LATROBE’S Axeman’s Hall of Fame will be revitalised as part of a shake-up to lure more tourists to the region and to secure the facility’s future.
To free some space the Visitor Information Centre will move from the hall to the Cherry Shed, off the highway.
The Latrobe Council will also work with the museum curator to revitalise that exhibition and move it into the main hall area.
Announcing the plans on Monday afternoon, Latrobe Council mayor Peter Freshney said the changes at the facility were aimed “at ensuring the long-term viability of the complex”.
“It’s an opportunity for us to grab hold and reinvigorate the Axeman’s and make it once again the centerpiece of Bells Parade like it once was and should continue to be,” he said.
In the hope of starting more community events at the hall, Latrobe’s Australian Championship-winning Federal Band will also relocate to the Axeman’s Hall of Fame from their existing home at the Latrobe Recreation Ground.
The Federal Band’s existing area at the Latrobe Recreation Ground will be converted to a storage area, which is a high priority for other clubs.
Cr Freshney said the Latrobe Visitor Centre would relocate to the Cherry Shed for an initial trial period of one year.
“One of the concerns we’ve had has been the low visitation to the information center so we’re hoping to increase that,” he said.
The council is also still seeking expressions of interest for a new operator of the Australian Axeman’s Hall of Fame. Cr Freshney said the council had received a handful of submissions during the expression period, which will close on Friday September 9.
“The council is looking for an operator that can build on the success of the Sunday market, operate the café and cater for the functions,” he said. Cr Freshney refuted claims the Axeman’s Hall of Fame was not viable, instead insisting the new operator would have the chance to reinvigorate the facility.
“The Australian Axeman’s Hall of Fame is an outstanding asset for both the Latrobe community and the surrounding region and is an ideal venue for large gatherings, weddings and other major functions,” he said.
Per The Advocate Newspaper - Wednesday 7th September 2016
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