Omnimodal x TranSystems Design Sprint

The sprint is a five-day process for answering critical business questions through design, prototyping, and testing ideas with customers.

From Jan 7 thru Jan 11, 2019, Playground City hosted Design Sprint to help Omnimodal and TransSystem develop and test a working prototype for their "Job Score" concept. This webpage showcases the ideas and artifacts generated through the process.

The Sprint Week:

Monday
Tuesday
Wednesday
Thursday
Friday

Monday

Share knowledge, understand the problem, & finalize the long-term goal.

Long Term Goal

"In two years time, we have facilitated a cultural shift where public transit is seen as (and is) a reliable way to commute, and empowers meaningful employment and housing choice."

Sprint Questions

Turn road blocks into opportunities

Map

A simplified customer journey

Expert Interviews

Hearing from experts & forming "how might we" notes.

Tuesday

Get Inspired & Sketch Solutions

Lightening Demos

Find analogous inspiration

Ideate

Remix existing solutions

Sketch

See it through

Wednesday

Select a solution & create a storyboard

Thursday

Prototype: divide and conquer

By building a prototype in 1 day, the team is able to capture valuable user feedback on major concepts, saving time and money.

<-- Click here to see the prototype.

Friday

User Testing

User Testing Takeaways

Next Steps

changes to be made for prototype 2.0