Advertising and Propaganda Learning Unit

 
Hoodwinked * Tricked * Swindled * Scammed
If you THINK you know...THINK AGAIN!
 
"Tricks and treachery are the practice of fools, that don't have brains enough to be honest."
Benjamin Franklin (1706-1790) American statesman, scientist and philosopher.
 
"We are never deceived; we deceive ourselves."
Johann Wolfgang Von Goethe (1749-1832) German poet, novelist and dramatist.
 
"You can fool some of the people all the time, and all of the people some of the time, but you cannot fool all of the people all the time."
Abraham Lincoln (1809-1865) Politician. President of the United States.
 
 
How can people protect themselves from being fooled?
Why are the traits of loyalty and honesty important in our world?
  
Think about all of the advertising that surrounds you. 
  • Are advertisers loyal and honest? 
  • Can words convince you to do something you normally wouldn't do?
  • How can you identify honesty?  Loyalty?  Faulty reasoning?

In this Unit, you will read the novel "Tuck Everlasting," learn about advertising, propaganda and figurative language techniques.  This information will help you answer this essential question:

Why are the traits of loyalty and honesty important in our world?