain who responded to our coupon offer and rolled out the red carpet, gladly partnering with the center and accepting the coupons.
An inside look at a Merchant Coupon Program
Click video below for more information...
Testimonials...
The Sports Arena (ME)
"In the first 15 days we had 117 Merchant Coupon Program visitors! 28 of them provided their email address and will now get our offers by email every month all year long so that we can increase the number of times they bowl with us."
- Len Cole, Owner
Rebelanes (MS)
We have received over 14,800 (Merchant Coupon Program) coupons generating sales in excess of $148,000! The average sale is $9.68 per coupon. We find that generally each coupon generates 3 games of bowling (which would be the 1st free and then they pay for 2) and 1 shoe rental sale. This was the most successful thing we have done in years. It was FANTASTIC.The market went nuts. It made our Summer. It was gangbusters here.
- Kevin Hartigan, Owner
Rainbow Lanes (NC)
Update, we hit 2200 (Merchant Coupon Program) coupons!
- Pondra Byrd, Owner
Thunderbird Lanes (MI)
I finally did a report. In the last 90 days we redeemed 1193 Merchant Coupon Program coupons. Most rented shoes and a lot p aid for another game!
- Bruce, General Manager
Hi Way Lanes (IN)
We have 918 Merchant Coupon Program coupons redeemed (program is 60 days old)...Here are the leaders: Wendy's 110, Bob Evans 107, El Nino 87, Burger King 87, Quiznos 74, Pizza King 65, Long John 59, Papa Johns 52, Blockbuster 51, Canary Creek 51, Trafalgar Grocery 41, DQ 38
- Tom Funk, Owner
Rainbow Lanes (NC)
We're getting (Merchant Coupon Program) coupons back on a daily basis...so far, about 300 redeemed, in the first 15 days! (Ed. - If average spent per coupon on shoes + paid game + food is $10, ROI is 300 x $10 = $3000). We have also followed up with the merchants and sent a thank-you letter out today, which included an invitation to a "MERCHANT APPRECIATION NIGHT". We plan to feed & entertain those who show up..Will also give us a chance to show them what we have to offer...Thanks - we're pleased with the program and feel that with your follow-up as well as ours...we expect nothing but great things from the program!
- Pondra Byrd, Owner
Leda Lanes (NH)
This (Merchant Coupon Program) was a great promotion and I did see a lot of new faces. The information gathered is helpful to target potential bowling customers. I look forward to running this promotion again next summer.
- Sean H, Owner
Manatee Lanes (FL)
We have just counted our (Merchant Coupon Program) coupons and as of today (at the 30 day mark), we have received 566 coupons. Many are new people, some are our regular customers...the coupons are popular! We are building a (new league bowler) database from the coupons.
- Marion L., Owner
Rebelanes (MS)
We have received 384 coupons (in the first 30 days) generating total sales of $3717! (site admin's note: the Merchant Coupon Program's standard formula predicts a doubling of coupons for days 31 to 60, and then a repeat of the first 30 days' count for days 61 to 90 - this formula predicts 1536 coupons after 90 days). The average sale is $9.68 per coupon. We find that generally each coupon generates 3 games of bowling (which would be the 1st free and then they pay for 2) and 1 shoe rental sale. We are quite satisfied with the program.
- Kevin Hartigan, Owner
Hi Way Lanes (IN)
We are running .99 cent bowling along with $3.25 shoes, so we think that the average spend per redeemed coupon from the Merchant Coupon Program is between $7-8 per person. It is a very good promo!
- Tom Funk, Owner
The Sports Arena (ME)
"The (Merchant Coupon Program) coupons are rolling in now! The average spend is more like $15-$20 per coupon visit. Looks like it is really working."
- Len Cole, Owner