Medical Equipment Sterilization : Hatco Food Equipment
The 2011-2016 Outlook for Medical Sterilization Systems and Equipment in Japan
This econometric study covers the latent demand outlook for medical sterilization systems and equipment across the prefectures and cities of Japan. Latent demand (in millions of U.S. dollars), or potential industry earnings (P.I.E.) estimates are given across some 1,000 cities in Japan. For each city in question, the percent share the city is of it's prefecture and of Japan is reported. These comparative benchmarks allow the reader to quickly gauge a city vis-a-vis others. This statistical approach can prove very useful to distribution and/or sales force strategies. Using econometric models which project fundamental economic dynamics within each prefecture and city, latent demand estimates are created for medical sterilization systems and equipment. This report does not discuss the specific players in the market serving the latent demand, nor specific details at the product level. The study also does not consider short-term cyclicalities that might affect realized sales. The study, therefore, is strategic in nature, taking an aggregate and long-run view, irrespective of the players or products involved.88% (17)
This study does not report actual sales data (which are simply unavailable, in a comparable or consistent manner in virtually all of the cities in Japan). This study gives, however, my estimates for the latent demand, or the P.I.E., for medical sterilization systems and equipment in Japan. It also shows how the P.I.E. is divided and concentrated across the cities and regional markets of Japan. For each prefecture, I also show my estimates of how the P.I.E. grows over time. In order to make these estimates, a multi-stage methodology was employed that is often taught in courses on strategic planning at graduate schools of business.
Non-functioning equipment costs lives in Palestine Hospital (Cairo, Egypt)
This video depicts the sterilization machines which, in most hospitals, are pivotal for all functioning since these machines are required to sterilize all surgical equipment, bedsheets, and other materials needed for treating patients. These machines in the video are regularly breaking down forcing Dr. Hadhoud to "improvise" and use various materials and semi-functional replacement parts to keep them working. The machines are both obselete so obtaining replacement parts for them is impossible. Thus, random automobile, kitchen, and bicycle parts are "re-worked" and used to keep these machines working. The indiviual in the video is Dr. Yazid Hadhoud, an Egyptian national who has acted as the medical director of the Palestine hospital in Cairo for the past 22 years. A urologist by training, Dr. Hadhoud has had to, in the words of a local NGO director, become a "master of improvisation" in his quest at providing quality healthcare for Palestinians in Egypt amidst lack of funding for the hospital and antiquated "East German" medical equipment that dates back to the 1970's and 1980's. Most of the equipment being used in this nonprofit hospital is inadequate and no longer considered standard practice in most countries around the world.Materials Service Department "Dance for a Cure"
The Material Services Department at the U-M Health System is responsible for meeting the supply, sterilization, equipment, transportation/lift and postal needs of the organization. During their annual profession recognition week, they include doing something for the community. For 2010, they decided to produce their own dance video, similar to the Pink Glove video produced by a medical distributor. The video was entirely produced by the MSD employees. Each unit of the department was then charged to create their own unique dance routine. From sales of the DVD, they raised $400 for the U-M Comprehensive Cancer Center Breast Cancer Research Program and donated the props they used to Mott Child Life. Sara Lovelace , administrative assistant senior to Materiel Services director (L) presents Kathy Valley, assistant director Annual Programs with a check from the DVD sales.
This report was created for global strategic planners who cannot be content with traditional methods of segmenting world markets. With the advent of a "borderless world", cities become a more important criteria in prioritizing markets, as opposed to regions, continents, or countries. This report covers the top 2000 cities in over 200 countries. It does so by reporting the estimated market size (in terms of latent demand) for each major city of the world. It then ranks these cities and reports them in terms of their size as a percent of the country where they are located, their geographic region (e.g. Africa, Asia, Europe, Middle East, North America, Latin America), and the total world market.See also:
In performing various economic analyses for its clients, I have been occasionally asked to investigate the market potential for various products and services across cities. The purpose of the studies is to understand the density of demand within a country and the extent to which a city might be used as a point of distribution within its region. From an economic perspective, however, a city does not represent a population within rigid geographical boundaries. To an economist or strategic planner, a city represents an area of dominant influence over markets in adjacent areas. This influence varies from one industry to another, but also from one period of time to another.
In what follows, I summarize the economic potential for the world's major cities for "medical sterilization systems and equipment" for the year 2009. The goal of this report is to report my findings on the real economic potential, or what an economist calls the latent demand, represented by a city when defined as an area of dominant influence. The reader needs to realize that latent demand may or may not represent real sales.
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