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Exploring how AI-generated content affects young, underserved audiences' trust in digital news media
Are you 18 to 24 years old living in South Yorkshire? Would you like to talk about AI generated content in the news?
We are currently recruiting participants!
Participants in the interviews and workshop would be compensated with £100 in vouchers (£25 for taking part in a 1-hour interview and £75 for a 3-hour workshop).
"Most news publishers think AI will have a negative impact on trust in the news."
But what do you think?
But what do you think?
Find out more
Find out more
Select the links for more information about the project.
Project Information
Project Information
This project looks at how generative artificial intelligence (GenAI) might affect young people’s trust in the news and information online.
Nabila is interviewing young adults (18 to 24 years old) to understand their perceptions of AI. The interviews will feed into creative workshops during which attendees can learn about uses of AI and have a go at using it to create content (such as text, images or sound) themselves.
The aim of this project is to enable participants to develop skills and discuss the opportunities and challenges of using AI. Most importantly, we hope that young people would feel that their voices are being heard when AI dominates headlines and seems to be shaping our future.
BBC Designing For All
BBC Designing For All
BBC Research & Development blog post describing the project brief
"AI is what we make it"
"AI is what we make it"
Article written by Nabila Cruz published in Now Then Sheffield magazine
Academic Poster
Academic Poster
Poster with a summary of the project's context, challenges and methods
Partners & Funders
Partners & Funders
This is a PhD research project based at the University of Sheffield and undertaken in collaboration with BBC Research & Development as part of the EPSRC’s Industrial Co-operative Award Scheme. It has ethical approval from the University of Sheffield Ethics Committee, reference 056795.
University of Sheffield
Engineering & Physical Sciences Research Council
Have questions?
Have questions?
Use the link below to send an email with any questions or comments about the project.
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