BMA Blog - 2012 06

Check out our latest newsletter that features a phone call recording of a birthday party booking.

Hear the phone call -

View the newsletter - http://tinyurl.com/6lzowwp

Here's how Stars And Strikes (4 center chain in GA) is promoting their centers for the holiday.

Center's that use BMA's Automatic Email Service (www.rrem.bmamkt.com) quickly build awesome customer email lists typically ranging from 2000 to 10,000+ and are able to have on-demand emails created and sent for them in just a few hours!

Holidays are a great time to reach out to your customers, say hello and offer an incentive to visit your center!

If you expect to have plenty of traffic, keep the incentives small, like discounts on bowling or shoes. If you need traffic, make a bigger offer like a free game of bowling (1 per person per day, shoes not included).

Center's that use BMA's Automatic Email Service (www.rrem.bmamkt.com) quickly build awesome customer email lists typically ranging from 2000 to 10,000+ and are able to have on-demand emails created and sent for them in just a few hours!

NEWS RELEASE

FOR IMMEDIATE USE

Bowling Center Provides 20,000+ Games Of Free Bowling Through Local Merchants

COMMUNITY INVITED TO SHOP AT AREA MERCHANTS AND BOWL FOR FREE

North Attleboro, MA - - North Bowl Lanes announced today the availability of 20,000+ free bowling coupons at local merchants including fast food chains, grocery stores and convenience stops. Bowling can be appreciated by local businesses and consumers for its family friendly atmosphere and for the health benefits that the activity delivers.

In response to an economy that has both pressured families into traveling less and squeezed employers' motivation and recreation budgets for employee wellness, North Bowl Lanes took a bold step and offered more than $60,000 worth of bowling to the customers of local businesses. Bowling is the number one participation sport with more than 70 million Americans bowling last year.

Coupons can be picked up for a limited time at 48 local Merchants. A list is available online http://tinyurl.com/7ndk9b3 that contains the Merchant names and addresses. North Bowl Lanes expects the supply of coupons at their Merchant Partner locations to last about 12 weeks.

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About North Bowl Lanes - North Bowl Lanes is a multi-venue facility in North Attleboro, MA with 40 lanes, a pro shop, game room, snack bar, and lounge / restaurant. For more information visit http://northbowllanes.com or contact Owner Ed Kinsley at (508) 695-9333.

Great idea from Jupiter Lanes where they fill their parking lot a few times a year in the slower summer months with an outdoor event.

Max and Barbara Cook at North Bowl in Spokane WA report 1,233 new bowler visits from their Merchant Coupon program in the first 90 days of the campaign!

Merchant Coupon client centers report that the average coupon user spends $10 per visit based on shoes, paid games, F&B, ancillaries, plus they rarely bowl alone.

In addition to the revenue the coupons drive in, centers are growing their customer email list by collecting email addresses from the back of the coupons. BMA's included Data Entry feature

(www.mcpde.bmamkt.com) and Email Coupon service (www.mcpec.bmamkt.com) help

with monthly email marketing at no extra cost.

NEWS RELEASE

FOR IMMEDIATE USE

Bowling Center Provides 20,000+ Games Of Free Bowling Through Local Merchants

COMMUNITY INVITED TO SHOP AT AREA MERCHANTS AND BOWL FOR FREE

Concord, CA - - Diablo Valley Bowl announced today the availability of 20,000+ free bowling coupons at local merchants including fast food chains, grocery stores and convenience stops. Bowling can be appreciated by local businesses and consumers for its family friendly atmosphere and for the health benefits that the activity delivers.

In response to an economy that has both pressured families into traveling less and squeezed employers' motivation and recreation budgets for employee wellness, Diablo Valley Bowl took a bold step and offered more than $60,000 worth of bowling to the customers of local businesses. Bowling is the number one participation sport with more than 70 million Americans bowling last year.

Coupons can be picked up for a limited time at 24 local Merchants. A list is available online http://tinyurl.com/csbfoue that contains the Merchant names and addresses. Diablo Valley Bowl expects the supply of coupons at their Merchant Partner locations to last about 12 weeks.

# # #

About Diablo Valley Bowl - Diablo Valley Bowl is a multi-venue facility in Concord, CA with 48 lanes, a pro shop, game room, snack bar, and lounge / restaurant. For more information visitwww.dvbowl.com or contact Owner Fred Foerster at (925) 349-5622.

Wow - I love using video to share info and am really impressed with this video that Sempeck's Bowling * Ent. created to promote their Teen Night program. They report they had over 100 teens attend last Tuesday...

Check it out here...

This is a good time to send another Father's Day marketing message.

Here's what Main Event just sent out...

NEWS RELEASE

FOR IMMEDIATE USE

Bowling Center Provides 20,000+ Games Of Free Bowling Through Local Merchants

COMMUNITY INVITED TO SHOP AT AREA MERCHANTS AND BOWL FOR FREE

Tupelo, MS - - Rebelanes announced today the availability of 20,000+ free bowling coupons at local merchants including fast food chains, grocery stores and convenience stops. Bowling can be appreciated by local businesses and consumers for its family friendly atmosphere and for the health benefits that the activity delivers.

In response to an economy that has both pressured families into traveling less and squeezed employers' motivation and recreation budgets for employee wellness, Rebelanes took a bold step and offered more than $60,000 worth of bowling to the customers of local businesses. Bowling is the number one participation sport with more than 70 million Americans bowling last year.

Coupons can be picked up for a limited time at 24 local Merchants. A list is available online http://tinyurl.com/7fv7ajt that contains the Merchant names and addresses. Rebelanes expects the supply of coupons at their Merchant Partner locations to last about 12 weeks.

# # #

About Rebelanes - Rebelanes is a multi-venue facility in Tupelo, MS with 22 lanes, a pro shop, game room, snack bar, and lounge / restaurant. For more information visitwww.rebelanes.com or contact Owner Kevin Hartigan at (662) 842-1132.