The COVID-19 pandemic in Italy was characterized by a series of policy interventions aimed at containing the spread of the virus while balancing public health concerns with social and economic needs. This study focuses on eleven key dates between October 2020 and June 2021, selected for their potential to significantly impact public sentiment. These dates represent critical junctures in Italy's pandemic response, encompassing the introduction of new restrictions, adjustments to existing measures, milestone achievements in vaccination efforts, and gradual reopening strategies. Click on the spreadsheet to view the eleven dates.
By analyzing public sentiment around these pivotal moments, we aim to provide insights into the effectiveness of various policy measures and their reception by the Italian public. This methodology not only enabled the identification of trends in public response to various policy types but also provided a framework for comparing the impacts of different policies on public sentiment. Moreover, it enhanced our understanding of the duration and intensity of public reactions to policy changes, thus contributing to a more nuanced interpretation of how policy interventions influence public sentiment over time.
To analyze the shifts in public sentiment associated with policy changes, we focused on sentiment trends over a 30-day period following the implementation of each policy date. This analysis involved calculating percentage changes in sentiment scores, which provided insights into immediate public reactions, the evolution of sentiment over time, and potential patterns in the impact of various policies on public sentiment.
October 2020
In early October 2020, as COVID-19 cases surged, the Italian government stepped in decisively. On October 7 (1), the announcement of the state of emergency extension to January 31, 2021, along with the introduction of a mandatory outdoor mask mandate, seemed to spark a sense of relief. Public sentiment rose significantly. This could be attributed to the fact that people likely felt reassured that the government was taking swift measures to prevent a crisis, creating a temporary wave of optimism, but nothing can be said for certain without extensive research and surveying.
However, this initial relief began to mix with apprehension as the government introduced stricter containment measures on October 13 (2). Bans on gatherings, empowerment of regional authorities to tighten restrictions, and mandatory masks outdoors showcased an aggressive stance against the pandemic’s second wave. Sentiments worsened rapidly, reflecting public disapproval of these decisive measures. Reflecting the fatigue and frustration of the public.
This unease became more evident when regional lockdowns and curfews were announced on October 23 (3). The sight of riots in Naples that night revealed deep divisions within the public. On October 24-25, new restrictions swept across the country. Restaurants, bars, and public venues like gyms and cinemas faced early closures or shutdowns. Remote learning was encouraged for most students, and outdoor activities were restricted.
By November 3 (4), the government introduced a tiered restriction system, assigning regions to “yellow,” “orange,” or “red” zones based on the severity of the outbreak. This approach marked a shift towards localized, data-driven management of the crisis. Sentiment peaked at 72%, reflecting approval of a strategy that was seen as both targeted and thoughtful. For a moment, hope flickered brightly as the public embraced a plan that balanced safety with the need to keep some parts of life and the economy functioning.
Much like the approval of vaccines in later months, Italy's pandemic policies in October-November 2020 represented a dual narrative. On one side, there was hope—the belief that proactive government measures could control the virus. On the other, there was the sobering reality of continued sacrifices and constraints. Early announcements inspired optimism, but the reality of restrictive measures often tempered it.
January 2021
The analysis demonstrated that the approval of the Moderna vaccine by the European Medicines Agency (EMA) on January 6, 2021 (1), following the initiation of the vaccination campaign on December 27, 2020, initially led to an improvement in public sentiment as expressed on Twitter. This positive trend, however, was short-lived and characterized by significant volatility in the days following the announcement.(See Supplementary for more graphs).
The graph illustrates a complex pattern of sentiment fluctuations in the aftermath of the Moderna vaccine approval. While there was an initial uptick in positive sentiment, likely driven by hope and optimism surrounding the expanded vaccine options, this improvement was not sustained. The data reveals sharp oscillations in sentiment, with notable downward trends observed around January 13 (3) and January 16 (4).
These downward shifts in sentiment appear to correlate with subsequent policy announcements and implementations. The government announced the extension of restrictions and curfews, while also focusing on the rollout of the COVID-19 vaccine on January 7 (2) and the announcement of extension of the state of emergency to April 30, 2021, on January 13 (3), may have dampened public optimism, as it signaled a prolonged period of crisis management.
Furthermore, the implementation of a tiered restriction system based on regional COVID-19 risk levels, particularly the designation of Milan as a "red zone" on January 16 (4), likely contributed to increased negative sentiment. These measures, which included the closure of non-essential retail and travel restrictions in high-risk areas, potentially overshadowed the initial positive response to vaccine developments.
The fluctuations in sentiment also reflect the public's response to the government's multifaceted approach to pandemic management. While vaccination efforts progressed, the simultaneous tightening of restrictions, as evidenced by the extension of curfews and movement controls announced on January 7 (2), may have created a sense of contradiction or frustration among the public. This juxtaposition of hope (from vaccine availability) and constraint (from ongoing restrictions) appears to have resulted in a complex and volatile sentiment landscape.
Interestingly, the partial reopening of high schools on January 25 (5) does not seem to have had an immediate, significant positive impact on overall sentiment, but the overall sentiment of the public seems to be improving in the following days. This suggests that while educational policies were important, their effect on public sentiment may have been overshadowed by broader concerns about the pandemic and its management.
MARCH 2021
The sentiment landscape for March 2021, tells a vivid story of public emotion as Italy grappled with the dual forces of hope and constraint during the COVID-19 pandemic.
On March 15 2021(1), when the government, facing rising infection rates, imposed stricter lockdowns and reclassified major cities like Milan, Naples, and Florence into "red zones." These measures brought a sense of déjà vu—a heavy weight of isolation and restricted freedom—causing public sentiment to spiral downward. The graph reflects this emotional blow, with a sharp and prolonged dip in sentiment following the announcement. Non-essential shops shuttered, schools closed, and communities were once again confined to their homes. While these measures were aimed at containing the virus, they also amplified the public’s frustration and pandemic fatigue.
The situation worsened as the country announced a nationwide lockdown on March 26, 2021 (2). The restrictions became even tighter, signaling that the pandemic’s grip was far from loosening. For many, this felt like another step backward, a stark reminder of the ongoing crisis. The sentiment graph mirrors this, showing a decline as hope gave way to resignation. Conversations on social media likely turned somber, reflecting the despair of a population yearning for normalcy but faced with yet another round of constraints.
Then, a shift began to emerge in late March and early April. By April 1, 2021 (3), a glimmer of hope appeared on the horizon, driven by the progress of Italy's vaccination campaign. Cities like Bologna, Turin, and Rome started to feel the benefits of the rollout. Restrictions eased in some areas, allowing outdoor dining, limited gatherings, and the reopening of schools. Public sentiment responded enthusiastically, rising steadily as optimism replaced the prior sense of helplessness. The upward trajectory on the graph captures this hopeful mood as people began to see a path toward recovery.
However, this story is not just about lockdowns or vaccinations—it is about the intricate interplay between despair and optimism. The harsh restrictions of March were a bitter pill to swallow, necessary to curb the spread of the virus but deeply unsettling for a public already weary of prolonged crisis management. On the other hand, the easing of restrictions and visible progress in vaccination efforts gave the public a much-needed emotional lift.
This narrative highlights a familiar tension: while restrictive policies are essential to manage the immediate health crisis, they can dampen public morale. Conversely, initiatives that promise recovery and normalcy, such as vaccination campaigns, have the power to restore hope and brighten the collective mood. Ultimately, the public’s emotional journey is a reflection of their resilience—a testament to their ability to hold on to hope even in the face of repeated setbacks.